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Industries
Data & Analytics
Enterprise Software
Company Size
11-50
Company Stage
Series A
Total Funding
$22.4M
Headquarters
San Francisco, California
Founded
2021
Pocus offers a Revenue Data Platform that provides businesses with insights into customer and product usage data, specifically for go-to-market (GTM) teams like sales and marketing. The platform allows these teams to analyze data without needing developers, helping them identify revenue opportunities and manage customer churn effectively. Pocus aligns sales, marketing, and customer success teams with actionable data to enhance customer relationships and drive revenue growth. Operating on a subscription model, Pocus saves users time on data analysis, enabling more personalized outreach.
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Total Funding
$22.4M
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2 Rounds
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SAN FRANCISCO, April 18, 2023 /PRNewswire/ -- Pocus, the leader in Product-Led Sales, has launched its Revenue Data Platform to democratize data for go-to-market teams. Pocus' Revenue Data Platform accelerates revenue by enabling go-to-market teams to analyze, visualize, and action data about their prospects and customers without needing engineers.Pocus Revenue Data Platform"When we first started Pocus, people called us PLG CRM or Product-Led Sales (PLS) tool, because it was the primary use case we enabled for customers," said Alexa Grabell, CEO and Co-Founder at Pocus. "As we've onboarded more customers, their needs have expanded beyond sales and PLG use cases. Our customers have explicitly called Pocus the engine that runs their go-to-market, and Revenue Data Platform accurately captures that value."Modern GTM teams rely heavily on product usage data to drive better experiences at every point of the customer journey. These teams get the most value from consuming data. Yet, go-to-market teams are underserved by existing data platforms built for more technical teams.Pocus was founded to solve this problem for sales teams and has since evolved to serve the entire go-to-market function - sales, success, growth, and marketing.Key components of our updated platform include:Revenue Data Graph: Break down data silos by combining data from various sources into a format that is accessible for GTM teams to run any playbook.Break down data silos by combining data from various sources into a format that is accessible for GTM teams to run any playbook
Pocus, the leader in Product-Led Sales, has launched its Revenue Data Platform to democratize data for go-to-market teams.
“I was building these hacky solutions,” Grabell says. “The tools did half the job.” The startup aims to bridge the gap in data access between technical and non-technical teams.
Today, GTMfund is proud to announce that GTMfund has closed $23 million in funding to transform how go-to-market teams use data to drive revenue.
Pocus recently partnered with First Round Capital to survey over 200 SaaS companies on the state of Product-Led Sales.
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Industries
Data & Analytics
Enterprise Software
Company Size
11-50
Company Stage
Series A
Total Funding
$22.4M
Headquarters
San Francisco, California
Founded
2021
Find jobs on Simplify and start your career today