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PeopleFund provides access to capital, education, and resources to help underserved individuals grow healthy small businesses. It combines funding with financial education and support to help clients gain appropriate credit, make informed business decisions, build their businesses in a sound way, refinance debt at lower rates, and join the financial mainstream. This is achieved through a holistic approach that goes beyond loans, focusing on empowering entrepreneurs and job creators who might be left out of traditional finance. Compared to lenders that only offer capital, PeopleFund differentiates itself by offering education, resources, and ongoing support to nurture sustainable growth in underserved communities. The goal is to expand economic opportunity and financial stability for small business owners, helping them achieve the American Dream and contribute to local economic recovery and development.
Industries
Company Size
11-50
Company Stage
Grant
Total Funding
$2.5M
Headquarters
Austin, Texas
Founded
1994
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Total Funding
$2.5M
Above
Industry Average
Funded Over
1 Rounds
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
401(k) Company Match
Health Savings Account/Flexible Spending Account
Childcare Support
Paid Vacation
Paid Holidays
PeopleFund announces new Chief Financial Officer. Michelle Powell to continue building on strong momentum. Austin, Texas, July 7, 2026 - PeopleFund today announced that Michelle Powell has assumed the role of Chief Financial Officer, succeeding Anthony Hedger. An established member of PeopleFund's leadership team, Powell worked closely with Hedger as financial Controller, strengthening the organization's finance function and helping build the financial infrastructure that supports PeopleFund's continued growth. With more than 25 years of financial leadership experience across nonprofit organizations, healthcare, and government, she brings deep expertise and leadership continuity to the role. "Michelle has played a critical role in our finance organization over the past two years and has earned the confidence of our Board, auditors, investors, and leadership team," said Gustavo Lasala, President and CEO of PeopleFund. "Four years ago, our finance department consisted of CEO/CFO, one Controller and one staff accountant. Today, we have a six-member team that is, without question, the strongest in our organization's history. Michelle helped build that team, making her the natural choice to lead our finance function into its next chapter." As Chief Financial Officer, Powell will lead PeopleFund's finance function while working closely with leaders across the organization, the Board of Directors, investors, and funding partners. "I am honored to serve as PeopleFund's Chief Financial Officer," said Michelle Powell. "Our finance team has built a strong foundation rooted in accountability, disciplined financial management, and sound internal controls. I look forward to building on that foundation while supporting our staff, borrowers, investors, and funding partners as we continue expanding economic opportunity throughout Texas." Powell assumes the CFO role as PeopleFund builds on a period of exceptional growth and financial strength. In 2025, the organization surpassed $100 million in total assets for the first time, deployed $23.6 million in loans, helped create or retain more than 1,200 jobs, and closed the year in the strongest financial position in its history. Building on that momentum, PeopleFund continues to advance key strategic initiatives. The Small Business Accelerator has graduated more than 430 entrepreneurs with over $20 million in capital and $1.7 million in grants while supporting more than 1,600 jobs. As the Texas member of the Veteran Loan Fund, PeopleFund is helping expand an initiative that has deployed more than $115 million to Veteran- and military spouse-owned businesses nationwide. PeopleFund is also expanding access to responsible capital in rural and historically underserved communities across Texas through strategic partnerships that leverage local resources and expertise to create economic opportunity throughout the state. PeopleFund Founded in 1994, PeopleFund is a nonprofit Community Development Financial Institution (CDFI) certified by the U.S. Department of the Treasury and an SBA lender. PeopleFund creates economic opportunity and financial stability by providing responsible financing, education, and resources to entrepreneurs who face barriers to accessing traditional capital. Since its founding, the organization has supported more than 6,000 small businesses, helped create or retain nearly 26,000 jobs, and generated more than $1.4 billion in direct economic impact across Texas. In 2025, PeopleFund closed the year with more than $108 million in total assets, reflecting the strongest financial position in its history. Learn more at www.peoplefund.org Media Contact Jenny Palecek, SVP, Philanthropic Partnerships, PeopleFund
"Roads Consulting Group is proud to partner with PeopleFund and Travis County to provide tailored guidance and resources that help entrepreneurs overcome challenges and unlock their full potential."
Industry awards recognizing impact, innovation and leadership in community development finance were presented at OFN40, the nation's premiere CDFI convening. LOS ANGELES, Oct. 24, 2024 /PRNewswire/ -- Opportunity Finance Network, the nation's leading network and intermediary focused on community development investment, recognized three organizations and two individuals for significant contributions to the community development finance industry. The awards recognize innovation, leadership, and community impact. The inaugural awards were presented over the past three days at OFN's 40th annual conference in Los Angeles. "The strength of our industry is in our people, and our people show up every day motivated and driven by the mission to create opportunity for all," said OFN President and CEO Harold Pettigrew
AUSTIN, TX, October 23, 2024 - Gustavo Lasala, President and CEO of PeopleFund, received the inaugural Executive Leadership Award from Opportunity Finance Network (OFN).
PeopleFund seeks to provide at least 400 loans, create or retain at least 1,500 jobs, and provide at least 10,000 hours of technical assistance in Harris County.
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Industries
Company Size
11-50
Company Stage
Grant
Total Funding
$2.5M
Headquarters
Austin, Texas
Founded
1994
Find jobs on Simplify and start your career today