Overview
Minders helps product and growth teams activate, engage, and retain users by using data, experimentation, and Martech tools. It acts as a consulting firm specializing in data analytics, guiding businesses to scale digital products and to implement platforms like Amplitude and Braze in their Martech stack. Services include designing tracking plans, structuring data flows, and building dashboards that translate data into actionable insights, with a dedicated independent growth squad for clients. Their goal is product-led growth and sustained revenue by improving activation, retention, and monetization through continuous measurement and testing.
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About Minders
Industries
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
2020
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Simplify's Take
What believers are saying
- Minders reports 100+ clients across multiple countries and industries.
- Braze and Amplitude endorsements strengthen deal flow with enterprise growth teams.
- Telegram products reach 450 million users, expanding distribution for cross-sell and upsell.
What critics are saying
- Telegram-dependent products expose Minders to platform policy changes and TON ecosystem shocks.
- Consulting revenue stays tied to client budgets; one large account loss hits margins fast.
- Owning Telegram tools without equity in Dise creates integration distractions before 2027.
What makes Minders unique
- Braze Orbit Level 4 and Amplitude certified partner, with 50+ certifications.
- Minders won Braze Partner of the Year 2026 and Reseller of the Year.
- Minders also owns Telegram-first products: TADS, Telesend, CatchUP, and Dise.
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Benefits
Health Insurance
Dental Insurance
Remote Work Options
Hybrid Work Options
Paid Vacation
Parental Leave
Meal Benefits
Professional Development Budget
Company News
Minders has acquired Dise, a CRM platform for sales teams on Telegram, to enhance Telegram's B2B sales infrastructure. Minders will manage the software without gaining equity. Dise addresses the lack of structured sales tools for crypto-native and Telegram-first organizations, offering features like deal tracking, analytics, and AI-powered tools. Its users include Adidas, the TON Foundation, Polygon, a16z Crypto, and MEXC.
Minders is Hiring for 15 Jobs on Simplify!
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About Minders
Industries
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
2020
Minders is Hiring for 15 Jobs on Simplify!
Find jobs on Simplify and start your career today