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Overtone Studios is a music label, publisher, and distributor focused on mood music for ambient listening. It curates a large catalog across ambient, classical, jazz, and lofi and uses data insights plus collaboration with a global roster of creators to produce tracks that fit specific moods for listeners and brands. As a subsidiary of Epidemic Sound, it leverages Epidemic's digital rights model for restriction-free music and shares streaming revenue with artists on a 50/50 royalty split. Based in Stockholm and New York, led by CEO Niklas Brantberg, its goal is to provide sustainable careers for musicians while soundtrack moments for audiences and brands.
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Data & Analytics
Entertainment
Company Size
1-10
Company Stage
Early VC
Total Funding
$18M
Headquarters
Stockholms kommun, Sweden
Founded
2025
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Hinge founder raises $18M for new AI dating service Overtone. * 19 July 2026 * 4 mins read Hinge founder Justin McLeod is taking another shot at reinventing online dating. His new startup, Overtone, has raised $18 million to build an AI-powered service that wants to replace endless swiping with voice, audio and carefully selected introductions. Table of Content * Jul 12 * 6 mins read * Jul 14 * 5 mins read * Jul 10 * 5 mins read * Jul 9 * 7 mins read * Jul 17 * 4 mins read * Hinge founder Justin McLeod has raised $18 million for his new AI dating company, Overtone. * The service plans to use AI, voice and audio to make highly curated introductions rather than relying on endless profile swiping. * For South African users, Overtone reflects a wider shift toward more selective, compatibility-focused dating services, though local availability remains unclear. Hinge founder Justin McLeod has raised $18 million for Overtone, a new dating service betting that artificial intelligence can help people find better matches without spending hours swiping through profiles. The funding comes from Match Group, FirstMark Capital and Pace Capital, according to TechCrunch's report on Overtone's funding round. McLeod stepped away from his role as Hinge CEO after more than a decade building one of the world's biggest relationship-focused dating apps. Now he wants to rethink the dating app again. Overtone wants to move dating beyond endless swiping. Overtone remains relatively secretive about how its final product will work. But the company describes itself as a voice- and audio-forward dating service powered by AI, with a focus on making highly curated introductions. That wording matters. Most dating apps still ask you to build a profile, browse a large pool of people and make repeated decisions based on photos, short bios and prompts. Overtone appears to want AI to do more of the filtering before you ever see a potential match. McLeod says the possibilities around AI and human connection convinced him that the problem needed a new company and a fresh start. On Overtone's official website, he argues that social technology can work harder to support genuine human connection rather than simply keep people engaged. The interesting part isn't just the AI. It's the amount of choice Overtone may remove from the dating experience. Instead of showing you hundreds of profiles and asking you to sort through them, an AI matchmaker could theoretically learn more about your personality, communication style and relationship goals before presenting a smaller number of introductions. That could make dating apps feel less like shopping. Justin McLeod is returning to a familiar problem. McLeod has spent much of his career trying to fix the mechanics of online dating. He founded Hinge in 2011 and later repositioned the platform around serious relationships rather than endless casual matching. Match Group eventually acquired the company, and Hinge built its identity around the slogan "designed to be deleted." In December 2025, Match Group announced that McLeod would leave the CEO role to focus on Overtone. The company had already developed the project inside Hinge before spinning it out as an independent business. Match Group backed the venture and said it planned to hold a significant ownership position. That history gives Overtone something most new dating startups don't have: a founder who has already built and scaled a major dating platform. But it also raises the obvious question. Can AI actually solve dating-app fatigue, or will it simply add another algorithm between two people? AI matchmaking is becoming the dating industry's next big race. Overtone isn't entering an empty market. Bumble announced its own AI dating assistant, Bee, in 2026. The assistant learns about a person's values, communication style and relationship goals through conversation before recommending potential matches. Bumble has also explored moving parts of the experience away from traditional swiping. Other startups are experimenting with similar ideas, including AI systems that ask users detailed questions through text or voice before generating potential matches. So the direction of travel looks clear: dating apps want more data about who you are, not just which photos you like. That creates an opportunity, but also a difficult trade-off. Better matchmaking may require people to share far more intimate information with AI systems. A dating service could potentially learn about your relationship history, values, insecurities, preferences and communication habits. That data could help create stronger recommendations. It also makes trust, privacy and transparency much more important. Memeburn think the real story here is that AI dating may become a battle over who can understand users most deeply without making them feel watched. What Overtone could mean for South African online dating. Overtone hasn't announced detailed launch markets or a South African release plan. Still, its approach fits a trend Memeburn is already seeing locally. As Memeburn explored in its report on South Africa's shift toward niche dating apps beyond the swipe, some users increasingly want dating services built around specific values, communities and relationship goals rather than maximum choice. For South African readers, the bigger question is whether AI matchmaking can work well across different cultures, languages and social contexts. A system trained mainly around dating behaviour in the US or Europe may not automatically understand how people connect in Johannesburg, Cape Town, Durban or elsewhere on the continent. Compatibility is not universal. Context matters. An AI matchmaker would need enough local users, culturally relevant data and careful safeguards against bias before its recommendations could become genuinely useful across different communities. The $18 million bet is really about replacing the swipe. Overtone hasn't revealed enough yet to know whether it has found a better formula for online dating. But $18 million in seed funding gives McLeod room to test one. The company's biggest challenge may not involve building the AI itself. It will need to convince people that handing more of the matching process to an algorithm can produce better human connections. That's a difficult promise. Dating apps became successful by giving people more choice. The next generation may try to win by giving Memeburn less choice, but better choices. And after years of swiping, ghosting and dating-app fatigue, would you trust an AI to decide who you should meet? FAQs. What is Overtone? Overtone is a new AI-powered dating service founded by Hinge creator Justin McLeod. It plans to use voice, audio and AI to provide more curated introductions. How much funding has Overtone raised? Overtone has raised $18 million. The funding includes backing from Match Group, FirstMark Capital and Pace Capital. Is Overtone available in South Africa? Overtone has not announced a confirmed South African launch. The company has shared limited details about its rollout and final product so far. Temaz Tra is an AI and technology news writer focused on the fast-moving tools, platforms, and companies shaping the digital world. He covers artificial intelligence, consumer tech, cybersecurity, software, social media, and the wider impact of emerging technologies on work, business, and everyday life. With a focus on clear reporting and accessible analysis, Temaz helps readers understand complex tech developments without the jargon. His work connects breaking news with practical context, making it easier to follow how AI and digital innovation are changing the way people live, work, and interact online. * Jul 18 * 5 mins read
Lucille mccard joins justin mcleod's Overtone startup. Lucille McCart, who spent nearly seven years leading communications and marketing initiatives at Bumble, has joined AI-powered matchmaking startup Overtone as its new Head of Communications... McCart held several senior leadership positions during her time at Bumble, overseeing communications across Australia and the Asia-Pacific before relocating to New York as the company's Global Director of Corporate Communications. She played a key role during Bumble's expansion into international markets and its transition into a publicly listed company.
Hinge Founder Justin McLeod secures $18 million USD funding for new AI matchmaker Overtone. The new platform moves away from gamified interfaces, utilizing spoken interviews to build deeper, audio-rich user profiles grounded in relationship science. Summary. Hinge Founder and former CEO Justin McLeod secured $18 million USD in seed funding, backed by Match Group, to launch his new AI-driven matchmaking startup, Overtone. Designed to counter widespread dating app burnout, Overtone utilizes audio interviews and voice interactions rather than superficial swipe-based layouts. The platform avoids algorithmic feeds, deploying artificial intelligence purely behind the scenes to synthesize user profiles and suggest highly curated introductions. Justin McLeod stepped down as CEO of Hinge in late 2025 to rethink the mechanics of digital romance. The tech entrepreneur has now unveiled his new venture called Overtone. Supported by an $18 million USD seed round, the artificial intelligence-driven matchmaking startup aims to address widespread dating app fatigue. Hinge parent company Match Group contributed to the funding round alongside FirstMark Capital and Pace Capital. The overarching goal is to facilitate more meaningful human connections through audio-forward interactions rather than static text and curated photos. Modern singles frequently report exhaustion with the current landscape of romance tech. A recent Forbes Health survey highlighted that 78 percent of users feel burnt out from endlessly swiping. These respondents spend nearly an hour each day scrolling through options without yielding fulfilling connections. Recognizing this cultural shift away from gamified interfaces, the new platform intends to return to the roots of personal matchmaking. Instead of relying on superficial visual judgments, the service leans into relationship science. The startup outright rejects the traditional app label. Overtone operates without algorithmic feeds, hidden stats or the pressure of juggling multiple chats simultaneously. Users will instead record spoken interviews to share their unique stories. The company name draws inspiration from musical overtones, representing the subtle frequencies that give sound its richness. By learning about individuals in their own voices, the system captures the nuance required to predict long-term compatibility. Artificial intelligence serves as a backend tool to narrow down potential partners rather than an outsourced conversationalist. Many contemporary platforms use bots to generate opening lines or build profiles. Justin McLeod takes a different approach by deploying algorithms strictly to synthesize user data and suggest highly curated introductions. Every suggested pairing comes with a transparent explanation detailing why the two individuals might connect. From there, the technology steps out of the way so the couple can meet in person to discover genuine chemistry. Operations will begin in select locations by the end of this year. To ensure the platform remains grounded in authentic human behavior, the executive team recruited a notable board of directors. Psychotherapist and bestselling author Esther Perel joins the governance group alongside Match Group CEO Spencer Rascoff and leadership advisor Diana Chapman. Interested users can currently sign up for a waitlist while the development team finalizes the initial rollout.
InstaLILY AI raises $60M for autonomous engineers. Key takeaways. * InstaLILY AI raised $60M Series B for AI-powered autonomous engineers that deploy custom software within days * Hinge founder Justin McLeod's new dating startup Overtone secured $18M seed funding * Four NYC startups raised a combined $93.7M across enterprise AI, dating, live events, and social discovery InstaLILY AI, which builds autonomous AI agents that function as forward-deployed engineers, has raised $60M in Series B funding led by Energize Capital. Insight Partners, Home Depot Ventures, and United Rentals joined the round, bringing the company's total funding to roughly $100M since its 2023 founding. The July 15 AlleyWatch daily funding report also featured three other NYC startups: Overtone, a new dating venture from Hinge founder Justin McLeod; Speakeasy, a ticketing and CRM platform for live events; and corner, a social app for sharing nightlife recommendations. Together, the four companies pulled in $93.7M. What does InstaLILY AI actually do? Founded in 2023 by Amit Shah and Sumantro Das, InstaLILY AI deploys what it calls autonomous forward-deployed engineers. The pitch: an AI agent learns how a specific business operates, builds the software that business needs, and goes live in days rather than months. That model attracted strategic investors with real operational pain points. Home Depot Ventures and United Rentals both backed the round. Companies in equipment rental, retail logistics, and field services often run on aging custom software that's expensive to maintain and slow to update. An AI that can understand existing workflows and ship production code quickly hits that problem directly. Energize Capital, which led the round, focuses on software for industrial and energy sectors. The investor thesis here is clear: enterprise software development is a bottleneck, and InstaLILY is betting it can compress timelines by orders of magnitude. Justin McLeod returns to dating with Overtone. Overtone raised $18M in seed funding from FirstMark, Pace Capital, and Match Group. The startup uses AI and voice technology to deliver curated romantic introductions based on relationship science. Justin McLeod founded the company in 2025, roughly a decade after launching Hinge. McLeod's track record gives Overtone instant credibility. Hinge grew into a billion-dollar platform under his leadership before Match Group acquired a majority stake. His stated philosophy with Hinge was building "the app designed to be deleted" because users found lasting relationships. Overtone appears to push that idea further: fewer swipes, more curation, and voice-first interaction. Match Group's participation as an investor is notable. The company owns Hinge, Tinder, and OkCupid. Backing McLeod's new venture suggests Match sees Overtone as complementary, not competitive. Or it's hedging against a founder who already disrupted the category once. Speakeasy targets the live events stack. Speakeasy raised $8.8M in venture funding led by Positive Sum, with Yamaha's Music Innovations Fund also participating. The 2023-founded company offers an operations platform combining ticketing, CRM, reservations, and payments for the "live experience economy." Venues and event producers currently stitch together multiple tools: one for ticketing, another for customer data, a third for payments, a fourth for table management. Speakeasy is consolidating that stack. Yamaha's investment signals that music venues specifically are a target vertical. For founders building in adjacent spaces, the lesson is integration. Vertical SaaS wins when it replaces three or four point solutions with a single platform that shares data across functions. Event operators don't want a better ticketing tool. They want one system that handles everything. corner quietly raises $6.9M for social discovery. corner, a social networking app where users curate and share lists of nightlife venues, restaurants, and cultural spots, raised $6.9M according to an SEC filing. The total offering is $8.4M with thirteen investors in this close. Eliza Wu and Jake Xia founded the company in 2022. The app sits between Yelp and Instagram. Users build personal guides to their cities, following friends for recommendations rather than algorithms or reviews from strangers. It's a bet that trust-based discovery can win where search and ratings have stagnated. Logicity's take. InstaLILY AI's strategic investors matter more than the dollar amount. Home Depot and United Rentals don't write checks for press releases. They invest because they want to use the product. That's a signal InstaLILY is solving real deployment problems in industries where software cycles are painfully long. For founders building AI development tools, the competitive landscape is getting crowded. GitHub Copilot, Cursor, and Devin each target different parts of the coding workflow. InstaLILY is going after full-stack business automation. The next 18 months will reveal whether 'autonomous engineer' is a viable category or marketing language for glorified workflow automation. What this funding batch signals. Three patterns emerge from this daily report. First, enterprise AI with strategic investors continues to attract large checks. InstaLILY's $60M came with customers at the cap table, not just financial sponsors. Second, second-time founders command premium seed rounds. Overtone's $18M seed is unusually large, but McLeod built a billion-dollar company. Investors are buying that track record as much as the product. Third, vertical integration is winning in fragmented markets. Speakeasy isn't building a better CRM or a better ticketing tool. It's building both, plus payments, plus reservations, in one system. That bundling play requires more capital upfront but creates stickier customers. Frequently asked questions. How much total funding has InstaLILY AI raised? InstaLILY AI has raised approximately $100M in total equity funding, including the new $60M Series B led by Energize Capital. Who founded Overtone and what is the founder's background? Justin McLeod founded Overtone in 2025. He previously founded Hinge, which became a billion-dollar dating platform before Match Group acquired a majority stake. What does Speakeasy do for live event venues? Speakeasy provides an integrated operations platform combining ticketing, CRM, reservations, and payments specifically for the live experience economy, eliminating the need for multiple disconnected tools. How much did corner raise according to the SEC filing? corner raised $6.9M from thirteen investors, with the total offering size at $8.4M according to the SEC filing. Manaal Khan Tech & Innovation Writer Produced with AI assistance and reviewed by the Logicity editorial team. Learn more in its Editorial Policy.
Hinge founder's AI matchmaker coming later this year. Overtone isn't a dating app - it's a "service." on July 15, 2026 Yesterday, Hinge founder Justin McLeod shared more details about his next venture, an AI matchmaking service called Overtone. McLeod announced his departure from Hinge back in Dec. 2025 to focus on Overtone, which he plans to launch later this year in select locations. (You can put yourself on the waitlist if you're interested.) "Overtone is not a dating app," McLeod wrote in the latest blog post. "By that I mean it's not a social platform with profiles that reduce people to stats, quotes and photos. There are no opaque, algorithmic feeds trained on split-second impulses. And there's no juggling likes, matches and chats across many people at once." You May Also Like Hookup apps for everyone Tinder - top pick for finding hookups Hinge - popular choice for regular meetups Products available for purchase through affiliate links. If you buy something through links on our site, Mashable may earn an affiliate commission. Rather, the post goes on, Overtone is a service. McLeod promises Overtone will make only introductions "worth making" and will explain why someone is a match. He wants to bring back matchmaking, a longtime practice. These days, it's pretty limited to those who can spend thousands of dollars on a personal matchmaker, like in the movie Materialists. "But this time with the reach and diversity of modern networks, the collective wisdom of relationship science, and the conviction that when it comes to options, all you need is less(TM)," he wrote (yes, including the trademark). Details of what Overtone will look like are scarce, but McLeod also announced the company has raised $18 million from FirstMark Capital, Pace Capital, and Match Group. The latter is the dating app conglomerate that owns Hinge. Additionally, Match Group and Tinder CEO Spencer Rascoff has joined the board, as have executive leadership adviser and founder of The Signal Institute, Diana Chapman, and famed relationship psychotherapist Esther Perel (who partnered with Hinge last year). Overtone will come at a time when some daters are skeptical about using AI to find them a match. When Bumble founder and CEO Whitney Wolfe Herd announced earlier this year that Bumble is killing the swipe and ushering in an AI matchmaker, the reaction online was largely negative. But there are budding AI matchmakers out there, such as Sitch Matchmaking and Ditto AI. Anna Iovine Associate Editor, Features Anna Iovine is the associate editor of features at Mashable. Previously, as the sex and relationships reporter, she covered topics ranging from dating apps to pelvic pain. Before Mashable, Anna was a social editor at VICE and freelanced for publications such as Slate and the Columbia Journalism Review. Follow her on Bluesky.
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Industries
Data & Analytics
Entertainment
Company Size
1-10
Company Stage
Early VC
Total Funding
$18M
Headquarters
Stockholms kommun, Sweden
Founded
2025
Find jobs on Simplify and start your career today