Madewell

Madewell

Designs premium denim and wardrobe essentials

Overview

Madewell creates premium denim and foundational wardrobe pieces for men and women, focusing on quality, authenticity, and versatility. Its product line includes iconic jeans, tees, shoes, and leather bags crafted with premium fabrics from mills in Italy, Japan, and Turkey, and produced under Fair Trade practices. The company combines classic craftsmanship with modern details and sustainable practices to offer durable, everyday style at a non-premium price. Madewell emphasizes storytelling through perfect fits and lived-in washes, aiming to inspire customers and provide pieces that can last a lifetime.

About Madewell

Simplify's Rating
Why Madewell is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Lynchburg, Virginia

Founded

1937

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Simplify's Take

What believers are saying

  • Denim Trade Up collected 2.3 million pieces, fueling resale via Madewell Forever.
  • New stores open in Bend's Old Mill early 2026 and Brookfield fall 2026.
  • Biannual Insider sale offers 30% off everything, boosting loyalty.

What critics are saying

  • Blue Jeans Go Green disruption halts recycling in 18-36 months.
  • J.Crew erodes differentiation with scaled Fair Trade denim in 12-18 months.
  • Madewell Forever resale cannibalizes new denim margins in 18-36 months.

What makes Madewell unique

  • Madewell recycles 20,000 pairs via Denim Trade Up into premium 2026 denim.
  • Collaborates with Re&Up and Isko for online-exclusive recycled jean styles.
  • Partners with J.Crew on first Fair Trade Certified denim collections.

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Benefits

401(k) Retirement Plan

401(k) Company Match

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Pet Insurance

Legal Services

Commuter Benefits

Disability Insurance

Paid Vacation

Paid Holidays

Parental Leave

Bereavement Leave

Flexible Work Hours

Hybrid Work Options

Family Planning Benefits

Fertility Treatment Support

Adoption Assistance

Employee Discounts

Company News

SmartBrief
Apr 10th, 2026
Madewell launches collection made from recycled jeans

Madewell launches collection made from recycled jeans. 2026-04-10 Madewell's 2026 denim collection features three online-exclusive jean styles made with recycled cotton sourced from about 20,000 pairs of post-consumer jeans collected in its Denim Trade Up program. The collection, created in collaboration with Re&Up and Isko, showcases how premium, comfortable, and stylish denim can be produced from recycled materials, highlighting Madewell's commitment to sustainable fashion and circular production. Full story: NRF SmartBrief News and trends about the U.S. Retail industry Designed specifically for retail professionals, NRF SmartBrief is a free, daily email newsletter. It provides the latest need-to-know news and industry information that maximizes your time, giving you an edge over your competition.

InStyle
Sep 18th, 2025
5 Best Weekend Sales: 89% Off at J.Crew, a $59 Kate Spade Bag, and Adidas Double-Discounts

Madewell just launched its biannual Insider sale, and everything is 30 percent off (yes, including sale items).

KTVZ
Aug 14th, 2025
Looking good: National fashion retailer Madewell set to open in Bend's Old Mill District early next year

BEND, Ore. (KTVZ) - National fashion retailer Madewell is expanding into Central Oregon with a new storefront set to open in Bend's Old Mill District early next year, it was announced Thursday.

GMToday.com
Aug 6th, 2025
Madewell clothing retailer coming to The Corners

TOWN OF BROOKFIELD - A store offering both men's and women's clothing and accessories, Madewell, will open this fall on Market Street in The Corners of Brookfield.

PYMNTS
Dec 16th, 2024
Thredup Cto Says Data Turns Secondhand Retail Into Top-Shelf Experience

The resale retail sector, once considered a niche market fueled by thrifty shoppers and vintage enthusiasts, has emerged as a multibillion-dollar industry. As just one data point, ThredUp, a quiet powerhouse in the space, has processed over 220 million secondhand clothing items to date. Behind the digital racks of its 4-million-item inventory lies a sophisticated data operation transforming how consumers shop for pre-owned fashion. “We are a very data-driven operational company,” ThredUp Chief Product and Technology Officer Dan DeMeyere told PYMNTS

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