Media Works

Media Works

Private distance-learning college offering occupational education

Overview

Media Works is a historic brand within the Optimi Group that supports College SA’s distance-learning programs with a background in adult occupational education and workplace training. Its influence comes from legacy divisions like Optimi College, Optimi Workplace, and brands such as Media Works, IT Academy, Tuta-Me, and Matric Works, now part of College SA. The product delivers distance-learning courses for adults and organizations, combining flexible study options with practical, workplace-focused content. The goal is to provide accessible, job-relevant education and skills development through a cohesive, flexible program that leverages decades of experience.

About Media Works

Simplify's Rating
Why Media Works is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Sandton, South Africa

Founded

1996

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Simplify's Take

What believers are saying

  • MediaWorks returned to NZ$3.8 million profit in April 2026, reversing FY24 losses.
  • August 2026 sale to SEG values MediaWorks at NZ$130 million, validating asset quality.
  • MediaWorks won audience and sales momentum through 2026 brand campaigns, partnerships, and leadership hires.

What critics are saying

  • MediaWorks cut up to 90 roles on 20 January 2026, signaling fragile economics.
  • Spotify, Google, and Meta keep draining audio ad budgets from rova and radio.
  • SEG's A$87.6 million debt-financed purchase creates pressure for synergies by October 2026.

What makes Media Works unique

  • New Zealand's number-one audio business, with The Rock, More FM, and rova.
  • Bundles radio, podcast, digital, and outdoor through one sales motion across MediaWorks.
  • The 2026 SEG sale preserves a national platform with existing management, led by Wendy Palmer.

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Benefits

Health Insurance

Dental Insurance

Health Savings Account/Flexible Spending Account

Life Insurance

Paid Vacation

Paid Holidays

Professional Development Budget

Remote Work Options

Hybrid Work Options

Flexible Work Hours

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