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Overview
The Pokémon Company manages and licenses the Pokémon IP across video games, trading cards, anime, and merchandise, coordinating the franchise for partner products and services. Its offerings include core video games, the Pokémon Trading Card Game, animated series and films, and licensed merchandise, with Pokémon GO as a prominent freemium mobile game using augmented reality. It differs from competitors by being a consortium of Nintendo, Game Freak, and Creatures, which enables centralized control and consistent cross-media branding and licensing. Its goal is to grow and sustain the Pokémon brand by delivering games and media, expanding partnerships, and engaging fans worldwide through ongoing releases, events, and new ways to experience Pokémon.
About The Pokémon Company
Industries
Consumer Software
Consumer Goods
Entertainment
Gaming
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Japan
Founded
1998
Simplify's Take
What believers are saying
- Licensing spans toys, apparel, tech gear for broad global engagement.
- Pokémon Center stores and online boost direct retail revenue since 2011.
- Joint venture with Nintendo, Game Freak, Creatures ensures IP stability.
What critics are saying
- AI-generated Pokémon guides flood Amazon, duping buyers now.
- Netflix Pokémon producer embraces AI animation, eroding traditional jobs.
- Nintendo pursues backdoor lawsuits against AI IP theft immediately.
What makes The Pokémon Company unique
- Pokémon Company exclusively publishes mobile titles, controlling revenue streams.
- Pokémon TCG reaches 76 countries in 13 languages globally.
- 14 apps engage trainers across all ages beyond Pokémon GO.
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Benefits
100% employer-paid healthcare premiums for you
Generous paid family leave
Employer-paid life insurance
Employer-paid long and short-term income protection insurance
US Employees: 401k Employer Matching
UK/IRE Employees: Pension Employer Contributions
Fitness reimbursement
Commuter benefit
LinkedIn learning
Comprehensive relocation package
Hybrid work environment
Company News
Back in August, we announced Niantic would spin out from Google to become an independent company. Today, we are thrilled to disclose that our mission will be backed by global giants in the game, entertainment and technology sectors.
Pokémon UNITE will close its servers in Belgium and the Netherlands in november 2025.
Pokemon fans in the Philippines are in for a treat as 7 Eleven has partnered with The Pokemon Company and Niantic Inc. to bring the beloved franchise to life in stores nationwide.
Over in Japan, Pokémon Sleep is currently the most downloaded mobile app in the Health & Fitness category and has the largest revenue share, according to Sensor Tower (reported by Famitsu, and shared by Automaton Media).
Following the successful launch of Part 3, The Pokémon Company International has announced the premiere date for Part 4 of "Pokémon Horizons: The Series."
The Pokémon Company is Hiring for 20 Jobs on Simplify!
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About The Pokémon Company
Industries
Consumer Software
Consumer Goods
Entertainment
Gaming
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Japan
Founded
1998
The Pokémon Company is Hiring for 20 Jobs on Simplify!
Find jobs on Simplify and start your career today