Simplify's take
What believers are saying
- Q1 2026 revenue grew 68% year over year, following 67% growth in late 2025.
- September 2026 CEO change signals heavier enterprise sales and commerce-media partnerships.
- Brands are shifting OOH into standing performance budgets, expanding repeatable demand.
What critics are saying
- OneScreen still depends on a crowded OOH market, where incumbents own inventory and relationships.
- CEO turnover from Alex Ewing to Adam Skinner in September 2026 signals execution pressure.
- If enterprise AI workflows bypass proprietary planners, OneScreen’s moat compresses quickly.
What makes OneScreen unique
- Adam Skinner joined September 2026, bringing CitrusAd scaling expertise to modern OOH.
- OneScreen’s AI-native planning embeds inventory ranking inside enterprise AI assistants via MCP.
- Customers include Rippling, Replit, Ramp, Hexclad, Monks, and OUTSHINE.
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