MMediafly provides a modular revenue platform that helps sales, marketing, finance, and supply-chain teams improve revenue performance. It integrates with a company’s existing tech stack to enable revenue teams to collaborate, predict, assess, engage, and execute across the customer lifecycle. The platform delivers curated, interactive content and tools to create personalized buyer experiences, quantify value with ROI/TCO analyses, and build a solid business case. It also uses AI-powered revenue intelligence to spot risks, improve forecast accuracy, inspect pipelines, and report on metrics, helping teams coach and drive predictable revenue growth. Revenue is generated through a subscription-based model that gives clients ongoing access to the platform and its features.
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Industries
Company Size
51-200
Company Stage
Late Stage VC
Total Funding
$139.7M
Headquarters
Chicago, Illinois
Founded
2006
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Total Funding
$139.7M
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Mediafly named a digital sales room provider in Gartner's 2026 'Digital Commerce Technology Vendor Guide' Mediafly is proud to share that Mediafly has been recognized as a Digital Sales Room provider in the 2026 Digital Commerce Technology Vendor Guide. It's a validation of something Mediafly has believed for a long time: the moment of truth in B2B selling doesn't happen in a slide deck or a static PDF. It happens in the shared, interactive space where buyers and sellers actually work together. Why Digital Sales Rooms matter now. Buyers today are more informed, more selective, and less patient with disjointed, disconnected experiences. They're evaluating multiple stakeholders, comparing vendors, and trying to build internal consensus - often without a seller in the room. A Digital Sales Room gives sales teams a single, persistent, branded space to centralize everything a buyer needs: content, pricing, timelines, next steps, and data to support the business case, all in one place instead of scattered across email threads and attachments. This isn't a nice-to-have anymore. It's quickly becoming the expected way enterprise deals get done, and recognition like this reinforces that revenue leaders are actively looking for these capabilities when they evaluate vendors. Key benefits of Mediafly's Digital Sales Room. * A single source of truth for every deal. Buyers and sellers work from one shared space instead of hunting through inboxes, so nothing gets lost between meetings. * Faster internal buy-in. Buyers can share the room with colleagues and stakeholders, helping champions build consensus without waiting on the seller to resend materials. * Act, plan and keep things moving. Buyers and sellers can create action plans and assign tasks to keep everyone on track to close on time. * Visibility into buyer engagement. Sellers see what content buyers are actually opening, how long they spend with it, and who on the buying committee is engaged - so follow-ups are informed, not guesswork. * Value, built in. Because Mediafly connects engagement to value selling, sellers can bring ROI and business case tools directly into the same space buyers are already using, rather than treating value conversations as a separate exercise. What sets Mediafly apart. Many vendors offer a shared workspace for buyers and sellers. What Mediafly hear from customers is that Mediafly is different because it isn't just a content portal - it's connected to the rest of the revenue motion. Engagement data, value realization tools, and CRM data, which means the Digital Sales Room isn't an isolated tool bolted onto a tech stack. It's one part of a single, connected system that supports a deal from first meeting through renewal. That connection matters most in complex, enterprise sales cycles, where the difference between winning and losing often comes down to whether a team can stay organized, consistent, and focused on delivering value across a long, multi-stakeholder process. Looking ahead. Recognition in the Digital Commerce Technology Vendor Guide is a meaningful signal that the market sees Digital Sales Rooms the way Mediafly do: as core infrastructure for how modern revenue teams engage buyers, not a peripheral add-on. Furthermore, what Mediafly has today is constantly evolving, with exciting new AI-powered agentic capabilities for sellers, content admins, and even Model Context Protocol (MCP) support coming soon as part of its overarching vision. Long-term, Mediafly remains the holistic, end-to-end experience that helps revenue teams turn every interaction into business value. Want to see Mediafly's Digital Sales Room in action? Get in touch or request a demo. Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner's business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.
The presentation your best rep would have built. Databricks win rates went from 8% to 55% when their GTM team started leading every customer conversation with a governed value story. Okta influenced $140 million in pipeline and saw a 30% increase in win rates. NxStage Medical accelerated deal velocity by 300%. None of those outcomes came from better content. They came from sellers telling a more consistent, more credible economic story. That is a harder problem than it sounds. Your top sellers do it naturally. The rest of your team is building presentations the night before the call, manually pulling slides, hoping what they assembled is close to what a great rep would have built. Today, Mediafly, Inc. is announcing StoryGuide is now available as part of its Mediafly offerings. It is the capability Mediafly, Inc. built to close that gap. How it started. Here is something Mediafly, Inc. did not plan for. Mediafly's ROI and TCO tools are built for value engineers. Deep financial models, complex calculations, the full business case built from the ground up. Powerful. But not something every rep picks up and runs with independently. What customers kept telling Mediafly, Inc. was that they loved what the tools produced. Not just the outputs - the experience of building them. The guided logic. The way a complex value story got assembled step by step into something a buyer could actually follow. They wanted that experience available to their entire sales team, not just the reps skilled enough to navigate a full financial model on their own. That insight became StoryGuide. What it does. StoryGuide walks reps through a series of decisions about their customer and their conversation - their role, their industry, their primary challenge, their buying stage - and assembles the right narrative and content for that selling situation. The intelligence is in the logic. Which story belongs with which customer? Which evidence points land with this buyer? How to sequence a conversation that needs to build a business case. StoryGuide makes those decisions based on what the rep tells it about the opportunity. Consistently. Compliantly. In minutes. A rep three months into their tenure walks into a conversation with the same quality of preparation a twelve-year veteran would bring. Not because they have memorized everything. Because the StoryGuide handled the parts that take years of experience to get right. "Every rep already knows how to create basic slides for their buyer. That was never the problem. What's hard is crafting the right story for each buyer, and doing it consistently, especially if you've only got a few months of experience versus someone who's been doing this for years. At its core, StoryGuide is a guided, rules-based flow. It takes what we already know about the deal, the industry, the stage, and walks a rep to the right story instead of asking them to hold all of that in their head." Sarah Ong, Senior Product Manager What Mediafly, Inc. saw when customers used it. When Mediafly, Inc. built StoryGuide alongside one of its first customers, the metric that stayed with Mediafly, Inc. was adoption. 900 presentations generated in the first month. Adoption is where most enablement initiatives fail. Tools that require reps to significantly change their behavior do not get used. StoryGuide fits the workflow reps already have. Preparation still happens,it just takes 30 to 50 percent less time and the output is far more consistent. Voyager Sopris Learning achieved 100% platform adoption and 98% content usage after implementing Mediafly. Sealed Air saw 90% adoption across their commercial team. When the tool fits how people actually work, the numbers follow. That time - 30 to 50 percent of prep time given back - goes into customer conversations. Into relationship building. Into the work that actually requires a human. Where this goes next. Mediafly, Inc. is building toward presentations connected to live data sources. This means the numbers are always current, avoiding any outdated figures in a deal that really matters, combined with messaging that reflects the latest positioning. No scramble before a renewal call. No outdated figures in a deal that matters. Right now, when pricing changes, when new case studies come in, when messaging shifts after a product launch, someone has to find every affected presentation and update it manually. Or they do not, and reps are in the field with numbers and positioning that no longer reflect reality. A seller walks into a renewal call with last quarter's figures. A CFO asks a question the presentation was not built to answer. For organizations with complex, fast-moving value stories - where the economic case for a manufacturing customer looks fundamentally different from a financial services customer, where use case expansion is central to growth - this is the capability that makes true personalization at scale real. "A lot of the industry is racing toward AI that improvises, where you ask for something and you're never quite sure what you'll get back. We're hearing from customers that that unpredictability is making them uneasy, especially in a live sales conversation. When a rep pulls up a story, we want the outcome to be predictable every time: the right numbers, the right story, inside the rules the business already agreed to. That's the part people underestimate about governance, it isn't a constraint on AI, it's what makes AI usable in a live customer conversation. So the next step for us is connecting that same predictable logic to live data, pricing, usage, whatever's true right now, so what a rep hands a customer is both governed and current. Compliance and freshness stop being a tradeoff." Ben Preston, Chief Product Officer Available now. StoryGuide is available now as part of the Mediafly platform. If your content team is spending more time servicing presentation requests than doing strategic work, Mediafly, Inc. should talk. If your win rates vary too much across your sales team and the quality of the conversation is part of the reason, Mediafly, Inc. should talk. Mediafly, Inc. built StoryGuide because its customers showed Mediafly, Inc. they needed it. Mediafly, Inc. is proud to be making it available to everyone on its new Engagement Plus tier.
Top 3 sales enablement strategies CPG leaders shared at its NYC roundtable. What does crafting a custom fragrance have to do with revenue enablement tools? More than you might think. Last month, Mediafly and its partner Infilect brought together a group of revenue leaders at Olfactory NYC in West Village for an evening that started at the fragrance bar and ended in a frank, unscripted conversation about the future of field selling, AI, and value-focused revenue enablement. The parallel became clear almost immediately: building a great scent, just like building a great sales motion, requires the right foundation, smart iteration, and a willingness to let data guide your decisions. Read on to hear the top three sales enablement strategies that emerged from the conversation. Sales enablement in the age of AI: from gut feel to real-time intelligence. One of the sharpest insights of the evening came from Cristian Spuza, AVP Customer Development Organization at The Kraft Heinz Company, who put it bluntly: "AI doesn't exist if you don't have your data." The most sophisticated revenue enablement tools in the world, whether for content delivery, shelf intelligence, or value selling only perform when they have a unified, clean data foundation to work from. Tony Kavadas, Chief Sales Officer at Mediafly, framed the opportunity in terms of what he calls "the moment of truth", when a sales rep is face-to-face with a buyer and needs to perform. That moment, whether it's a short-cycle retail store call or a multi-month Walmart reset negotiation, demands that sellers arrive armed with the right content, the right data, and a story that centers around the buyer's category outcomes - not just their own product. Harris Fogel, Head of GTM at Infilect, brought this to life with a vivid example: a merchandising firm representing four manufacturers in a single candy aisle previously required separate visits and manual audits. Now they can scan the entire shelf in under two minutes and receive AI-generated priority actions in real time: fix out-of-stock labels, correct pricing, move products to eye level. Every part of the process that required manual steps is now actionable, instant, and evidence-backed. Value selling: crafting the ROI story with buyers' data. A recurring theme across the roundtable: the best sellers don't sell their product, they sell the impact of their product. As Cristian noted, Walmart doesn't care about one supplier among fifty. What they care about is total category performance for the shopper. This is where value selling and shelf intelligence converge in a powerful way. When a rep can walk into a store with before-and-after shelf imagery, real-time planogram compliance data, and a story that shows how their placement recommendation drove category lift beyond brand volume, the conversation shifts entirely. You stop defending margins and start negotiating execution. Cristian shared one compelling example: by tracking shelf images across a statistically relevant set of stores and correlating them with store-level POS data, his team was able to demonstrate that a vertical merchandising shift for ketchup and marshmallows drove 16% total category growth at Walmart. That's the kind of insight that earns a seat at the buyer's table, and keeps it. As Tony put it: "Every sales person is a storyteller. The great ones make it memorable." The right revenue enablement platform ensures that the story is always supported by data and always centered on value. Revenue enablement platforms: why unified data is the real competitive advantage. Throughout the evening, the conversation kept returning to one fundamental truth: fragmented data kills both human and AI performance. When shelf imagery lives in one system, POS data sits in your CRM, and syndicated data from IRI or Nielsen IQ is housed elsewhere, no human or AI can synthesize those signals into meaningful action fast enough to matter. The Mediafly and Infilect partnership addresses this directly. Infilect's AI-powered shelf intelligence feeds real-time execution data through API into a unified data lake. Mediafly's revenue enablement platform then equips reps with the right content, value tools, and AI-generated recommendations all in one place, at the exact moment they need it. No context-switching. No hunting for assets. No manual data reconciliation. Harris captured the before-and-after with a story about a sales rep named Miguel who used to spend his evenings tabulating store visit data in Excel missing his son's baseball games just to send a spreadsheet to HQ. With the right tools in place, that reporting happens automatically, instantly, and accurately. Miguel got his evenings back, and his company got better data. One attendee noted that after implementing proper revenue enablement tools, he closed deals 72% faster than his teammates. That's not an anomaly, it's what happens when sellers stop managing complexity and start focusing on customer value. From fragrance to revenue enablement framework. The fragrance workshop was more than a fun icebreaker. It was a reminder that great outcomes, whether it's crafting the perfect scent or the perfect sales call, come from having a smart framework, iterating with intention, and using the right inputs to guide every decision. Attendees left the room with Cristian's practical advice ringing in their ears: start with one small step. If your sales team is walking into stores without knowing what's on the shelf, start collecting pictures. If they're pitching the wrong promotions to the wrong stores, fix the data flow first. The AI, the automation, and the scale come once the right revenue enablement foundation is in place. Ready to unify your revenue enablement tools? See how Mediafly helps revenue teams connect content, value selling, and AI-powered intelligence into one unified platform.
Mediafly has acquired Appinium, a leading learning management system on the Salesforce AppExchange, as part of its strategy to enhance its AI-driven revenue enablement suite. The acquisition, completed in April, includes all Appinium employees and executives joining Mediafly. Financial terms were not disclosed. This move aims to address challenges in sales and marketing by improving alignment, tech adoption, and content delivery through a unified, AI-driven platform.
Dooly, the Vancouver-based AI startup known for its Salesforce note-taking tool, has been acquired by Mediafly, a Chicago-based B2B software firm. This acquisition aims to enhance sales productivity by integrating […]
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Industries
Company Size
51-200
Company Stage
Late Stage VC
Total Funding
$139.7M
Headquarters
Chicago, Illinois
Founded
2006
Find jobs on Simplify and start your career today