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Maqsam

Cloud-based SMB communications with local numbers

Overview

Maqsam provides a cloud-based communication suite for small and medium-sized businesses in the MENA region. It lets SMBs reach global customers by offering local phone numbers in more than 200 cities, effectively removing geographic barriers for customer service. The service is hardware-free and includes a fully customizable Interactive Voice Response (IVR) system and open APIs for easy integration with other software. A mobile app lets businesses manage communications from anywhere, and dashboards with custom reports help track team performance and key metrics. Maqsam charges a subscription fee and offers a 7-day risk-free trial. Unlike many competitors, Maqsam focuses on SMBs in the MENA market with a wide range of local numbers, API-first integration, and built-in analytics to improve local customer service for global customers.

Significant Headcount Growth

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About Maqsam

Simplify's Rating
Why Maqsam is rated
C+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated D+ on Differentiation

Industries

Data & AnalyticsConsumer SoftwareEnterprise Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Amman, Jordan

Founded

2019

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Simplify's take

What believers are saying

  • Maqsam launched an integrated AI contact-center platform on November 12, 2025.
  • AWS Marketplace access helps enterprise sales and reduces procurement friction across the region.
  • The company’s Arabic-dialect accuracy story resonates as voice agents become a 2026 enterprise priority.

What critics are saying

  • Funding looks tiny: Fundraising Fox shows only $2 million disclosed, limiting scale.
  • Regional rivals are raising fresh capital, pressuring Maqsam’s lead in Arabic voice AI.
  • Regulatory fragmentation and weak startup funding in MENA slow expansion and can crush growth.

What makes Maqsam unique

  • Maqsam’s Arabic-first AI voice stack targets dialect complexity global vendors still miss in 2026.
  • Its AWS Marketplace listing and WhatsApp-capable studio broaden enterprise distribution across MENA.
  • The in-house Arabic LLM uses millions of conversations for transcription, analytics, and agents.

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Benefits

  • Flexible Work Hours
  • Health Insurance
  • Hybrid Work Options

Growth & Insights and Company News

6 month growth

1%

1 year growth

5%

2 year growth

0%
Startup Rise Asia
May 2nd, 2025
Maqsam Ranks 8 in Deloitte Tech Fast 50 for Middle East & Cyprus

Maqsam has been named in the 4th edition of the Deloitte Technology Fast 50 list for the Middle East and Cyprus.

PR Newswire
Sep 13th, 2023
Build Intelligent Ai Bots That Speak Your Language: Maqsam'S Ai Conversational Chatbot Unveiled

RIYADH, Saudi Arabia, Sept. 13, 2023 /PRNewswire/ -- In today's fast-paced business landscape, customer support has evolved into a critical component for maintaining customer satisfaction and the demand for simple and efficient customer interactions continues to rise.Build Intelligent AI Bots That Speak Your Language: Maqsam's AI Conversational Chatbot UnveiledIn their commitment to staying at the forefront of Arabic AI-driven innovations, Maqsam has launched its latest AI conversational chatbot powered by their Large Language Model (LLM) during the Seamless Middle East and Saudi Arabia exhibition. Maqsam's LLM is more than just a language model; it's a transformative force in the realm of customer engagement. Imagine being able to communicate effectively with customers in languages that are traditionally underserved by technology, like Arabic. Maqsam's AI conversational chatbot makes this a reality, and it doesn't stop there.Multilingual and dialects capabilities:One of the standout features of Maqsam's AI conversational chatbot is its hyper-local advantage, especially in Arabia. For businesses operating in this diverse and dynamic market, where dialects and cultural nuances vary significantly, Maqsam's AI chatbot provides a localized solution that ensures meaningful interactions with customers.Intuitive Data Feeding:What sets their AI conversational chatbot apart is it continuously learns and improves its performance overtime; ensuring customer engagement efforts are always up-to-date and effective.Customizable personality:Another remarkable aspect of the AI conversational chatbot is its ability to be customized to suit the unique personality and branding of each business

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