M

myKaarma

B2B automotive service software with payments

Overview

myKaarma provides B2B digital tools for automotive dealerships to improve the service experience. Its platform includes HD video/photo capture in service lanes to document vehicle conditions and recommendations, plus a payments system for mobile, online, and in-store transactions. The solution is mobile-first and works on iOS and Android, with features for service scheduling, loaner/valet services, and online acceptance of recommendations. By offering an integrated workflow across devices, myKaarma aims to boost customer satisfaction and loyalty while increasing dealership revenue.

Work here?Claim your company

About myKaarma

Simplify's Rating
Why myKaarma is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsAutomotive & TransportationEnterprise SoftwareFintech

Company Size

201-500

Company Stage

Series A

Total Funding

$15M

Headquarters

Long Beach, CA

Founded

2012

Get referred to myKaarma

See people who can refer or advise you

Simplify Jobs

Simplify's take

What believers are saying

  • Warburg Pincus capital funds AI expansion without near-term financing pressure.
  • October 2026 OEM app integrations create new appointment volume immediately across major brands.
  • Partner Portal and ServiceWash widen ecosystem stickiness and increase switching costs.

What critics are saying

  • Dealer software giants like Cox Automotive and CDK can bundle competing fixed-ops tools.
  • OEM partners control distribution; Ford, Stellantis, and Honda can disintermediate myKaarma.
  • If AI booking accuracy slips, dealers abandon workflow automation and churn accelerates within quarters.

What makes myKaarma unique

  • Warburg Pincus invested in January 2026, validating myKaarma's niche leadership.
  • October 2026 OEM integrations with Mercedes-Benz, Nissan, Honda, Acura deepen channel access.
  • Mopar Service Gateway certification embeds myKaarma directly into Stellantis service workflows.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$15M

Meets

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Meet Average

Industry standards

$15M
$8.2M
$15M
$15M
$30M

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • Wellness Program
  • Paid Vacation
  • Flexible Work Hours
  • Hybrid Work Options

Growth & Insights and Company News

6 month growth

1%

1 year growth

0%

2 year growth

0%
Yahoo Finance
Nov 10th, 2026
myKaarma adds off-site complimentary car washes for dealerships via ServiceWash

myKaarma, a customer interaction and payments platform for car dealerships, has launched a feature that lets dealers send customers a complimentary off-site car wash. It is powered by ServiceWash, a service developed by Autocare Network. Customers receive a digital voucher by text and redeem it at a participating local car wash. This spares them from waiting while the dealership washes their vehicle on-site, which can be slow during busy periods. The dealer adds an operation code to the repair order, and myKaarma sends the voucher and handles billing. Dealers choose when to offer the wash. "We're continuing to expand the value dealers can deliver through myKaarma without adding complexity for their teams," said chief executive officer Ujj Nath.

PR Newswire
Oct 21st, 2026
myKaarma significantly expands OEM owner app integrations, bringing more service booking opportunities to dealerships.

myKaarma significantly expands OEM owner app integrations, bringing more service booking opportunities to dealerships. Oct 21, 2026, 08:41 ET Latest additions include Mercedes-Benz, Nissan, Infiniti, Honda, and Acura, giving dealerships another channel to capture service appointments using the myKaarma scheduling technology they already rely on LONG BEACH, Calif., Oct. 21, 2026 /PRNewswire/ - myKaarma, the leading customer interaction and payments platform for automotive dealerships, today announced Mercedes-Benz, Nissan, INFINITI, Honda, and Acura, are among the latest additions to its growing list of OEM owner app integrations. With these new integrations, vehicle owners can now book service directly through their manufacturer's mobile app, while streamlining dealership workflows for stores, in order to provide an exceptional customer experience. For participating dealerships this allows appointments to follow the capacity and availability rules configured in their myKaarma Scheduler, keeping everything managed in one central location. Service teams receive customer and vehicle details with each booking, eliminating manual re-entry. These integrations are available to myKaarma users at no additional cost, bringing dealers an additional appointment channel and deeper manufacturer connectivity within the workflows their teams are already using. "We're continuing to build on our OEM relationships to bring more service business into dealerships," said Ujj Nath, CEO of myKaarma. "These integrations give customers another convenient way to schedule service with their dealership, keeping that business connected to the dealer without adding more work for the service team." The latest integrations include: * Mercedes-Benz: Mercedes-Benz USA has integrated the myKaarma Scheduler into the Mercedes-Benz app, allowing vehicle owners to book dealership service without leaving the app. Built on myKaarma's Scheduler+ platform, the certified integration uses real-time dealership availability, VIN-aware scheduling, and dealer-configured service menus so customers can select services appropriate for their vehicle. * Nissan and Infiniti: Through Nissan's OneApp platform, Nissan and Infiniti vehicle owners can seamlessly schedule appointments directly from the MyNISSAN or MyINFINITI app, with bookings that fit within the dealership's configured capacity and advisor availability. The integration also supports Nissan NCAR integration for factory-recommended maintenance based on VIN and mileage, along with Pickup & Delivery options where those features are configured and enabled. * Honda and Acura: HondaLink and AcuraLink apps both include myKaarma Scheduler so owners can book service directly from their phone with their vehicle data and service history automatically synced with their dealership of choice. Dealerships get detailed ROs that are scheduled according to capacity and expected service. About myKaarma myKaarma is a leading provider of cloud-based software solutions that transform the after-sales service experience at automotive dealerships. Its integrated platform includes communications, appointment scheduling, payments, video inspections, and analytics tools used by thousands of dealers to increase efficiency, customer satisfaction, and profitability. For more information, visit mykaarma.com. Media Contact: Laurie Halter Charisma! Communications 503-816-2474 [email protected] SOURCE myKaarma

AutoSuccess
Oct 13th, 2026
myKaarma earns Stellantis Mopar Service Gateway Service Lane tech certification.

myKaarma earns Stellantis Mopar Service Gateway Service Lane tech certification. The certification enables real-time Mopar appointments, OEM data and diagnostics in myKaarma, streamlining advisor scheduling and check-in for Stellantis stores. Kyle Alexander is the Multimedia Journalist of AutoSuccess. Published: October 13, 2026 myKaarma, a customer interaction and payments platform for automotive dealerships, announced it has earned certification as a Service Lane Technology (SLT) partner for Stellantis' Mopar Service Gateway. The certification connects myKaarma with MSG, bringing Stellantis service appointments and OEM vehicle data into the service process and expanding the information available to dealership teams. The Stellantis MSG is an all-in-one platform integrated with certified SLT partners and designed to improve service efficiency, customer experience and workshop performance. As a certified SLT partner, myKaarma helps dealerships use the MSG platform while maintaining integration with existing dealership systems. Supported service appointments booked through Mopar.com or participating Stellantis brand sites can flow directly into myKaarma Scheduler and be compared against the dealership's advisor availability in real time. Stores using myKaarma Mobile Check-In can access data directly from the OEM, including available vehicle information, warranty coverage, existing service contracts and service history for the VIN. With a supported Mopar Diagnostic Pod, current vehicle diagnostics can also appear in Mobile Check-In. After the vehicle is connected to the pod and matched to the VIN, advisors can review available diagnostic trouble codes, mileage, tire pressure and pod status within myKaarma. "myKaarma has been a strong collaborator throughout this initiative, working closely with our team to develop innovations that support a seamless rollout for dealers and help shape a better service experience," said Darren Bradshaw, senior vice president, parts and services, Stellantis North America. "The Mopar Service Gateway is designed to make service interactions more efficient and convenient, and integrations with key SLT partners like myKaarma play an important role in delivering that value." "Technology should make the service operation easier for dealerships and better for their customers," said Ujj Nath, CEO of myKaarma. "For Stellantis dealerships, that means making OEM intelligence easier to use without adding friction to the service lane. Our integration with Mopar Service Gateway brings that information into the technology dealers already rely on." Across its service lane technology, myKaarma supports dealership teams throughout the service experience, from scheduling and check-in to digital inspections, customer communications and payments.

MarTech Cube
Oct 12th, 2026
myKaarma brings AI Lead Management to Ford and Lincoln dealerships.

myKaarma brings AI Lead Management to Ford and Lincoln dealerships. Search. AI Lead Management expands myKaarma's role across Ford and Lincoln service operations with intelligent booking and pre-diagnosis designed for dealerships to create more service leads and capture more business myKaarma, the leading customer interaction and payments platform for automotive dealerships, today announced the availability of its AI Lead Management solutions for Ford and Lincoln dealers. myKaarma's selection as an AI Lead Management provider for both brands expands its role across Ford and Lincoln dealership service operations. myKaarma's AI Lead Management technology connects four parts of the service workflow: answer, diagnose, schedule, and follow up. The workflow includes: * Answer: ServiceConcierge, an AI service assistant, answers customer calls and handles scheduling 24/7, including when the BDC or service team can't respond. It integrates with the dealership's service number and DMS so it knows who is calling. * Diagnose: Service Pre-Diag uses an AI-powered agent to interview customers about their concerns before they arrive, asking follow-up questions and collecting details the service team needs. * Schedule: ServiceConcierge uses the dealership's actual schedule and availability, along with VIN information, service history, parts availability, dealer op codes, and information gathered through Service Pre-Diag to identify and book the right service. * Follow up: ServiceConnect carries the workflow into follow-up, automating outreach for declined work, missed appointments, warranty updates, and recommended service through text, email, and phone, with advanced reporting that shows dealerships what's working. ServiceConcierge can book more than 20% of a dealership's appointments per month, including when the dealership is closed. By handling appointment updates and scheduling requests and reducing voicemails and calls hitting dealership teams, it can save more than 25 hours a month. Customers also spend less time on the phone, with time-to-book reduced by nearly 50% and the average appointment booked in under one minute and 30 seconds. "We're focused on applying AI where it can improve how dealerships operate and how customers experience service," said Ujj Nath, CEO of myKaarma. "By connecting customer intent with vehicle information and dealership availability, we can get the right service booked faster, reduce the work hitting dealership teams, and keep customers coming back. Our selection as an AI Lead Management provider brings more of these capabilities to Ford and Lincoln dealers as we continue advancing how AI is used throughout the service lane." myKaarma already supports Ford and Lincoln dealers across multiple areas of the service operation. The company is an approved technology provider for Ford and Lincoln dealerships for end-to-end service lane technology and a Preferred Service Lane Technology Partner. myKaarma was chosen for compatibility with Ford Commitment Program eligibility and data requirements. The AI Lead Management designation follows myKaarma's selection earlier this year as a Ford Dealer Technology Preferred Partner for its ServiceCart Premium Video MPI capability. It also builds on myKaarma's expanding OEM relationships, including its recent certification as a Service Lane Technology partner for Stellantis' Mopar Service Gateway.

PR Newswire
Oct 8th, 2026
myKaarma launches AI Lead Management for Ford and Lincoln dealerships with 24/7 booking assistant

myKaarma has launched AI Lead Management solutions for Ford and Lincoln dealerships, expanding its service operations role with both brands. The technology connects four workflow stages: answering calls, diagnosing issues, scheduling appointments, and following up with customers. The system's ServiceConcierge AI assistant handles calls and scheduling 24/7, booking over 20% of monthly appointments and saving dealerships more than 25 hours monthly. Service Pre-Diag interviews customers about vehicle concerns before arrival, whilst ServiceConnect automates follow-up communications. The platform reduces booking time by nearly 50%, with average appointments scheduled in under 90 seconds. myKaarma is already an approved technology provider for Ford and Lincoln dealerships and recently became a Service Lane Technology partner for Stellantis' Mopar Service Gateway.

Recently Posted Jobs

Sign up to get curated job recommendations

myKaarma is Hiring for 16 Jobs on Simplify!

Find jobs on Simplify and start your career today

Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs