Opencare

Opencare

Matches patients to highly-rated dentists online

Overview

Opencare is a platform that helps people in the United States find highly-rated dentists by asking a short quiz to learn their needs and then matching them with suitable dental providers. It connects patients with dental practices, earning revenue through partnerships (a fee for referring new patients) and possibly premium listings or advertising for practices. The product works by guiding users through preferences, location, and needs, then presenting a tailored list of dentists and facilitating appointments or referrals. What sets Opencare apart is its emphasis on personalized matching and a simple, stress-free discovery process for urban-area residents, along with a business model that benefits both patients and dental practices. The company’s goal is to make it easy for individuals to find trustworthy dental care and for dentists to attract new patients without heavy marketing costs.

About Opencare

Simplify's Rating
Why Opencare is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Healthcare

Company Size

51-200

Company Stage

Series A

Total Funding

$19.6M

Headquarters

Toronto, Canada

Founded

2012

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Simplify's Take

What believers are saying

  • Opencare launched an iOS app in July 2026, expanding retention touchpoints.
  • July 2026 dentist marketing content emphasizes eight-channel campaigns and real-time dashboards.
  • PitchBook shows a January 2024 later-stage VC round, signaling investor support.

What critics are saying

  • Opencare cut 25% of staff in April 2020; renewal risk remains acute.
  • Patient acquisition platforms face competition from Zocdoc and Google Maps search.
  • If rewards-driven bookings stall, dentists can abandon Opencare for cheaper channels.

What makes Opencare unique

  • Opencare pairs a dental quiz with Opencare-vetted providers and direct booking.
  • The 2026 app adds messaging, appointment tracking, and insurance capture.
  • Its pay-for-completed-visit model aligns dentist incentives with patient acquisition.

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Funding

Total Funding

$19.6M

Below

Industry Average

Funded Over

4 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Meet Average

Industry standards

$15M
$8.2M
Discord
$15M
Canva
$16M
Opencare
$30M
Kalshi

Benefits

Learning & personal growth

Equity

Competitive compensation

Unlimited vacation & sick days

Full health benefits

Health snack bar & fridge

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

4%
BetaKit
Apr 3rd, 2020
Opencare lays off one-quarter of staff as it prepares to “weather the storm” of COVID-19

Toronto-based Opencare has laid off 18 members of its team, as its core business has been affected by the COVID-19 pandemic.

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