Seeing the Social Intelligence spark when users forget to swipe and tell. Discovering the true voice of the modern dater. The Scenario: A global dating giant - the kind that defines a generation's romantic lexicon - knew their users were talking, but they weren't always @tagging. Daters were sharing screenshots of witty openers, venting about dating fatigue in vlogs, and dissecting relationship milestones across TikTok, Instagram, and YouTube. Because this cultural shift was visual and conversational, the app's legacy text-based tools reported a quiet room when the party was really deafening. AI-Powered Social Intelligence is a Strategic asset. 1. Computer vision: identifying the non-textual narrative. Pendulum doesn't wait for a hashtag to enter the conversation. For this global dating leader, its platform analyzed every frame of video and every user-generated image to detect app interfaces and brand cameos. * The Strategic Shift: Pendulum Intelligence, Inc. moved the brand from tracking mentions to capturing the visual voice of the customer. By identifying the brand's presence in viral memes and unboxing-style date-ready videos, Pendulum Intelligence, Inc. surfaced 15x more data than their previous stack. 2. Cultural topic modeling: hearing the global whisper. Innovation doesn't happen in a vacuum. Pendulum's AI analyzed audio and text across niche channels to cluster social chatter into key cultural themes like empowerment, safety, and relationship success. * The Strategic Shift: By hearing the discrepancy between what users said in text and how they felt in video, the brand could pivot its creative strategy in real time. This enabled them to craft campaigns that resonated with Gen Z's authentic experiences, rather than just reacting to yesterday's data. 3. Enterprise orchestration: the Command center for Brand Health. Speed is the only defense against becoming the old way to date. Pendulum provided a unified Brand Health Index, benchmarking this leader against a constellation of competitors and internal portfolio brands. * The Strategic Shift: Leadership no longer operated on a lag. With automated dashboards visualizing sentiment velocity and share of voice, the C-suite could justify global spend and protect brand equity before the competition even saw the screen. The c-suite victory lap: turning digital noise into narrative ROI. In 2026, authentic earned narrative is currency; legacy tools give you a receipt for what happened; Pendulum gives you the exchange rate for what's coming next. * Capture 100% of Brand Equity: Identified visual ghosts to justify and optimize global marketing spend. * Secure Brand Integrity: Monitored organic content to turn quiet fans into loud brand multipliers. * Strategic Command: Transformed hidden signals in memes and screenshots into actionable intelligence for product and brand decisions. "Pendulum filled the TikTok, YouTube, and podcast gaps we had in our monitoring, delivering a 15x increase in captured data." Executive Leadership Global Consumer App Explore deeper insights and practical perspectives related to this topic. Times have changed. So should your tech stack. See how brands are upgrading their strategies with Pendulum Social Intelligence.

Pendulum selects Red Lorry Yellow Lorry as its U.S. PR agency. Boston, Mass. - February 19, 2026 - Pendulum, an AI-driven social listening and intelligence platform built for the video-first internet, has appointed Red Lorry Yellow Lorry as its U.S PR agency of record. Led from the lorries' Boston office, the PR program will elevate Pendulum's profile as a leader in modern social intelligence. The lorries will focus on educating marketers, communication leaders, and risk teams on the growing data gaps created by traditional, text-based social listening tools, and how missing audio, video and visual data can leave organizations without a full and accurate view of brand sentiment, emerging narratives and potential risk. "Brands are operating in a fundamentally different media environment than the one most social listening tools were originally built for," said Daniella Sampson, Head of Marketing at Pendulum. "Today, the most important conversations about brands no longer happen in just captions or hashtags, but in spoken audio, video and visual content. We partnered with Red Lorry Yellow Lorry to help us tell that story clearly and credibly, and to educate the market on why capturing the full picture of social data is a business imperative." Pendulum's platform uses agentic AI to analyze and surface brand mentions across text, audio, video and images, enabling organizations to identify untagged mentions, track emerging narratives and detect risk earlier than traditional keyword-based tools. By applying technologies such as automatic speech recognition, computer vision and optical character recognition across more than 25 platforms, and 75 languages, Pendulum helps teams move from reactive monitoring to proactive insight and risk mitigation. "At Red Lorry Yellow Lorry, we've seen the pitfalls of traditional social listening tools firsthand - unable to pick up mentions we've secured for our clients in podcasts or broadcast segments. So, learning of Pendulum's capabilities and having the chance to work with them to tell their story was a no-brainer," said Meredith L. Eaton, Managing Director, North America at Red Lorry Yellow Lorry. "As expectations for real-time insight continue to rise, Pendulum is setting a new standard for how organizations track, interpret and act on social data. We're excited to help bring that perspective to a broader U.S. audience." If you're a tech brand looking to gain awareness and recognition in your industry, get in touch at [email protected].