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Original X Productions
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Produces and tours immersive IP-based experiences.
Original X Productions
Work Here?
Produces and tours immersive IP-based experiences.
Overview
Original X Productions creates and runs immersive, location-based experiences built around popular IPs. It licenses intellectual properties, designs stories, builds sets and interactive elements, and stages touring or permanent attractions that fans visit and pay for with tickets and merchandise. The company distinguishes itself through partnerships with major brands, high‑quality production, and narrative‑driven environments that travel to multiple cities. Its goal is to turn beloved franchises into physical, shareable experiences that deepen fan connections while generating revenue from tickets and merchandise.
About Original X Productions
Industries
Consumer Goods
Entertainment
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
N/A
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Simplify's Take
What believers are saying
- Brisbane opened The FRIENDS Experience in April 2026, expanding Australian demand.
- OGX's website updated June 24, 2026, still promotes Harry Potter, Office, and FRIENDS.
- Instagram January 8, 2026 highlighted Las Vegas flagship and cities across three continents.
What critics are saying
- OGX raised no funding, limiting cushion for upfront build costs and slow ticket ramps.
- Licensor dependence on Warner Bros. and NBCUniversal can revoke rights or demand better economics.
- If FRIENDS demand softens, OGX's flagship-touring model loses its core profit engine.
What makes Original X Productions unique
- OGX turns beloved IP into ticketed, hands-on attractions, not passive screen content.
- The FRIENDS Experience spans 22 locations across eight countries, proving repeatable international format.
- Warner Bros. Discovery, NBCUniversal, and Hershey partnerships give OGX premium licensed brands.
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Benefits
Flexible Work Hours
Paid Sick Leave
Company News
The FRIENDS(TM) Experience: The One in Brisbane opens this april. Brisbane, March 2026 - Could we BE any more excited? Original X Productions, in partnership with Warner Bros. Discovery Global Experiences and Fever, announced today that the popular immersive attraction, The FRIENDS(TM) Experience, is coming to Brisbane! The upcoming opening at Uptown Queen Street Mall marks the first time this globally beloved experience comes to the Sunshine State. FRIENDS(TM) fans will be brought one step closer to their favourite characters as they take a look at the making of the show, replica costumes and props, and recreate some of the most iconic moments from the globally loved television series. The unique interactive experience was created by Warner Bros. Discovery Global Experiences, Original X Productions, and Warner Bros. Television Group. Following its successful run in over 30 locations across North and South America, Europe, Asia, and Australia, including flagship locations in New York and Las Vegas, The FRIENDS(TM) Experience: The One in Brisbane will bring a new wave of nostalgia and joy to Aussie fans.
Original X Productions is Hiring for 14 Jobs on Simplify!
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About Original X Productions
Industries
Consumer Goods
Entertainment
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
N/A
Original X Productions is Hiring for 14 Jobs on Simplify!
Find jobs on Simplify and start your career today