PLUS Communications

PLUS Communications

Public relations strategy and execution

Overview

PLUS Communications provides strategic communications services that align planning with action to achieve measurable results. They help clients develop strategy, messaging, and plans and then execute campaigns and initiatives to deliver outcomes. Their approach centers on turning thoughtful strategy into concrete, on-the-ground execution, aiming to convert ideas into observable results for clients. The difference from competitors lies in a clear emphasis on bridging strategy and execution to produce tangible outcomes rather than just planning or consulting alone. The goal is to help clients achieve specified objectives, such as increased brand visibility, engagement, or business metrics, through focused, results-driven campaigns.

About PLUS Communications

Simplify's Rating
Why PLUS Communications is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Arlington, Virginia

Founded

N/A

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Simplify's Take

What believers are saying

  • On January 23, 2026, PLUS hired Ali Ahmad to expand Richmond public affairs depth.
  • On January 21, 2026, PLUS won Israel’s Ministry of Finance communications contract.
  • January 2026 FARA filings show PLUS handling sensitive government work at premium rates.

What critics are saying

  • PLUS now serves Israel’s Finance Ministry; FARA scrutiny can trigger reputational blowback.
  • Contentious clients like Zygmunt Solorz’s family fight expose PLUS to public controversy.
  • Political consulting revenue depends on Republican cycles; a 2028 downturn would hit utilization.

What makes PLUS Communications unique

  • Omnicom acquired PLUS in September 2023, giving it global distribution and cross-sell reach.
  • PLUS combines campaign-style public affairs, digital, coalition, and litigation support under one roof.
  • Its Republican bench spans Arlington, Richmond, Austin, and Helena offices.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Paid Vacation

Paid Sick Leave

Parental Leave

Hybrid Work Options

Flexible Work Hours

Company News

PLUS Communications
Jan 23rd, 2026
PLUS Communications Expands Richmond Public Affairs Team with Addition of Ali Ahmad

PLUS Communications expands Richmond public affairs team with addition of Ali Ahmad. Ali Ahmad, Deputy Chief of Staff for former Virginia Governor Glenn Youngkin, joins PLUS as Senior Managing Director RICHMOND, VA - PLUS Communications, a leading public affairs, media and digital firm, today announced the addition of Ali Ahmad as a senior managing director, public affairs, based in the firm's Richmond office. Ahmad brings more than 20 years of experience in strategic communications, public policy and legislative affairs across federal, state and local government, further strengthening the firm's public affairs capabilities. Most recently, Ahmad served as deputy chief of staff for strategy to former Virginia Governor Glenn Youngkin, where he helped oversee policy development, legislative affairs and a wide range of communications functions, including speechwriting, digital content, events and media relations. He previously ran the Governor's Policy and Legislative Affairs team and served as a senior policy advisor to Youngkin's successful 2021 campaign. "Ali's depth of experience at every level of government makes him a powerful addition to our team," said Richard T. Cullen, head of PLUS Communications' Richmond office. "He brings a rare combination of policy expertise and strategic communications leadership that will be invaluable to our clients." "I'm thrilled to join PLUS Communications because of their reputation for delivering results for businesses and brands that build communities, drive technological innovation, and improve people's quality of life," said Ahmad. Ahmad previously served as associate director for communications at the U.S. Census Bureau, where he oversaw the national communications campaign for the 2020 Census, including paid media, national partnerships, earned media, digital and crisis communications. He also managed the Bureau's legislative and intergovernmental affairs functions and served as a strategic advisor to senior leadership at the U.S. Department of Commerce. Ahmad has also held senior communications and policy roles on Capitol Hill, working for former House Government Reform Committee Chairman Tom Davis and former House Oversight and Government Reform Committee Chairman Darrell Issa. As a senior professional staff member, he helped lead the passage of the bipartisan DATA Act, a landmark piece of legislation aimed at increasing federal spending transparency. A lifelong Virginian, Ahmad is a graduate of the University of Virginia, where he earned degrees in economics and history. About PLUS Communications PLUS Communications is a Beltway-based consulting firm specializing in campaign management, media relations, coalition building, advertising, digital engagement, crisis communications, litigation support and message development. Distinguished by its campaign-style approach, the firm employs more than 200 professionals, including more than one dozen partners with unrivaled experience advising Fortune 500 companies, trade associations and non-profit organizations across a host of industries. PLUS was acquired in September 2023 by Omnicom PR Group (OPRG), the world's largest global network of communications and consulting agencies. In addition to its Arlington, Virginia headquarters, PLUS maintains regional offices in Richmond, Virginia; Austin, Texas; and Helena, Montana. Ready to work with Pluspr? Get + to its list. [email protected] (202) 886-1221

PLUS Communications
Sep 23rd, 2024
Get to Know the Richmond Team

In June 2022, PLUS Communications expanded its national footprint by opening a second office, located in Richmond, Virginia.

Richmond BizSense
May 14th, 2024
The Pitch: Advertising and marketing news for 5.14.24

Plus Communications hired Tess Glancey as a senior director and Claire Rooney as an associate in the Arlington-based firm's Richmond office.

ARLnow
Mar 7th, 2024
Special GMU Screening of UNDIVIDE US - 3/20

The day Marsden introduced SB 675 in the general assembly, PLUS Communications, an Arlington-based public affairs company associated with MGM, released the results of a phone survey the coalition had financed.

PLUS Communications
Dec 18th, 2023
PLUS Communications Announces Opening of Helena, Montana Office With Addition Of New Partner Glenn Oppel

ARLINGTON, VA - PLUS Communications, one of the nation's leading public affairs, media and digital firms, today announced that Glenn Oppel, former policy director for Montana Governor Greg Gianforte, has joined the firm as a partner in its award-winning public affairs practice where he will lead issue advocacy, grassroots, and government affairs efforts in the Treasure State.

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