About

On Board Experiential (OBE) is an experiential marketing agency that creates engaging marketing experiences to connect brands with their audiences. They operate in major cities like San Francisco, Los Angeles, and New York City, serving clients such as Facebook, Nike, and Chase across various industries including retail, sports, and technology. OBE focuses on consumer engagement through events and interactive experiences, which can include B2B conferences, corporate events, retail pop-up installations, influencer marketing campaigns, and press events. Their approach aims to create immersive experiences that enhance brand loyalty and recognition. OBE provides full-service marketing solutions, managing everything from planning to execution and post-event analysis. They generate revenue through project fees, retainer agreements, and performance-based incentives, distinguishing themselves by offering comprehensive services that cater to the specific needs of their clients.

Simplify's Take

What believers are saying

• Working with high-profile clients like Facebook, Nike, and Chase provides significant exposure and career growth opportunities.
• The company's focus on innovative and interactive marketing strategies fosters a creative and dynamic work environment.
• Global expansion efforts, such as the acquisition of Playmaker Experiential, open up international career opportunities and professional development.

What critics are saying

• The experiential marketing sector is highly competitive, requiring constant innovation to stay ahead.
• Economic downturns or budget cuts in marketing spend can directly impact the demand for experiential marketing services.

What makes On Board Experiential unique

• OBE's specialization in creating immersive and memorable brand experiences sets it apart from traditional marketing agencies.
• Their full-service approach, from conceptualization to post-event analysis, offers clients a seamless and comprehensive marketing solution.
• The recent acquisition of Playmaker Experiential highlights OBE's commitment to global expansion, enhancing its competitive edge.

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