Overview
Lunar Solar Group runs digital marketing for consumer brands that sell online and in stores, handling paid advertising, customer retention and online store design. Its MuteSix group buys ads and produces creative across social, search and retail media, Enkore manages email, text message and loyalty programs, and No Sleep Studio designs and tests Shopify websites. Alongside client work, a technology studio builds proprietary marketing software and has incubated subscription and customer-survey products. Brands pay Lunar to handle a single service or to act as their full outsourced growth team. Lunar was founded in 2017 and is headquartered in New York City.
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Simplify's take
What believers are saying
- Brand launches are in-house: Lunar's Sharma Brands unit has launched and scaled Feastables, David Protein and SET Active.
- Core insurance is fully paid: all live Lunar postings, full-time remote US jobs, list 100% paid medical, dental, vision.
- A junior role includes equity: Lunar's Jr. Creative Strategist, a full-time US remote job, pays $65K-$80K a year plus equity.
What critics are saying
- Some software is not yet public: Lunar's site still lists its SuperOrbital analytics suite and CairnAI tool as coming soon.
- Ramp-up is fast: by day 90, Lunar's junior creative strategist, a US remote, full-time role, should develop creator concepts independently.
- Search hiring is selective: Lunar's full-time senior manager, remote in the US, needs 3-6 years' Google Ads plus ecommerce experience.
What makes Lunar Solar Group unique
- Lunar also backs startups: alongside its agency and software studio, it runs an early-stage investment fund.
- Lunar ties online ads to store sales: its DTR Labs texts shoppers cash-back rewards for in-store purchases.
- Paid media has deep roots: Lunar's MuteSix, founded in 2013, helped pioneer performance advertising for online brands.
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