Overview

PFL offers direct mail marketing services that connect with a company’s marketing stack to automate branded mail campaigns. It lets teams trigger the distribution of product samples and promotional materials through direct mail in the same way they run digital campaigns, using trackable, measurable campaigns. The company differentiates itself by tightly integrating with existing martech systems to automate mail for non-digital customer bases and show ROI, including significant print-cost reductions. Its goal is to help businesses raise engagement and improve marketing ROI with cost-efficient, trackable direct mail.