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About Plenty®
Industries
Food & Agriculture
Company Size
201-500
Company Stage
Series E
Total Funding
$941M
Headquarters
South San Francisco, California
Founded
2013
Overview
Plenty is involved in indoor vertical farming, which allows for the growth of fresh produce in controlled environments. By stacking plants vertically, Plenty can maximize space and produce crops throughout the year, independent of weather conditions. This method uses less water and avoids harmful pesticides and GMOs, making it a sustainable alternative to traditional farming. The company sells its produce to grocery stores, restaurants, and directly to consumers who value high-quality and sustainable food options. Unlike many competitors, Plenty's focus on advanced farming techniques ensures a consistent supply of premium fruits and vegetables, which helps maintain a loyal customer base willing to pay more for quality. The goal of Plenty is to transform food production by providing a reliable source of nutritious food while promoting sustainability.
Simplify's Take
What believers are saying
- Partnership with 7-Eleven enhances brand visibility and consumer trust in sustainability.
- Joint venture in GCC opens new markets and reduces reliance on imports.
- Wyoming research center positions Plenty as a leader in agricultural innovation.
What critics are saying
- Bankruptcy filing may affect investor confidence and future funding opportunities.
- Increased competition from companies like Oishii in the strawberry market.
- Dependence on strategic partnerships could pose risks if expectations aren't met.
What makes Plenty® unique
- Plenty uses vertical farming to maximize space and reduce resource usage.
- The company offers pesticide-free, GMO-free produce with year-round availability.
- Plenty's focus on premium quality allows it to command higher prices.
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Funding
Total Funding
$941M
Above
Industry Average
Funded Over
6 Rounds
SoftBankIndustry standards
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 3%2 year growth
↑ 5%Meanwhile vertical farming company Plenty filed for bankruptcy after raising nearly $1 billion, and Brazilian group JBS acquired The Vegetarian Butcher from Unilever.
As part of its restructuring plan, Plenty will focus on its strawberry farm in Virginia and its plant science research and development center in Wyoming.
Since its 2014 inception, South San Francisco-based Plenty has raised nearly $1 billion in funding from a variety of investors, including SoftBank Investment Advisers, Walmart, Bezos Expeditions, and Jeff Bezos as an angel investor.
/PRNewswire/ -- Plenty Unlimited Inc. ("Plenty" or the "Company"), an innovative agricultural technology company with a unique indoor vertical farming...
In many ways, onetime unicorn Plenty’s highly publicized 90% valuation slash in January felt like the end of a long, drawn-out death sentence for large-scale vertical farms growing leafy greens. But was it actually?. Events from the last couple years would suggest as much, with companies that had raised hundreds of millions ceasing operations, declaring insolvency and the like. Apart from Oishii, which grows strawberries, not a single vertical farming company raised north of $100 million in 2024. The highest funding figure for a leafy greens grower in that year was $59.5 million raised by Vertical Harvest
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About Plenty®
Industries
Food & Agriculture
Company Size
201-500
Company Stage
Series E
Total Funding
$941M
Headquarters
South San Francisco, California
Founded
2013
There are no jobs for Plenty® right now.
Find jobs on Simplify and start your career today
People Also Viewed
Discover companies similar to Plenty®