Overview

Percent operates a global technology platform that connects companies and investors in private market deals. Its digital marketplace matches issuers seeking capital with investors seeking opportunities in private equity, debt, and structured products, enabling investing and fundraising with streamlined workflows. The product centers on an end-to-end platform that improves transparency, efficiency, and data access, letting users browse opportunities, manage investments, and gain insights from comprehensive market data. Percent differentiates itself through a focus on private markets, user-friendly interfaces, and data-driven tools that simplify fundraising and investing compared with traditional methods and competitors. The company’s goal is to reshape the private investment landscape by making private market opportunities more accessible, efficient, and transparent for participants worldwide.