M

moneyGenius

provides money-saving content and fintech tools

Overview

moneyGenius provides personal finance guidance and fintech tools for Canadians. It grows from HowToSaveMoney (now moneyGenius.ca) to offer well-researched content and practical products like creditcardGenius.ca, a credit card matchmaker that compares 126+ features across 220+ Canadian cards using math-based ratings and rankings, and GeniusCash, a cash-back rewards app launched in 2024 that deposits real cash into users’ bank accounts. The platform helps people find the best deals, maximize credit-card rewards, and unlock exclusive offers. MoneyGenius differentiates itself with a long-running, Canadian-focused presence, a data-driven card matching system, and a direct cash-back app that pays users rather than just offering points. The company’s goal is to make money easy and fun for everyone by delivering reliable information and practical fintech tools that improve everyday finances.

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About moneyGenius

Simplify's Rating
Why moneyGenius is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

FintechFinancial Services

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

New Brunswick, Canada

Founded

2016

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What believers are saying

  • moneyGenius reported 149,000 monthly pageviews and 1,030 published articles by October 2026.
  • October 2026 content shows active product coverage, including premium bank accounts and money deals.
  • The rebrand signals a broader cross-sell strategy across content, app, and rewards.

What critics are saying

  • Affiliate and sponsorship revenue ties recommendations to lender and issuer economics.
  • A 10-50 person team limits speed against banks, aggregators, and fintech rivals.
  • If GeniusCash payouts stall before $100 million, the brand promise loses credibility.

What makes moneyGenius unique

  • moneyGenius unified WeyMedia, creditcardGenius, and GeniusCash under one brand in 2026.
  • Its proprietary math-based ranking covers 334 products across six Canadian finance verticals.
  • The company delivered $5.6 million in GeniusCash payouts, reinforcing a cash-back loop.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Remote Work Options
  • Paid Vacation
  • Paid Holidays
  • Mental Health Support
  • Phone/Internet Stipend
  • Performance Bonus

Company News

Hark Business Communications Inc.
Jan 7th, 2025
Site 20/20, Weymedia Made Deloitte Fast 50 In 2024

We’d like to start 2025 with a piece of news we missed late last year: Site 20/20 of Dartmouth and WeyMedia of Dieppe, N.B., were both named to Deloitte’s prestigious Technology Fast 50 list of Canada’s quickest-growing startups.Site 20/20 placed 31st on the list of meteoric Canadian startups doe 2024, with revenue growth of 686 percent in the past four year. It was the second year in a row the Site 20/20 had made the list. In 2023, it captured sixth place on the back of remarkable 2,392 percent revenue growth over four years.The fintech company WeyMedia, which is best known for its CreditcardGenius product, was named to the Fast 50 for the first time when Deloitte announced the winners in November. It was the 46th fastest growing company in the country over the four-year period with revenue growth of 431 percent.Led by CEO Mitch Hollohan, Site 20/20’s flagship product is the Guardian SmartFlagger — a piece of equipment designed to replace the human “flaggers” who direct traffic at construction sites. It includes a portable stoplight and a barrier that can be lowered to block traffic flow.Hollohan founded the business in 2015 and launched the Guardian in 2017, under a revenue model whereby Site 20/20 leased the equipment to customers on an hourly basis. A single worker can control up to four of the machines using an iPad and video-monitoring software.WeyMedia was co-founded by Stephen and Maria Weyman launched CreditcardGenius in 2017 to give consumers an online tool for comparing different credit cards

PR Newswire
Jan 2nd, 2024
Unveiling Canada'S Best Credit Cards And Finance Products For 2024, Powered By Creditcardgenius And Moneygenius

MONCTON, NB, Jan. 2, 2024 /PRNewswire/ - The best credit cards and personal finance products for 2024 have been announced by leading Canadian personal finance websites, creditcardGenius and moneyGenius. Each year, moneyGenius and creditcardGenius experts meticulously research, review, and rate over 500 personal finance products in Canada to determine the best products for Canadians. All products are ranked using an unbiased, math-based system, including a sophisticated algorithm that compares over 126 features of all 200+ credit cards. "It's our mission to help Canadians see past all the noisy marketing and find the personal finance products that are actually best for them," says Stephen Weyman, Co-Founder of moneyGenius and creditcardGenius. "We want to be a place you can trust to be your one-stop-shop for all things finance, and love rewarding you with GeniusCash along the way."

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