Playbook

Playbook

Mentorship and wellness platform for enterprises

Overview

Playbook provides corporate customers with a platform for personalized mentorship and wellness programs. It connects employees with experienced mentors and wellness coaches who guide leadership, strategic thinking, and mental health. The service runs on a subscription model, where companies pay for access to mentorship sessions, coaching, and wellness resources for their teams through an online platform. How it works: after subscribing, employees are matched with mentors and coaches, can schedule sessions, and access ongoing resources to support development and well-being. How it differs from competitors: it combines professional development and wellbeing support in one subscription, offering tailored mentorship along with mental health guidance rather than focusing on training alone. Goal: help companies boost their workforce skills, productivity, and overall well-being.

About Playbook

Simplify's Rating
Why Playbook is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consulting

Enterprise Software

Education

Healthcare

Company Size

51-200

Company Stage

Seed

Total Funding

$700K

Headquarters

Riyadh, Saudi Arabia

Founded

2021

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Simplify's Take

What believers are saying

  • The 2026 Riyadh summit already lists 3,000 participants and 250 speakers.
  • Partnerships with FinBursa, Boursa Kuwait, and The Family Office widen distribution.
  • Backers 500 Global, Sanabil, and Faith Capital validate investor interest and survival runway.

What critics are saying

  • Revenue depends on sponsorships and summit tickets, not durable enterprise software subscriptions.
  • LinkedIn, Eventbrite, and Chief already own discovery, events, and executive networking.
  • If Riyadh 2026 disappoints, Playbook loses pipeline, partners, and credibility quickly.

What makes Playbook unique

  • Playbook bundles mentorship, networking, and events into one women-focused platform.
  • Queen Mode acquisition added 6,000 minutes of content and 4,000-member reach.
  • September 2026 Riyadh summit turns memberships into high-touch, recurring community access.

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Funding

Total Funding

$700k

Below

Industry Average

Funded Over

1 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Below Average

Industry standards

$3.3M
$1.5M
Slack
$2M
Netflix
$2.3M
Instacart
$3M
Robinhood

Benefits

Remote Work Options

Flexible Work Hours

Stock Options

Growth & Insights and Company News

Headcount

6 month growth

↑ 2%

1 year growth

↑ 3%

2 year growth

↑ 1%
HerStory
Aug 27th, 2026
Women Spark powered by PLAYBOOK to host Women Shaping Wealth Summit 2026 in Riyadh on September 28-29.

Women Spark powered by PLAYBOOK to host Women Shaping Wealth Summit 2026 in Riyadh on September 28-29. Updated: 1 day ago Riyadh, Saudi Arabia - September 28-29, 2026: Women Spark, powered by PLAYBOOK, has announced the launch of the Women Shaping Wealth Summit 2026, a two-day international event that will bring together 3,000+ delegates from 30+ countries, with 260 speakers across three stages and 60+ ecosystem, media and gifting partners. Partners supporting the Summit include UBS, Saudi Awwal Bank (SAB), Alpaca, Jaguar Land Rover, Vista Equity Partners, World Bank, Strategy&, Araya Ventures, Tarmeez Capital, Vennre, Finbursa and many more. The summit aims to redefine the meaning of wealth by placing equal emphasis on financial growth, personal wellbeing, leadership, influence, and meaningful professional networks. Positioned as one of the region's most ambitious gatherings focused on women's leadership and economic empowerment, the summit will create a platform for entrepreneurs, investors, executives, policymakers, wellness experts, and emerging leaders to exchange ideas, build partnerships, and accelerate opportunities for women across industries. Unlike traditional business conferences that focus solely on finance, the Women Shaping Wealth Summit adopts a broader and more holistic vision of prosperity. The event is structured around three core themes designed to help participants develop both personally and professionally. The Money in Motion track will explore topics such as investment, entrepreneurship, business growth, fundraising, and financial literacy. Wealth in Wellbeing will focus on health, longevity, mental resilience, and performance, highlighting the importance of wellbeing as a foundation for long-term success. The third track, Power in Networks, will examine leadership, influence, policy, and relationship-building, offering participants practical strategies for expanding their impact through meaningful connections. Organizers expect the summit to attract a diverse audience representing multiple sectors, including startups, corporate organizations, government institutions, venture capital firms, and wellness communities. Through keynote sessions, panel discussions, workshops, and networking experiences, attendees will gain insights from global experts while connecting with peers who share similar ambitions and challenges. Technology will also play a central role in enhancing the participant experience. The PLAYBOOK platform will provide attendees with personalized agenda planning, intelligent networking opportunities, digital mentorship pod registrations, and continued access to learning resources after the summit concludes. These digital tools are designed to ensure that the value of participation extends well beyond the two-day event. The experience has also been carefully curated to reflect the summit's vision at every touchpoint. From streamlined registration and branded attendee kits to thoughtfully designed networking environments and premium hospitality, organizers aim to create an engaging experience that encourages lasting relationships and continued collaboration. The Women Shaping Wealth Summit also aligns closely with Saudi Vision 2030, supporting the Kingdom's efforts to increase women's participation in the workforce, strengthen entrepreneurship, attract international investment, and position Riyadh as a leading destination for global business and innovation. By bringing together influential voices from around the world, the event seeks to contribute to Saudi Arabia's broader goals of economic diversification, inclusion, and sustainable development. Commenting on the announcement, Wafā AlObaidat, CEO and Founder of PLAYBOOK, said: "This Summit is a defining moment - where Riyadh becomes the center of a new global conversation about women, wealth, and leadership. It's not just an event; it's a movement and a legacy that will last far beyond two days." As preparations continue, the organizers are inviting sponsors, strategic partners, speakers, and industry leaders to participate in shaping what is expected to become a landmark annual platform for advancing women's leadership and economic opportunities across the Middle East and beyond. The Women Shaping Wealth Summit 2026 will take place in Riyadh on September 28-29, 2026, bringing together global perspectives, practical insights, and collaborative opportunities that aim to inspire the next generation of women leaders while helping shape a more inclusive and prosperous future.

StartUp Bahrain
Jun 17th, 2025
Strategic partnership between Playbook and FinBursa targets investment gaps for Women in the GCC region and beyond

Playbook, the global learning and networking platform advancing the careers of women executives, has entered a strategic partnership with FinBursa, a global digital investment and fundraising platform focused on connecting capital seekers with qualified and sophisticated investors across private markets.

StartUp Bahrain
Aug 28th, 2024
Boursa Kuwait and Playbook host event to empower women in finance

Boursa Kuwait Board member, Mrs. Dalal Jafaar Behbehani, expressed her enthusiasm for this initiative, saying, "Boursa Kuwait is proud to partner with Playbook, sponsoring and hosting the 'Women & Prosperity' initiative and reinforcing our commitment to gender diversity and inclusion in capital markets and the private sector.

StartUp Bahrain
May 5th, 2024
Playbook empowers women globally with acquisition of NFT platform, Queen Mode

Playbook has announced its acquisition of Queen Mode, a prominent NFT community for female entrepreneurs and executives based in the UAE.

EntArabi
Apr 30th, 2024
Playbook Acquires Coin Mode, Expands Globally

Playbook, a leader in educational technology focused on leadership transformation and diversity enhancement, has acquired Coin Mode, a prominent community supporting female entrepreneurs and executives in the UAE. This merger aims to unify efforts and empower women globally by providing enhanced learning and networking opportunities. Coin Mode, founded by Ghazlan Quneiz and Hajar Ouhsine, offers a unique NFT community in the MENA region, focusing on women's prosperity through educational events and discussions. The acquisition will expand Playbook's resources, including over 6000 minutes of training content, to Coin Mode's members, now spanning over 4000 women in 200 cities across 53 countries and 26 industries.

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