North West Rubber

North West Rubber

Recycled rubber flooring and matting producer

Overview

North West Rubber specializes in turning scrap tire rubber into durable, eco-friendly products for flooring and matting across sports, agriculture, automotive, home, and industrial markets in North America. Its process recycles over a billion pounds of rubber since 1968, using a closed-loop system that minimizes waste and produces high-quality, slip-resistant solutions. The company sells these rubber products to individuals and large industrial clients, distinguishing itself through a strong commitment to sustainability and circular manufacturing, evidenced by its ongoing environmental initiatives and membership in the Recycle Council of British Columbia. Its goal is to provide reliable, long-lasting rubber flooring and mats while protecting the environment by keeping waste rubber out of landfills.

About North West Rubber

Simplify's Rating
Why North West Rubber is rated
C-
Rated C on Competitive Edge
Rated C on Growth Potential
Rated D+ on Differentiation

Industries

Industrial & Manufacturing

Design

Consumer Goods

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Abbotsford, Canada

Founded

1968

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Simplify's Take

What believers are saying

  • The website updated August 25, 2026, signaling active branding and commercial posture.
  • November 2025 donations of 10,832 square feet reinforced sustainability positioning with local customers.
  • North West Rubber still markets recycled, sound-absorbing, traction-heavy products across many end markets.

What critics are saying

  • Ontario fined North West Rubber $105,000 on June 10, 2026 for water discharge violations.
  • Environmental regulators now have a documented pathway to escalate against Brantford operations.
  • Commodity-like matting faces price pressure from larger flooring and rubber competitors.

What makes North West Rubber unique

  • Closed-loop recycled-rubber manufacturing turns scrap tires into flooring and mats.
  • Manufacturing spans Abbotsford, Brantford, Texas, and China, serving North America globally.
  • Product breadth covers agriculture, automotive, playgrounds, traffic safety, marine, solar, and industrial markets.

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Benefits

Health Insurance

Paid Vacation

Paid Holidays

Company Social Events

Tuition Reimbursement

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