Overview

Onsights analyzes customer journeys in brick-and-mortar retail by turning footage from existing security cameras into anonymized data. Its subscription platform processes visitor behavior data to produce customizable dashboards and reports (executive, daily, weekly, monthly) that help commercial property managers optimize tenant performance, set lease rates, and improve asset performance. Core features include asset benchmarking, capture rates, and detailed customer navigation paths. Compared with competitors, Onsights differentiates itself by using already-installed cameras to gather non-identifiable insights and by offering targeted, ROI-focused analytics for property owners and managers. The company's goal is to enable data-driven decisions that increase tenant performance and overall return on investment for retail centers.