PetroChoice

PetroChoice

Global lubricant solutions provider and distributor

Overview

Moove North America provides lubrication solutions by blending at three plants and distributing through about 50 centers across the United States, backed by a 10-country footprint. It offers premium proprietary brands and is one of the largest Mobil lubricant distributors in the U.S., with strong local expertise and technical support. The business covers the full lubrication lifecycle—from blending and stock to delivery—plus engineering guidance and on-site or remote technical service. Its goal is to deliver reliable lubrication through a broad product range, wide access, and practical technical assistance to keep customers’ equipment running smoothly.

About PetroChoice

Simplify's Rating
Why PetroChoice is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Company Size

201-500

Company Stage

Acquired

Total Funding

N/A

Headquarters

Washington DC, District of Columbia

Founded

1969

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Simplify's Take

What believers are saying

  • Moove’s 2025 EBITDA reached €1.685 billion, supporting continued investment in PetroChoice.
  • Moove ended 2025 with €5.493 billion liquidity, funding North American expansion.
  • Moove’s 2024 Atlantic States Lubricants acquisition broadened its U.S. distribution and customer reach.

What critics are saying

  • Cosan’s 1Q26 deleveraging plan relies on asset sales, not subsidiaries like PetroChoice.
  • Moove’s 2025 chemicals softness and Spain-heavy capex divert management attention from U.S. growth.
  • A forced divestiture of Moove assets would put PetroChoice’s U.S. platform under review.

What makes PetroChoice unique

  • PetroChoice built America’s largest lubricant distribution network, with 50-plus centers across 25 states.
  • Moove’s 2022 acquisition added PetroChoice’s two U.S. plants and 62 million annual gallons.
  • PetroChoice combined Mobil branding with proprietary lubricants, creating sticky industrial and fleet accounts.

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Funding

Total Funding

$0

Below

Industry Average

Funded Over

1 Rounds

Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!
Acquisition Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

-2%

1 year growth

-2%

2 year growth

-2%
TecAlliance
Mar 7th, 2023
Comma, Moove’s aftermarket lubricant brand, joins TecDoc!

In 2022 TecAlliance GmbH announced the acquisition of PetroChoice in North America, with its 750 employees and more than 240mn litres of lubricants sold annually.

The Business Journals
May 24th, 2022
Golden Gate Capital acquired PetroChoice on Jan 1st 15'.

San Francisco-based Golden Gate Capital purchased PetroChoice in 2015 from Greenbriar Equity Group.

The Joplin Globe
May 23rd, 2022
Moove acquired PetroChoice for $479M on May 23rd 22'.

Cosan S.A. (B3:CSAN3; NYSE: CSAN), one of Brazil’s largest business groups with investments in energy and logistics and revenue of approximately $23 billion, today announced that its subsidiary Moove, a leading global producer and distributor of lubricants and base oils, acquired PetroChoice Lubrication Solutions ("PetroChoice”) from Golden Gate Capital for $479 million.

Business Wire
May 23rd, 2022
Moove Acquires Petrochoice From Golden Gate Capital

SÃO PAULO & KING OF PRUSSIA, Pa. & SAN FRANCISCO--(BUSINESS WIRE)--Cosan S.A. (B3:CSAN3; NYSE: CSAN), one of Brazil’s largest business groups with investments in energy and logistics and revenue of approximately $23 billion, today announced that its subsidiary Moove, a leading global producer and distributor of lubricants and base oils, acquired PetroChoice Lubrication Solutions ("PetroChoice”) from Golden Gate Capital for $479 million. PetroChoice is the largest distributor and manufacturer of

The Business Journals
Feb 24th, 2022
Mastin leaves PetroChoice as CEO

Mastin joins St. Paul, Minnesota-based H.B. Fuller (NYSE: FUL) from PetroChoice Lubrication Solutions, the largest distributor of petroleum lubrication solutions in the United States, where she was CEO.

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