Overview

Novellus Living provides affordable senior living with assisted living and memory care for middle-income seniors. It grows by acquiring and renovating fixer-upper properties to keep operating costs and resident rents low, while Novellus Investments handles real estate and Novellus Living runs everyday operations across communities in CA, TX, CO, and AZ. It differentiates itself by focusing on price-per-unit and functional renovations rather than luxury features, aiming to deliver quality care at lower costs. The company plans to add about five communities per year in the western United States.