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Overview
Pearpop connects brands with content creators through an AI-powered platform that helps brands find and vet creators, match them to campaigns, and manage the activation process to deliver measurable results. Brands pay for platform access and services, including creator vetting, activation support, and commissions on successful campaigns. The platform emphasizes an inclusive, creator-centric ecosystem with tools, talent management, and career development resources to help creators earn a living and grow their influence. Pearpop’s goal is to enable authentic, creator-driven marketing at scale while expanding opportunities for creators of all backgrounds.
About Pearpop
Industries
Data & Analytics
Consumer Software
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series A
Total Funding
$34M
Headquarters
Los Angeles, California
Founded
2020
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Simplify's Take
What believers are saying
- Pearpop's July 27, 2026 site touts full-funnel campaigns and direct-sales attribution.
- Adweek reported Microsoft and Pearpop discussed measurable conversions at Brandweek 2025.
- Pearpop's Boost Mode and Affiliate Portal expand monetization beyond discovery fees.
What critics are saying
- Pearpop relies on Meta, TikTok, and Amazon policies it cannot control.
- Competitors like CreatorIQ and GRIN commoditize creator discovery by 2027.
- A TikTok or Meta API shift breaks Pearpop's core matching and activation engine.
What makes Pearpop unique
- Pearpop combines AI pairing, human review, and paid amplification in one workflow.
- Microsoft's 2025 partnership validates Pearpop's enterprise-grade creator marketing motion.
- PAIR, launched September 25, 2024, shortlists creators using first- and third-party data.
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Funding
Total Funding
$34M
Meets
Industry Average
Funded Over
3 Rounds
Bessemer Venture PartnersIndustry standards
Benefits
Health Insurance
Dental Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Hybrid Work Options
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 3%2 year growth
↑ 6%Bridging strategic media and the power of creators. Discover how Microsoft, in collaboration with Pearpop, is redefining what's possible in creator marketing. These panel leaders will reveal how they scaled authentic creator-driven campaigns that move the needle across the entire funnel - from sparking awareness to driving measurable conversions - leveraging a bold mix of organic and paid media strategies. Brandweek | panel | creator at scale: bridging strategic media and the power of creators.
On September 25, 2024, Pearpop, a creator marketing company that facilitates brand collaboration with social media creators, launched PAIR, an AI-powered creator review platform.
Snapchat has introduced the Paid Partnership Tag, a self-serve, in-app feature that allows all public creators to easily tag their branded content as a paid promotion.
Pearpop, a marketplace for social collaborations, announced today that it’s launching a new product called “Boost Mode.”
Pearpop, the highly-awarded Creator Economy startup, has partnered with DDB Chicago to launch “Pearpop Drops” – a campaign featuring a lineup of fictitious products to illustrate the company’s unique power to harness influencers to get the world talking about any brand, even ones that literally don’t exist.
Pearpop is Hiring for 5 Jobs on Simplify!
Find jobs on Simplify and start your career today
About Pearpop
Industries
Data & Analytics
Consumer Software
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series A
Total Funding
$34M
Headquarters
Los Angeles, California
Founded
2020
Pearpop is Hiring for 5 Jobs on Simplify!
Find jobs on Simplify and start your career today