McKinney

McKinney

Creative media and influencer agency

Overview

McKinney is a creative, media and influencer agency that helps brands stand out through integrated campaigns across creative, media and influencer channels. It offers brand storytelling, media planning and buying, and influencer activation, with McKinney Health specializing in Pharma and Wellness. The agency operates from offices in Durham, New York, Los Angeles, Phoenix, Toronto, and beyond, leveraging the Cheil Worldwide network and earning industry recognitions such as Fast Company Best Workplaces for Innovators and a B Corp certification. Its goal is to drive noticeable brand attention and business results while maintaining an exceptional, inclusive workplace that supports creativity.

About McKinney

Simplify's Rating
Why McKinney is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consulting

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Durham, North Carolina

Founded

1969

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Simplify's Take

What believers are saying

  • McKinney landed 2025 Ad Age A-List and Best Places to Work again.
  • June 2026 work for Little Caesars and Ross Dress for Less signals active client momentum.
  • McKinney Health's 2025 wins and June 2026 MM+M recognition deepen a growing specialty business.

What critics are saying

  • Toronto expansion depends on new hires John Pace and Daisy Qin, risking execution slippage in 2026.
  • Launching consumer PR in February 2026 stretches management attention across paid, earned, and owned services.
  • If Cheil priorities shift, McKinney's independent positioning weakens and client defections follow.

What makes McKinney unique

  • McKinney Health won 2025 Manny Agency of the Year after launching in 2022.
  • McKinney spans Durham, New York, Los Angeles, Dallas, Phoenix, Toronto.
  • Cheil Agency Network backing gives McKinney global resources without losing a boutique agency posture.

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Benefits

Hybrid Work Options

Company News

CanadianSME Small Business Magazine
May 15th, 2026
McKinney Canada adds Executive Director and Strategy Director.

McKinney Canada adds Executive Director and Strategy Director. May 15, 2026 FCB Canada alums John Pace and Daisy Qin are leading growth and strategy for McKinney Canada Full-service creative agency McKinney has hired two new leaders for its McKinney Canada team in Toronto. John Pace started as Executive Director, Canada in December, and Daisy Qin started as Strategy Director, Canada in February. They join creative leads Caleb McMullen and Hussein Rumaithi as McKinney Canada's primary leadership team, while also supporting the broader McKinney team in the U.S. "As we grow McKinney Canada, we need an embedded leadership team with lived experience in this market and a startup mindset; people who believe in creativity as a way to generate unfair attention and know how to execute," said McKinney President Gretchen Walsh. "John and Daisy, joining Caleb and Hussein, are that dream team. They're going to help grow McKinney Canada into a preferred and sought-after agency destination." As the Executive Director, John's priority is driving McKinney Canada's expansion and ensuring that every client engagement is a step toward deep, long-term business partnerships. Known as a natural fixer and relationship builder, his expertise lies in stepping into complex business challenges, identifying friction points and establishing the operational rigor needed to drive business growth. John's career is defined by long-term commitment and strategic leadership at stops including FCB Canada, Ogilvy, Sandbox and Due North Communications. He has worked with global and local brands including Unilever, Mondelez, Coca-Cola, AB InBev, Kimberly-Clark, UPS, Fountain Tire and H&R Block, bringing home Cannes Lions, Effies, D&AD Pencils, Clios, Strategy Awards and more. "Leading McKinney Canada through this critical growth period is a once-in-a-career opportunity, and as I've met with the leadership at McKinney, our visions for the future are perfectly aligned," said John. "McKinney is the Unfair Attention agency, and I see a striking resemblance between that philosophy and how Canada operates as a "Middle Power" on the global stage. We as Canadians are experts at punching above our weight and turning constraints into catapults, and that is exactly what McKinney is all about in Canada." After more than a decade in advertising at agencies including Rethink, FCB Canada, T&P/John St and Grip (now Dentsu), Daisy will drive strategy and contribute to growing the office in Toronto while also collaborating with the U.S. team on client projects. With a penchant for finding unique opportunities for innovation, Daisy's previous work with brands including Honda Canada, PlayStation Canada, Molson Coors, the Terry Fox Foundation, BMO and Voilà by Sobeys has led to award wins at Cannes Lions, the Effies, WARC, The One Show, D&AD and more. "Advertising is a team sport, and we have some of the best team members in the business right here at McKinney," said Daisy. "I've been struck by the level of talent, intelligence and vision at this growing office, and I'm looking forward to finding ways to collaborate across departments and disciplines to help bring McKinney and our clients to the next level." The McKinney Canada leadership team will report into McKinney Executive Leadership, including CEO Joe Maglio, President Gretchen Walsh, Chief Strategy Officer Jasmine Dadlani, and co-Chief Creative Officers Omid Amidi and Lyle Yetman. This structure ensures McKinney Canada is able to leverage the full scale of McKinney and the Cheil Agency Network's resources for our Canadian clients. About mckinney. McKinney is a full-service creative agency that gets unfair attention for brands. In 2024 and 2025, McKinney was named to both Ad Age's A-List and its list of Best Places to Work - two years in a row - and was recognized as one of Fast Company's Best Workplaces for Innovators in 2024, reinforcing the agency's commitment to providing an exceptional workplace culture where employees thrive and creativity flourishes. McKinney Health, the agency's Pharma and Wellness practice launched in 2022, was named Manny's Agency of the Year in 2025 and appeared on Medical Marketing + Media's 2024 & 2025 Agency 100 lists. McKinney is part of the Cheil Agency Network and has offices across North America, including Durham, New York, Los Angeles, Dallas, Phoenix and Toronto. McKinney has been recognized by Cannes Lions, Effies, The One Show, D&AD, ANDY, CLIO, LIA, the Shortys and The Webby Awards, among others. Client partners include brands such as Popeyes, Blue Diamond Growers, Little Caesars, Pampers, Henkel, Samsung, Alcon, Sherwin-Williams, Biogen and the Ad Council. For more information, visit mckinney.com.

PR Newswire
May 14th, 2026
McKinney Canada hires executive director and strategy director to lead Toronto expansion

McKinney has appointed two new leaders for its Canadian operations in Toronto. John Pace joined as executive director, Canada in December, whilst Daisy Qin started as strategy director, Canada in February. Both are FCB Canada alumni and will lead growth and strategy alongside creative leads Caleb McMullen and Hussein Rumaithi. The leadership team reports to McKinney's executive leadership in the US. Pace brings experience from FCB Canada, Ogilvy and Sandbox, having worked with brands including Unilever, Mondelez and Coca-Cola. Qin has over a decade of advertising experience at agencies including Rethink and FCB Canada, working with Honda Canada, PlayStation Canada and Molson Coors. McKinney is a full-service creative agency and part of the Cheil Agency Network, with offices across North America.

PR Newswire
Feb 23rd, 2026
McKinney launches consumer PR practice led by former Weber Shandwick SVP Jae Siercks

McKinney, a full-service creative agency, has launched a consumer PR practice led by Jae Siercks, former Weber Shandwick SVP, as Executive Director of Consumer PR. The offering aims to provide clients with integrated marketing communications across paid, earned and owned channels. The Durham-based agency, known for culturally resonant work, says the practice addresses brands' need to consolidate agency partnerships and create cohesive strategies. Siercks previously worked with clients including General Motors and ALDI, securing the Suburban SUV a Hollywood Walk of Fame star. McKinsey was named to Ad Age's A-List and Best Places to Work in 2024 and 2025. The agency works with brands including Popeyes, Little Caesars, Pampers and Samsung.

Daily Mail
Jun 1st, 2025
Diddy and Harvey Weinstein both have the 'SAME model victim'

McKinney filed a suit against Weinstein on Friday, alleging he raped her and a friend in a Manhattan hotel room during a business meeting arranged to discuss her career

Community Impact Newspaper
May 1st, 2025
McKinney receives tourism friendly certification from governor's office

The city of McKinney received the Tourism Friendly Texas Certified Community designation from the Texas Governor's Office in April 2025.

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