One Impression

One Impression

Influencer marketing platform for brand campaigns

Overview

One Impression runs an influencer marketing platform that connects brands with a network of trusted influencers to run campaigns on Instagram, Facebook, and YouTube. It provides tools for influencer discovery, campaign management, performance tracking, and content creation support, enabling clients to identify, engage, and manage influencers at scale. Revenue comes from subscription fees, campaign management fees, and performance-based incentives. The platform aims to simplify influencer marketing so brands can achieve broader reach, stronger engagement, and measurable results across social channels.

Significant Headcount Growth

About One Impression

Simplify's Rating
Why One Impression is rated
B+
Rated A on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consumer Software

Enterprise Software

Company Size

51-200

Company Stage

Series A

Total Funding

$11.1M

Headquarters

Gurugram, India

Founded

2017

Simplify Jobs

Simplify's Take

What believers are saying

  • Premium subscription tools and creator commissions unlock recurring revenue beyond transaction fees.
  • International expansion into Southeast Asia and UAE captures high-growth emerging markets.
  • AI-powered campaign matching and performance tracking drive higher ROI for brand clients.

What critics are saying

  • Instagram's 2026 algorithm prioritizes 10M+ verified creators, reducing nano-influencer engagement by 35%.
  • AspireIQ captures 40% market share in UAE and Indonesia with superior AI matching.
  • Krafton diverts resources as PUBG Mobile revenue drops 20%, starving expansion capital.

What makes One Impression unique

  • 7M+ creator database across 14 countries with advanced filtering by industry, region, and engagement metrics.
  • Full-stack solution including compliant contracts, automated payouts, and real-time performance analytics.
  • Trusted by 500+ top brands including Unilever, Amazon, Nestle, and Meta for scalable campaigns.

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Funding

Total Funding

$11.1M

Below

Industry Average

Funded Over

3 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$8.2M
Discord
$10M
One Impression
$15M
Canva
$30M
Kalshi

Benefits

Health Insurance

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Paid Vacation

401(k) Retirement Plan

Stock Options

Wellness Program

Mental Health Support

Phone/Internet Stipend

Home Office Stipend

Professional Development Budget

Conference Attendance Budget

Family Planning Benefits

Fertility Treatment Support

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

7%

1 year growth

6%

2 year growth

14%
TechCrunch
Mar 15th, 2023
Krafton backs Indian influencer marketing platform One Impression in $10M funding

One Impression, an Indian influencer marketing platform, has raised $10 million led by the South Korean gaming major Krafton.

Entrackr
Jan 6th, 2022
One Impression raises over $1 Mn

Influencer marketing platform One Impression has raised over $1 million in a strategic round from investors and celebrities

Entrackr
Jan 6th, 2022
One Impression raises over $1 Mn

Influencer marketing platform One Impression has raised over $1 million in a strategic round from investors and celebrities

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