New Belgium & Maui Brewing collaborate on Pineapple Swipe Out radler. Published: July 11, 2026 Today brings a bright burst of tropical beer news from New Belgium Brewing in Fort Collins, Colorado and Asheville, North Carolina. The brewery has unveiled Pineapple Swipe Out, a new fruited radler-inspired ale created in collaboration with Maui Brewing Co. of Hawaii. This release blends the strengths of two respected craft breweries and delivers a refreshing, fruit forward summer sipper designed to transport drinkers straight to the beaches of Hawaii. Pineapple Swipe Out is built around a vibrant combination of pineapple puree, toasted coconut, and coconut water, creating a flavor profile that leans into juicy sweetness, soft tropical depth, and a clean, easy drinking finish. Surfing in at a sessionable 4% ABV, this radler-inspired ale is crafted for warm weather, outdoor gatherings, and laid back afternoons. The beer will be packaged in 12 ounce cans, making it ideal for coolers, beach bags, and summer adventures. The label itself reinforces the tropical theme with a colorful design featuring ocean waves, a sunset glow, palm silhouettes, and the combined branding of New Belgium and Maui Brewing. It is a visual cue that Pineapple Swipe Out is meant to be fun, refreshing, and unmistakably summery. Label text New Belgium Pineapple Swipe Out:: "From the beaches to the mountains and back. We came together with our dear friends at Maui Brewing Co. to make an easy drinking, tropical, and super refreshing summer sipper that will transport you straight to the beaches of Hawaii." This collaboration highlights the shared passion both breweries have for fruit driven beers, warm weather drinking, and creative flavor combinations. Pineapple Swipe Out is expected to be a standout seasonal release, offering a balance of juicy pineapple brightness, toasted coconut richness, and a crisp radler inspired finish. Stay tuned for release details, tasting notes, and distribution updates as Pineapple Swipe Out begins rolling out for summer. About New Belgium Brewing Co. New Belgium Brewing Co. is one of the most influential craft breweries in the United States, known for its creativity, innovation, and commitment to producing high quality beer. Founded in 1991 in Fort Collins, Colorado, New Belgium began as a small, visionary brewery inspired by Belgian traditions and driven by a desire to bring new flavors and new ideas to American craft beer. Over the years, the brewery has grown into a national leader with locations in Fort Collins and Asheville, earning recognition for its dedication to craftsmanship, sustainability, and community. New Belgium's early success came from Fat Tire Amber Ale, a beer that helped introduce Belgian inspired brewing to a wide American audience. Fat Tire became a cultural icon and established New Belgium as a brewery capable of balancing approachability with innovation. As the craft beer landscape evolved, New Belgium continued to push boundaries with IPAs, sours, barrel aged releases, and experimental projects that showcased its technical skill and creative spirit. The rise of the Voodoo Ranger brand marked a major milestone for New Belgium. With its bold artwork, hop forward intensity, and adventurous personality, Voodoo Ranger quickly became one of the top selling IPA families in the country. The lineup expanded to include Imperial IPA, Juice Force, Fruit Force, and G Force, each offering a unique expression of modern hop flavor. Voodoo Ranger's popularity helped cement New Belgium's reputation as a brewery that understands both innovation and drinkability. New Belgium is also known for its commitment to sustainability. The brewery is a certified B Corp and has long championed environmental responsibility, renewable energy, and community engagement. Its programs support local organizations, charitable initiatives, and cultural events that reflect the brewery's values and dedication to positive impact. Today, New Belgium continues to lead the craft beer industry with a focus on quality, creativity, and collaboration. Pineapple Swipe Out, created with Maui Brewing Co., is a perfect example of the brewery's passion for flavor exploration and its ability to craft beers that capture the spirit of summer. With a legacy built on innovation and a future driven by imagination, New Belgium remains one of the most respected names in American craft beer. zzubreebym

New Belgium continues to redefine craft beer. Innovation and bold flavors are helping the brewery stand out in a changing beverage landscape Craft beer is constantly evolving, and few breweries are adapting as quickly as New Belgium. In Craft Business Daily 's article, "New Belgium in '26: A Top Craft Brewer with FMB Instincts," CEO Shaun Belongie shared how the brewery is finding success by blending traditional craft values with innovative products that appeal to today's consumers. New Belgium's craft portfolio grew more than 3% in the first quarter. A major driver of that growth is Voodoo Ranger, whose bold flavors and higher-ABV offerings continue to attract consumers seeking something different. Products like Voodoo Ranger G-Force, an 11% ABV IPA sold in 19.2-ounce singles, are helping blur the lines between craft beer, flavored malt beverages, and ready-to-drink options. As Belongie put it, "I do think it is hard to grow without any innovation," and New Belgium is proving that innovation remains at the heart of its strategy. At SBG, Superior Beverage Group is proud to partner with New Belgium and their incredible team. Superior Beverage Group has enjoyed seeing the brand's continued growth and are excited for the new innovations coming this summer and throughout the rest of the year. If you haven't tried a Voodoo Ranger or another New Belgium favorite yet, stop by your local store or restaurant and give one a sip. Cheers!

New Belgium Bière de Queer returning for 2026. Images Courtesy of New Belgium Brewing Published: April 10, 2026 Today marks the return of a standout Pride-inspired seasonal beer from New Belgium Brewing, brewed once again for ALL with Pride at the brewery's flagship locations in Fort Collins, Colorado and Asheville, North Carolina. The release is officially confirmed as 2026 Bière de Queer, a vibrant, fruit-forward ale that continues New Belgium's long-running tradition of celebrating diversity, inclusion, and community through craft beer. New Belgium Bière de Queer 2026 will remain true to its established recipe and identity as an ale brewed with passionfruit and lime purée. This refreshing fruit ale delivers bright tropical character, balanced citrus acidity, and an approachable flavor profile designed for broad appeal. The beer comes in at a sessionable 5.5% ABV, making it easy-drinking while still offering expressive flavor, a hallmark of New Belgium Brewing's seasonal and limited-release beers. Bière de Queer has become a recognizable name among Pride beers, fruit ales, and inclusive craft beer releases, earning attention year after year for both its flavor and its message. Brewed in Colorado and North Carolina, this release reflects New Belgium's bi-coastal brewing footprint and its continued commitment to thoughtful recipe development and community-focused beer programs. For the 2026 release, Bière de Queer will continue to be packaged in 12-ounce cans, making it convenient for retail sales, events, and social gatherings. While official release dates, distribution regions, and packaging availability have not yet been announced, the beer is expected to return as part of New Belgium's seasonal and specialty lineup in 2026. Fans of New Belgium Brewing, fruit-forward ales, passionfruit and lime beers, and Pride-themed craft beer releases should keep an eye out for additional details as they are announced. With its balanced ABV, bold fruit character, and meaningful identity, 2026 Bière de Queer is once again shaping up to be a notable release in the upcoming craft beer calendar. Stay tuned for full release information, on-sale dates, and availability updates as New Belgium Brewing shares more details. Label text New Belgium Bière de Queer: "Brewed for ALL with Pride "Brewed for All" doesn't just apply to its beer. New Belgium is dedicated to transforming the culture of craft beer with dedicated and intentional work to build a more diverse, equitable and truly inclusive business and industry. MyBeerBuzz is proud to be the very first craft brewery recognized as one of the Best Places to Work for LGBTQ+ Equality by the HRC's Corporate Equality Index, with a perfect score of 100, five years in a row." About New Belgium Brewing: New Belgium Brewing was founded in 1991 in Fort Collins, CO, by Kim Jordan, a social worker, who built her company the only way a social worker would: People first. Over the past three decades, New Belgium has turned that ethos into a unique Human Powered Business model through practices that foster a culture defined by individual empowerment and collaborative action that drives better business results in the long term. New Belgium expanded to Asheville, NC, in 2016 and Daleville, VA, in 2023. The business' people-centric model has led New Belgium to become the most popular and fastest-growing American craft brewer today. New Belgium is famous for Fat Tire Ale and Voodoo Ranger IPA (America's #1 IPA brand), along with year-round favorites like Dominga Mimosa Sour, La Folie Sour Brown Ale, an award-winning wood-aged sour program. To learn more about New Belgium, visit http://www.newbelgium.com. New Belgium Brewing is a well-known craft brewery based in Fort Collins, Colorado. Founded in 1991 by Jeff Lebesch and Kim Jordan, New Belgium is recognized for its innovation in brewing and its commitment to sustainability. The brewery gained early recognition with its flagship beer, Fat Tire Amber Ale, which remains one of the most popular craft beers in the U.S. Here are some key highlights about New Belgium Brewing: Flagship Beers: Aside from Fat Tire, New Belgium produces a variety of other popular beers, such as Voodoo Ranger IPA, Citradelic Tangerine IPA, and La Folie Sour Brown Ale. Innovative Brewing: New Belgium is known for pushing boundaries, often creating unique and experimental beers, including sours and barrel-aged brews. They were one of the early craft breweries to focus on sour beer production. Sustainability: The brewery has a strong focus on sustainability and environmental responsibility. They were one of the first large-scale breweries to achieve carbon neutrality and use renewable energy sources in their operations. They also strive for zero-waste operations and focus on water conservation. Ownership: In 2019, New Belgium Brewing was acquired by Lion Little World Beverages, a subsidiary of the Australian beverage company Lion, which is itself owned by Kirin Holdings. This move allowed New Belgium to expand its reach globally while retaining its independent craft brewery vibe. Community and Culture: New Belgium is known for its vibrant company culture, which emphasizes employee ownership, social responsibility, and community engagement. The brewery has an employee stock ownership plan (ESOP), meaning many of its workers are also shareholders. Brewery Tours and Location: New Belgium's Fort Collins brewery offers tours to visitors, allowing beer lovers to learn about the brewing process, the company's history, and the sustainability efforts they put in place. They also have a second location in Asheville, North Carolina, which further expanded their reach. zzubreebym