Lucidya launches Enterprise AI Agent platform to accelerate MENA expansion. March 12, 2026 The AI-native customer experience management company is positioning the new platform as a key driver of product innovation and regional expansion across MENA. Lucidya has launched a new Enterprise AI Agent platform as part of its 2026 strategic growth plan, following its record-breaking $30 million Series B funding round in 2025, the largest artificial intelligence investment in the Middle East and North Africa (MENA) at the time. The AI-native customer experience management company is positioning the new platform as a key driver of product innovation and regional expansion across MENA. The announcement comes as enterprises in the region move beyond AI experimentation toward full operational deployment. Lucidya reported strong commercial momentum supporting this shift, revealing that its Q4 2025 sales grew threefold compared with Q4 2024, with new sales recorded in that quarter alone surpassing the company's combined sales from its first six years of operations. The newly launched platform is designed specifically for Arabic-speaking markets and aims to enable organisations to scale customer service operations using autonomous AI agents. Built as a cloud-native system, the platform can detect more than 15 Arabic dialects and slang variations with over 92% accuracy, allowing businesses to manage customer support interactions across digital channels while escalating complex cases to human teams when necessary. According to the company, the platform integrates enterprise-grade governance features, regulatory compliance frameworks aligned with regional data protection standards such as Saudi Arabia's PDPL, and cultural intelligence capabilities that recognise code-switching, regional idioms, and local context rather than relying on simple translation layers. The system can also be deployed within four to six weeks, making it faster for organisations to integrate AI-driven customer experience tools. Abdullah Asiri, founder and CEO of Lucidya, said the region has entered a new phase of AI adoption. He noted that organisations in MENA increasingly require solutions designed for local languages, regulations and cultural contexts, adding that the company's rapid sales growth reflects rising demand for AI agents capable of operating autonomously while supporting customer service teams. Lucidya says the platform can handle thousands of simultaneous conversations, operate continuously around the clock, and reduce customer service costs by as much as 60-70%, while achieving first-contact resolution rates above 90%. The system also captures zero-party customer data to generate insights that help organisations improve service delivery and decision-making. To support growing demand, Lucidya plans to expand its regional presence by opening its first GCC sales office outside Saudi Arabia, allowing it to serve enterprises across the wider MENA market. The company also continues to build partnerships with global and regional technology providers, including Infobip. As part of its broader innovation roadmap, Lucidya is increasing investment in research and development by 40%. The company plans to introduce two additional solutions in 2026: a Unified Case and Ticketing Management system that centralises service interactions across digital channels, and an AI-driven marketing automation platform capable of generating campaigns, optimising advertising and analysing sentiment across more than 15 Arabic dialects. With the new Enterprise AI Agent platform, Lucidya aims to accelerate the adoption of autonomous, culturally intelligent customer experience solutions across MENA, supporting organisations as they scale digital services while addressing regional talent shortages in customer support. The TechAfrica News Podcast

Lucidya, an AI-native customer experience management platform, has launched its Enterprise AI Agent platform following its record $30 million Series B funding round in 2025, the largest AI investment in MENA at the time. The platform is purpose-built for Arabic markets and enables autonomous customer service at scale. The company reported 3x sales growth in Q4 2025 compared to Q4 2024, with new sales in Q4 alone exceeding its first six years combined. The platform detects over 15 types of Arabic dialects with more than 92% accuracy and delivers sub-second response times whilst reducing average customer service costs by 60–70%. Lucidya is opening its first GCC sales office beyond Saudi Arabia and increasing R&D investment by 40%, planning to launch unified case management and AI-driven marketing automation solutions in 2026.

Why these startup CEOs don't think AI will replace human roles. The CEOs of Read AI and Lucidya told TechCrunch at Web Summit Qatar that they see AI tools replacing tasks, rather than workers.