Mutiny

Mutiny

AI-driven platform for personalized marketing

About Mutiny

Simplify's Rating
Why Mutiny is rated
C
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated C on Rating Differentiation

Industries

Consumer Software

AI & Machine Learning

Company Size

51-200

Company Stage

Series B

Total Funding

$66.7M

Headquarters

San Francisco, California

Founded

2018

Overview

MutinyHQ provides a platform that personalizes online experiences for website visitors using artificial intelligence and machine learning. The platform integrates with existing data sources to identify visitors based on factors like industry and web activity, allowing businesses to customize their content and advertising for specific audiences. This targeted approach increases the chances of converting visitors into customers. Additionally, MutinyHQ generates high-converting headlines tailored to different audiences and offers an analytics dashboard for businesses to measure the effectiveness of their personalized marketing efforts. This includes automatic hold-out testing to compare the performance of various content versions. Unlike many competitors, MutinyHQ focuses on enhancing customer engagement and conversion rates through data-driven personalization. The goal of MutinyHQ is to help businesses improve their marketing performance by increasing leads and conversions.

YC Company
📈
Significant Headcount Growth
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for AI-driven personalization boosts Mutiny's market potential.
  • Growing trend of no-code platforms supports Mutiny's user-friendly approach.
  • Rising importance of ABM strategies aligns with Mutiny's offerings.

What critics are saying

  • Emerging AI-driven marketing platforms increase competition for Mutiny.
  • Privacy concerns and regulatory changes could impact Mutiny's data usage.
  • Economic downturns may reduce B2B marketing budgets, affecting Mutiny's revenue.

What makes Mutiny unique

  • Mutiny offers AI-powered personalized experiences for B2B companies, enhancing customer engagement.
  • The platform integrates with existing data sources for tailored online content.
  • Mutiny's no-code platform allows non-technical users to implement complex marketing solutions.

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Funding

Total Funding

$66.7M

Above

Industry Average

Funded Over

3 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Above Average

Industry standards

$35M
$45M
Linktree
$50M
Mutiny
$65M
Substack
$100M
ClickUp

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

Parental Leave

Home Office Stipend

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

↑ 2%

1 year growth

↑ 5%

2 year growth

↑ 9%
NewsBreak
Nov 15th, 2022
Mutiny Raises $18.5 Million From Sequoia, Cowboy Ventures—And Even A Few Chief Marketing Officers - NewsBreak

Mutiny—a San Francisco-based startup that lets B2B brands personalize their websites in real time for dozens of audiences—has raised $18.5 million, led by Sequoia Capital, along...

Mutiny
Sep 1st, 2022
Mutiny launches section of the Mutiny Dashboard called: Audiences

With that in mind, Mutiny has introduced a new section of the Mutiny Dashboard called: Audiences, which includes sections for People, Companies, and Lists.

PR Newswire
Apr 20th, 2022
Mutiny Raises $50M Series B Funding To Help Companies Turn Wasted Marketing Spend Into Revenue

Mutiny's no-code platform converts marketing spend into revenue using AI trained by a community of the world's fastest growing companies. SAN FRANCISCO, April 20, 2022 /PRNewswire/ -- Mutiny today announced a $50 million Series B funding round co-led by Tiger Global and Insight Partners...

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