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Novolex names new chief commercial transformation and strategy officer. Dan Debicella will work alongside Chuck Whittington, Novolex's chief transformation officer, who is due to retire. Packaging group Novolex has appointed Dan Debicella as chief commercial transformation and strategy officer. He will oversee the company's group-wide growth plan, help advance its commercial agenda and support integration work. Debicella will work alongside Chuck Whittington, Novolex's chief transformation officer, who is due to retire at the end of the year after more than 33 years at the company. Whittington will stay on during the handover period to support continuity in integration efforts. According to the company, Debicella will work with teams across the organisation to reinforce commercial functions and introduce more uniform sales processes, aiming to "accelerate" growth. Novolex CEO and chairman Stan Bikulege said: "Dan is a proven transformation leader who delivers measurable results. "He has strengthened commercial execution and scaled performance across multiple companies. He will sharpen our commercial capabilities and help us move faster, execute better and deliver stronger outcomes for our customers, employees and stakeholders." Debicella has more than 25 years of experience in transformation and growth roles in several industries. Most recently, he was president of the Graphics Solutions Division at SGS & Co. Before that, he oversaw enterprise strategy and commercial transformation efforts at Serta Simmons Bedding and Young's Market Company. Earlier in his career, Debicella worked at Bridgewater Associates, PepsiCo and McKinsey & Company on strategy and transformation programmes. Debicella said: "I am excited to join Novolex at a pivotal point in its growth journey. The company has a strong foundation, and I look forward to partnering with the team to accelerate growth, strengthen our commercial discipline and deliver sustained performance improvement." Give your business an edge with its leading industry insights.