Maxcess strengthens its India commitment through localisation, service and customer partnerships. October 29, 2026 At LOUPE India 2026, Xuming Yuan, Vice President and General Manager - APAC, and Niraj Narendra Muni, General Manager - India, Maxcess, discuss India's growth potential, investments in local capabilities, complete converting solutions and the importance of long-standing customer relationships. Maxcess is strengthening its focus on India through investments in local engineering, repair services, assembly capabilities and customer support. At LOUPE India 2026, the company is showcasing its portfolio of converting solutions, covering applications from unwind to rewind, while highlighting technologies designed to improve productivity, reduce waste and help converters overcome everyday production challenges. In an interview with Labels, Flexibles & More, Xuming Yuan and Niraj Narendra Muni share their perspectives on market opportunities, localisation, service capabilities and the company's plans for supporting India's evolving labels and packaging industry. India emerges as a key growth market. Q: How do you view the current market situation, particularly in India, amid global uncertainties? Xuming Yuan, Vice President and General Manager - APAC, Maxcess: Globally, there are uncertainties, particularly because of the situation in the Middle East. However, from an Asia-Pacific perspective, the market remains relatively stable, especially in India. LFAM anticipate that India will be one of the most important growth markets for LFAM in APAC. China continues to grow, although its growth is becoming flatter, while India is growing at a faster pace. That is one of the reasons LFAM continue to invest in India. LFAM started with local repair services and subsequently moved into local assembly. LFAM also have local engineering capabilities, along with dedicated sales, customer service and support teams. LFAM believe India represents a huge future market, with customer requirements continuing to advance. Its commitment to India, including its support for Maxcess and brands such as RotoMetrics, will continue in the coming years. Complete converting solutions from unwind to rewind. Q: What is Maxcess showcasing at LOUPE India 2026? Maxcess team: LFAM is showcasing complete converting solutions, covering the entire process from unwind to rewind. LFAM can support converters from the point they load a roll through to the completion of the finished product. Its portfolio includes Fife for web guiding, Tidland for slitting and winding-related solutions, and RotoMetrics for precision tooling. These established brands enable LFAM to address a wide range of converter requirements. LFAM also continue to innovate with a focus on sustainability and waste reduction. One example is AccuAdjust, which LFAM has recently introduced and are showcasing at the exhibition. It helps customers address material variability and reduce waste by minimising downtime during job changeovers, particularly when variations in materials or liners, or die-related challenges, affect production. Its objective is to help converters perform their daily jobs better, faster and smarter. Encouraging response at the exhibition. Q: How has the response been at LOUPE India 2026? Maxcess team: It is only the first day, and LFAM has been busy engaging with visitors since the morning. The response has been very encouraging from the outset, and LFAM expect customer interactions to increase over the coming days. The exhibition provides an opportunity to connect with existing customers, meet new prospects and discuss the challenges converters face in their operations. Indian market remains positive despite cost pressures. Q: How do you assess demand in India over the past year, considering raw material price increases and wider economic challenges? Maxcess team: There is no denying that the current situation is affecting prices. Plastics, for example, represent a significant share of consumption in its industry, and price escalation is creating challenges for printers and converters. However, demand remains encouraging. LFAM has seen year-on-year growth in its products, which indicates that the industry continues to grow despite the challenging economic environment. The long-term sentiment among printers and converters remains positive. Although price escalation may slow the investment cycle somewhat, necessary investments are still taking place. This indicates that opportunities remain across the industry. Localisation: A global strategy with local capabilities. Q: How important is localisation to Maxcess's strategy? Xuming Yuan: LFAM is a US-based company with more than 2,000 employees and over 30 locations globally. However, its strategy places considerable emphasis on localisation, which LFAM describe as "local for local". This means more than having local sales and marketing teams. LFAM also work towards developing local design and engineering capabilities, understanding customer requirements and providing products suited to local applications. Its objective is to understand the needs of each market and develop appropriate solutions. LFAM remain a global company, but LFAM also believe in making decisions locally wherever possible. This approach helps LFAM respond more effectively to customer needs and provide solutions that address the practical challenges converters face. Expanding local repair and service capabilities. Q: What steps is Maxcess taking to strengthen its local service and manufacturing capabilities in India? Maxcess team: LFAM has already started this journey and will continue expanding its localisation efforts. LFAM has established a repair workshop in Mumbai, which represents an initial step towards developing broader local capabilities. As market demand and conditions evolve, LFAM is prepared to expand its repair, assembly and manufacturing-related activities to support the Indian market. Q: What services are available through the Mumbai repair workshop? Niraj Narendra Muni, General Manager - India, Maxcess: Its repair workshop provides resharpening services for solid tools, helping converters extend the working life of their tooling. LFAM also repair magnetic cylinders and anvils. These services support sustainability by enabling customers to reuse their existing tools rather than replace them. This capability helps customers save time and money while making better use of their existing investments. In addition, certain products, including Fife web guiding systems, can be retrofitted to existing machines. Customers looking to upgrade their equipment can explore retrofitting solutions for web guiding and slitting systems, as well as end wheels. Its broad product portfolio enables LFAM to address a wide range of converter requirements, whether they involve new equipment, upgrades, repairs or tooling support. Fast service, quality and technical solutions. Q: What differentiates Maxcess in the market? Xuming Yuan and Niraj Narendra Muni: One of its key priorities is helping converters overcome their everyday production challenges. Its solutions include precision magnetic cylinders, high-quality flexible dies and other technologies that help converters improve the way they work. Fast service is one of its important strengths. LFAM has made significant improvements in its responsiveness and in getting products and solutions to the market faster. Its customers appreciate these efforts, which gives LFAM confidence to continue investing in service and technical support. LFAM want to provide technical solutions rather than compete only on price. Quality is equally important. Customers cannot afford production stoppages or interruptions. By providing quality products and dependable service, LFAM help them maintain production continuity and run their businesses more effectively. Customer perspective: A 20-year partnership with Maxcess. The value of Maxcess's customer-focused approach is reflected in its long-standing relationships with converters. Mudrika Labels, which has worked with Maxcess for approximately 20 years, highlighted the importance of responsive support, personal relationships and continuous innovation. Manish Desai from Mudrika Labels said, "LFAM has been associated with Maxcess for the last 20 years, and LFAM is proud to say that LFAM love working with the company. The reason is the relationship it maintains with customers and the support it provides. Whenever there is an issue, the team responds quickly and comes forward to help. The personal relationship also matters. It is a win-win situation for both sides. Maxcess is continuously developing new products and introducing new solutions, which is also of interest to Mudrika Labels and many other industry players. LFAM remain in touch with the team, particularly when something new is introduced to the market." The testimonial underlines how responsive service, personal engagement and product innovation can contribute to long-term partnerships in the converting industry. Looking ahead. Maxcess's participation at LOUPE India 2026 reflects its continued focus on India's growing labels and packaging converting market. Through investments in local repair services, assembly, engineering and technical support, the company is working to strengthen its ability to respond to customer requirements. Its portfolio of web guiding, slitting, winding and tooling solutions is designed to help converters improve productivity, reduce waste and maintain production quality. With India emerging as a key growth market for the company, Maxcess is focused on combining global expertise with local capabilities. Its priorities remain clear: quality products, faster service, practical technical solutions and lasting customer partnerships.

Maxcess appoints Raymond Baran as Interim CEO. Maxcess, the global leader for automation in the web handling industry, announced that Odd Joergenrud will step down from his position as Chief Executive Officer, effective immediately. Since joining Maxcess in 2019, Odd has led the company through several significant achievements, including merging Maxcess and RotoMetrics, enhancing the global leadership team, leading two impactful business acquisitions, and increasing the company's focus on new product development. On behalf of Maxcess, we thank Odd for his contributions and wish him the best in his future endeavors. Effective immediately, Raymond Baran has been appointed Interim CEO. Ray brings a long history with the Berwind Group, which acquired Maxcess in 2018. In addition to working closely with the Maxcess leadership team since its acquisition by Berwind, Ray has held numerous roles across Berwind and its operating companies over the past 26 years. Ray will work closely with the Maxcess leadership team to ensure a seamless leadership transition and align the organization on a clear and defined future direction for the company. Maxcess remains fully committed to delivering the high-quality web handling product solutions and exceptional customer service that customers have come to expect and looks forward to a smooth organizational transition under Ray's leadership. The preceding press release was provided by a company unaffiliated with Printing Impressions. The views expressed within may not directly reflect the thoughts or opinions of the staff of Printing Impressions.