O

Outshine

Unifies marketing data to drive revenue

Overview

Outshine connects digital advertising, analytics, CRM and marketing automation data to create a single point of truth that aligns marketing and sales teams, helping high-growth B2B companies drive revenue. It does this by integrating data from ads, analytics, CRM, and marketing tools to provide unified insights and a shared data layer that both teams can act on. Unlike generic analytics or attribution firms, Outshine differentiates itself through a team of growth-focused advertising and analytics experts who work closely with clients, emphasizing practical problem-solving in modern B2B enterprises. The company’s goal is to help high-growth B2B businesses increase revenue by improving data quality, alignment between marketing and sales, and the effectiveness of campaigns and pipelines.

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About Outshine

Simplify's Rating
Why Outshine is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsConsultingAI & Machine Learning

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

Halifax, Canada

Founded

2010

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Simplify's take

What believers are saying

  • Walmart and Kroger listed Fruit and Yogurt Smoothie Pouches in October 2026.
  • H-E-B product pages dated September 16, 2026 show pantry-friendly, no-refrigeration demand.
  • Outshine's August 2026 recall did not report injuries, limiting brand damage.

What critics are saying

  • August 16-18, 2026 glass recall hit five Fruit Bar flavors nationwide.
  • Dreyer's must rebuild trust before 2027, or retailers will tighten shelf space.
  • A second contamination event would turn Outshine into an existential liability for Nestlé.

What makes Outshine unique

  • Nestlé's Outshine sells real-fruit frozen bars nationwide; brand recognition and broad retail distribution.
  • September 2026 pouches add shelf-stable, portable format versus freezer-only competitors.
  • 0g added sugar and no artificial colors support a health-forward snack proposition.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Wellness Program
  • Flexible Work Hours
  • Hybrid Work Options
  • Paid Vacation
  • Parental Leave
  • Mental Health Support
  • Phone/Internet Stipend
  • Home Office Stipend
  • Professional Development Budget
  • Training Programs

Company News

Hark Business Communications Inc.
Nov 20th, 2022
Eight Honoured With Digital Ns Awards

Digital Nova Scotia on Thursday presented its Tech Forward Awards to individuals and organizations in eight categories, to recognize innovation, entrepreneurship and diversity in the tech industry. The IT industry association for Nova Scotia for the past several years has presented awards that recognize not just excellence in the IT sector, but also members of the industry who champion diversity and inclusion

Food Dive
Feb 16th, 2022
Outshine launches Fruit and Yogurt Smoothie Pouches

Nestlé's frozen fruit bar brand Outshine is launching Fruit and Yogurt Smoothie Pouches, the first shelf-stable, portable snack offering in its nine-year history.

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