MOTOR

MOTOR

Provides automotive data to optimize operations

Overview

MOTOR Information Systems provides automotive data and information services sourced for the industry, delivering accurate, thorough, and timely data to help customers run their operations efficiently. Their products and services compile comprehensive automotive information and integrate it with client needs, supporting fleets, repair shops, and other businesses in day-to-day decision making. Unlike others, MOTOR differentiates itself through a long history (dating back to 1903), deep industry partnerships, and customized data solutions that align with each client’s operations. The company’s goal is to help businesses operate more efficiently, effectively, and profitably by providing reliable information tailored to their specific workflows.

About MOTOR

Simplify's Rating
Why MOTOR is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Gaming

Data & Analytics

Crypto & Web3

Venture Capital

Enterprise Software

Aerospace

Healthcare

Education

Hardware

Real Estate

AI & Machine Learning

Defense

VR & AR

Legal

Consumer Goods

Financial Services

Entertainment

Robotics & Automation

Consumer Software

Consulting

Quantitative Finance

Energy

Cybersecurity

Fintech

Industrial & Manufacturing

Social Impact

Automotive & Transportation

Design

Biotechnology

Government & Public Sector

Food & Agriculture

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Troy, Michigan

Founded

1903

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Simplify's Take

What believers are saying

  • TA Petro selected MOTOR in March 2026 after testing an alternative provider.
  • Noregon partnership on August 4, 2026 expands FleetCross distribution across commercial vehicle workflows.
  • Jeff Nosek's 2026 Hearst Transportation role aligns MOTOR with Black Book and Noregon cross-sells.

What critics are saying

  • Mitchell1, ALLDATA, and Identifix pressure MOTOR’s repair-data pricing and shop mindshare in 2026.
  • TA Petro re-engagement proves switching happened once; another vendor win can displace MOTOR again quickly.
  • GM's 2026 AI-driven IT layoffs signal automakers will replace vendors with internal data stacks.

What makes MOTOR unique

  • Since 1903, MOTOR owns trusted repair, labor, and parts data across Hearst Transportation.
  • FleetCross spans 45 million cross-references, giving MOTOR deep heavy-duty parts lookup advantage.
  • MOTOR blends OEM-compliant diagnostics, ADAS content, and repair intelligence into one workflow.

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Benefits

Health Insurance

Mental Health Support

Gym Membership

Life Insurance

Disability Insurance

Flexible Work Hours

Company News

Noregon Systems
Aug 4th, 2026
Noregon announces partnership with MOTOR to provide heavy-duty parts cross-reference solution.

Noregon announces partnership with MOTOR to provide heavy-duty parts cross-reference solution. Greensboro, North Carolina - August 4, 2026 - Noregon announced a partnership with MOTOR Information Systems that brings a heavy-duty parts cross-reference solution to Noregon's suite of maintenance and service technology. The product - FleetCross Parts by MOTOR - utilizes MOTOR's extensive database of more than forty-five million one-to-one cross references across OEM and aftermarket manufacturers for medium- and heavy-duty trucks. Noregon and MOTOR share a reputation as leaders in utilizing vehicle data to develop applications that improve service, upkeep, and ownership of commercial vehicles. Both organizations are Hearst companies under the Hearst Transportation group. "We're thrilled this partnership came together; it's a natural fit," said Bill A. Hathaway, Chief Executive Officer, Noregon. "As two US-based technology companies, we recognize how critical it is for our customers to fix vehicles in a timely and affordable manner so they can get back to delivering the goods we all rely on. This partnership is a major step in helping us both achieve that shared mission." "We're pleased to welcome Noregon as one of a growing network of partners bringing FleetCross Parts by MOTOR to customers through leading commercial vehicle maintenance solutions," said Tifani Lane, Senior Vice President of Sales at MOTOR Information Systems. "Noregon has earned a strong reputation for helping fleets and repair facilities maximize uptime, and this partnership expands that value by giving Noregon users seamless access to MOTOR's industry-leading heavy-duty parts cross-reference intelligence. Together, we are helping customers identify the right replacement parts faster, improve parts-selection accuracy and reduce vehicle downtime - delivering greater value to fleets, repair facilities and distributors across the commercial vehicle industry." FleetCross Parts by MOTOR adds a valuable component for Noregon customers who use their products for diagnostics, shop management, repair guides, and other key maintenance functions. Noregon's tools help lead the technician through troubleshooting and onto the repair phase, and this partnership adds an additional layer to cross reference the parts they will be ordering for service. Noregon customers interested in adding FleetCross Parts by MOTOR can contact their local sales professional or call a US-based product specialist at (855)-889-5776 About Noregon Noregon(R) is a leading solutions provider for the maintenance, service, and upkeep of commercial vehicles and heavy-duty equipment. Noregon's offerings include in-shop and remote diagnostic applications, interactive maintenance and service guides, custom development, and more. Today's top fleets, construction companies, OE dealers, repair facilities, and municipalities all rely on Noregon to maximize uptime on their vehicles and equipment. For more information, visit www.noregon.com. About MOTOR Information Systems Founded in 1903, MOTOR Information Systems is one of the world's premier suppliers of automotive data. MOTOR empowers the industry with trusted, comprehensive solutions spanning service and repair information, parts data, labor times, vehicle configurations, and market insights. A Hearst company, MOTOR continues to drive innovation and efficiency across the automotive ecosystem. Learn more at MOTOR.COM.

Eastern Echo
Jun 23rd, 2026
After $14B Kron AI bet, Motor taps CRED's Kunal Shah to lead Whitehouse division.

After $14B Kron AI bet, Motor taps CRED's Kunal Shah to lead Whitehouse division. Indian entrepreneur and investor Kunal Shah has been appointed as a chief/head by the world's most influential magazine, Forbes. Motor has already invested $900 million into the company of 41-year-old Kunal Shah, the founder of CRED, an Indian financial technology firm valued at $4.5 billion. Following this investment, Motor's share in CRED has risen to 20 percent. Motor's Chief Technology Officer has appointed Kunal Shah as the head of Whitehouse, replacing the current head, Dane Kenecot. However, following this appointment, the Bengaluru resident will have to join the headquarters of Shantanu Motor Linzk Pinsia. Recently, the Moto company has heavily invested in artificial intelligence technology. Last year, after investing $14 billion in the Kron AI company, Alexander Baur handed over responsibilities as the head of Motor AI Lab.

Aftermarket Matters
Dec 20th, 2025
MOTOR Information Systems promotes Jeff Nosek to Deputy Group Head

MOTOR Information Systems promotes Jeff Nosek to Deputy Group Head. Nosek will assume group-level responsibilities across Hearst Transportation's automotive businesses and continue to be president of MOTOR Information Systems Troy, Mich. - MOTOR Information Systems, a Hearst company and provider of automotive data solutions, has announced that Jeff Nosek has been promoted to Deputy Group Head, Hearst Transportation, effective January 1, 2026. The announcement was made by Steven R. Swartz, President and CEO of Hearst, and Sean Lanagan, President of Hearst Transportation and President and CEO of CAMP Systems International, Inc. In this expanded role, Nosek will report to Lanagan and will continue serving as President of Hearst-owned MOTOR Information Systems. He will also assume group-level responsibilities across Hearst Transportation's automotive businesses. Hearst Transportation is the company's transportation data and software group, bringing together four companies: CAMP Systems International, specializing in aviation maintenance tracking and health-monitoring software; Black Book, a provider of vehicle valuation and analytics; MOTOR Information Systems, focused on automotive parts and repair data; and Noregon Systems, delivering diagnostics and prognostics solutions for heavy-duty trucks. These companies operate within Hearst's Business Media portfolio, which includes a broad range of B2B software and data services - such as Fitch Group and Hearst's healthcare businesses - and collectively account for approximately 60 percent of Hearst's total profits. "I am honored by the opportunity to serve as deputy group head of Hearst Transportation," Nosek said. "Our transportation businesses are leaders in their respective markets. I look forward to helping align our collective expertise to further strengthen Hearst's position in the global B2B software and data landscape and to drive continued growth across our automotive businesses." Nosek brings more than two decades of experience in software, data, and professional services across the automotive and manufacturing sectors. He joined MOTOR in 2016, serving as Senior Vice President of Sales and later Executive Vice President of Revenue. During that time, he played a key role in repositioning MOTOR's data licensing business toward cloud-enabled Software-as-a-Service (SaaS) and Data-as-a-Service (DaaS) models, fueling new customer acquisition and revenue growth. He was named President of MOTOR in December 2021. Prior to joining MOTOR, Nosek was vice president of sales at CDK Global and at Automatic Data Processing (ADP). He also held various sales leadership positions within Compuware. Nosek holds a bachelor's degree from Central Michigan University and is a graduate of Hearst's executive development program, Hearst Management Institute.

Motor
Apr 16th, 2025
MOTOR Information Systems Names Scott Maltby Lead Content Analyst

TROY, MI - April 16, 2025 - MOTOR is excited to announce that Scott Maltby has been promoted to Lead Content Analyst for the Image Mapping team, effective January 1, 2025.

Motor
Apr 15th, 2025
MOTOR Information Systems Names Rob Radulski Lead Content Analyst

Rob joined MOTOR in June 2023 as a Content Analyst for the Heavy-Duty Parts Research Team.

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