moneyGenius

moneyGenius

provides money-saving content and fintech tools

Overview

moneyGenius provides personal finance guidance and fintech tools for Canadians. It grows from HowToSaveMoney (now moneyGenius.ca) to offer well-researched content and practical products like creditcardGenius.ca, a credit card matchmaker that compares 126+ features across 220+ Canadian cards using math-based ratings and rankings, and GeniusCash, a cash-back rewards app launched in 2024 that deposits real cash into users’ bank accounts. The platform helps people find the best deals, maximize credit-card rewards, and unlock exclusive offers. MoneyGenius differentiates itself with a long-running, Canadian-focused presence, a data-driven card matching system, and a direct cash-back app that pays users rather than just offering points. The company’s goal is to make money easy and fun for everyone by delivering reliable information and practical fintech tools that improve everyday finances.

About moneyGenius

Simplify's Rating
Why moneyGenius is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Fintech

Financial Services

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

Canada

Founded

2016

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Simplify's Take

What believers are saying

  • January 2026 awards and June 2026 site updates show active product and SEO velocity.
  • GeniusCash app launched in 2026, creating a monetizable rewards loop and retention channel.
  • A 2025 Fast 50 profile said WeyMedia bootstrapped to over $5 million with 431% growth.

What critics are saying

  • Rates and product rankings depend on issuer partnerships, weakening independence and bargaining power.
  • Competitors like Credit Card Picker, PaySmarter, and Benchmark Money attack comparison traffic.
  • WeyMedia's 10,000-user base against a 1 million target exposes execution risk by December 2026.

What makes moneyGenius unique

  • moneyGenius and creditcardGenius published 88 Canadian awards in January 2026.
  • Its math-based comparison engine spans 500 products and 126 card features.
  • GeniusCash adds cashback, referrals, and an app to the comparison funnel.

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Company News

Hark Business Communications Inc.
Jan 7th, 2025
Site 20/20, Weymedia Made Deloitte Fast 50 In 2024

We’d like to start 2025 with a piece of news we missed late last year: Site 20/20 of Dartmouth and WeyMedia of Dieppe, N.B., were both named to Deloitte’s prestigious Technology Fast 50 list of Canada’s quickest-growing startups.Site 20/20 placed 31st on the list of meteoric Canadian startups doe 2024, with revenue growth of 686 percent in the past four year. It was the second year in a row the Site 20/20 had made the list. In 2023, it captured sixth place on the back of remarkable 2,392 percent revenue growth over four years.The fintech company WeyMedia, which is best known for its CreditcardGenius product, was named to the Fast 50 for the first time when Deloitte announced the winners in November. It was the 46th fastest growing company in the country over the four-year period with revenue growth of 431 percent.Led by CEO Mitch Hollohan, Site 20/20’s flagship product is the Guardian SmartFlagger — a piece of equipment designed to replace the human “flaggers” who direct traffic at construction sites. It includes a portable stoplight and a barrier that can be lowered to block traffic flow.Hollohan founded the business in 2015 and launched the Guardian in 2017, under a revenue model whereby Site 20/20 leased the equipment to customers on an hourly basis. A single worker can control up to four of the machines using an iPad and video-monitoring software.WeyMedia was co-founded by Stephen and Maria Weyman launched CreditcardGenius in 2017 to give consumers an online tool for comparing different credit cards

PR Newswire
Jan 2nd, 2024
Unveiling Canada'S Best Credit Cards And Finance Products For 2024, Powered By Creditcardgenius And Moneygenius

MONCTON, NB, Jan. 2, 2024 /PRNewswire/ - The best credit cards and personal finance products for 2024 have been announced by leading Canadian personal finance websites, creditcardGenius and moneyGenius. Each year, moneyGenius and creditcardGenius experts meticulously research, review, and rate over 500 personal finance products in Canada to determine the best products for Canadians. All products are ranked using an unbiased, math-based system, including a sophisticated algorithm that compares over 126 features of all 200+ credit cards. "It's our mission to help Canadians see past all the noisy marketing and find the personal finance products that are actually best for them," says Stephen Weyman, Co-Founder of moneyGenius and creditcardGenius. "We want to be a place you can trust to be your one-stop-shop for all things finance, and love rewarding you with GeniusCash along the way."

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