Mia Labs

Mia Labs

AI-powered platform automates dealership communications

Overview

Mia Labs provides an AI-powered platform that automates customer communications for automotive dealerships. The Mia virtual agent talks to customers via calls, texts, and emails 24/7 to schedule sales and service appointments, check inventory, answer questions, and follow up, while linking with 35+ dealership systems to automate workflows across reception, sales, and service. It supports multilingual conversations, customizable workflows, and can text customers to rescue missed calls, aiming to boost dealership revenue and improve efficiency. Its strength comes from a combination of deep automotive retail experience, AI expertise, and wide system integrations, focusing on franchise dealerships to grow revenue through scalable, AI-driven engagement.

About Mia Labs

Simplify's Rating
Why Mia Labs is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Automotive & Transportation

Enterprise Software

AI & Machine Learning

Company Size

51-200

Company Stage

Series A

Total Funding

$20M

Headquarters

Allen, Texas

Founded

2023

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Simplify's Take

What believers are saying

  • 350+ dealerships provide strong proof of product-market fit.
  • Over one million conversations and 130,000+ appointments demonstrate clear ROI.
  • The January 2026 Series A funds product innovation and expansion.

What critics are saying

  • Generic AI voice agents compress Mia's dealership-specific differentiation quickly.
  • Deep integrations across fragmented dealer stacks create brittle deployments and retention risk.
  • One visible hallucination or misbooking can trigger rapid dealer churn.

What makes Mia Labs unique

  • Built for automotive dealerships, not generic customer-service workflows.
  • Integrates with 35+ dealership systems across DMS, CRM, and scheduling.
  • Operates 24/7 with human-like latency under two seconds.

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Funding

Total Funding

$20M

Above

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Above Average

Industry standards

$15M
$8.2M
Discord
$15M
Canva
$20M
Mia Labs
$30M
Kalshi

Benefits

Health Insurance

Vision Insurance

Dental Insurance

Unlimited Paid Time Off

Hybrid Work Options

Stock Options

Commuter Benefits

Meal Benefits

Company Social Events

Growth & Insights

Headcount

6 month growth

-24%

1 year growth

-24%

2 year growth

-24%

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