Printful

Printful

Print-on-demand fulfillment for custom products

Overview

Printful is a print-on-demand and order-fulfillment platform that lets sellers offer custom products without holding inventory. When a customer buys from a client's store, the order is sent to Printful, which prints or embroideries, brands the packaging, and ships directly to the end customer, with pricing on a per-order basis and no upfront costs. It supports white-label branding, a large product catalog, a free design tool, and warehousing for both Printful and non-Printful items. Its global network of fulfillment centers across North America, Europe, and Asia helps speed shipments and reduce costs, enabling creators and businesses to scale by outsourcing production and logistics.

About Printful

Simplify's Rating
Why Printful is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Industrial & Manufacturing

Consumer Software

Enterprise Software

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$130M

Headquarters

Charlotte, North Carolina

Founded

2013

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Simplify's Take

What believers are saying

  • FYUL's January 2025 rebrand and Riga consolidation strengthen operating leverage and coordination.
  • Tariff guidance from May 2025 says Printful absorbs costs, protecting seller economics.
  • September 2026 content cadence shows active demand generation across mugs, swag, and artist use cases.

What critics are saying

  • Printful's headcount fell from 1,429 in 2023 to 1,003 in March 2026.
  • Printify's cheaper catalogs and 2026 pricing pressure compress Printful's premium margin moat.
  • Q4 shipping delays and support complaints hit sellers during peak season, risking merchant churn.

What makes Printful unique

  • Printful and Printify merged into FYUL on November 5, 2024, preserving separate brands.
  • Printful runs in-house fulfillment across 563 products and 1M+ monthly items.
  • Shopify Sidekick integration launched June 17, 2026, embedding Printful inside merchant workflows.

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Funding

Total Funding

$130M

Above

Industry Average

Funded Over

0 Rounds

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Company Match

401(k) Retirement Plan

Flexible Work Hours

Remote Work Options

Professional Development Budget

Paid Vacation

Company News

Affinity Group Publishing (AGP)
Sep 22nd, 2026
Printful shares 31 mug designs to create and sell as the Drinkware Market heads toward $54.93 billion.

Printful shares 31 mug designs to create and sell as the Drinkware Market heads toward $54.93 billion. New guide sorts the ideas into eight categories, from personalized photo mugs to promotional pieces, and cites data naming personalization a top growth driver A mug is the rare product people use every single morning, so a good design earns attention for years. This guide gives creators 31 starting points and a way to sell them without holding stock." - Davis Sarmins, Director of Growth Marketing at Printful CHARLOTTE, NC, UNITED STATES, September 22, 2026 / EINPresswire.com / - Printful, the leading global print-on-demand and fulfillment company, has released a new guide presenting 31 mug design concepts organized into eight categories, from abstract patterns to employee and promotional mugs, alongside market data pointing to personalized prints as a driver of growth in a global drinkware market valued at $38.06 billion in 2025. Personalization Drives a Growing Drinkware Market According to the guide, which cites Fortune Business Insights, the global drinkware market is projected to grow from $38.06 billion in 2025 to $54.93 billion by 2034, with personalized prints among its key growth drivers. The personalized category covers name and initial mugs, which Etsy sellers can offer through a personalization feature that lets customers add their own names at order time, photo mugs built around a single clear, high-quality image with other elements kept simple, favorite-quote mugs, and location and coordinates mugs marking a first date, hometown, or wedding venue. Printful reminds sellers of quote mugs to stick to original wording, public-domain material, or text they have permission to use. The mug design ideas open with a creative category of abstract patterns, florals, hand-drawn doodles, and retro designs drawing on 1960s florals, 1970s typography, 1980s graphics, and 1990s color palettes, with the advice to repeat a few design elements around the mug rather than fill every inch. A funny and motivational group follows, spanning work humor, coffee-lover illustrations of espresso, cappuccino, and cold brew orders, positive affirmations, and hobby and personality designs for bookworms, gamers, gardeners, and gym regulars, which the resource notes help sellers speak to a clear audience rather than designing for everyone at once. Gifts, Seasons, and Style Relationship and occasion mugs make up the next two categories: matching couple mugs that split one idea across a pair, best friend mugs built on inside jokes rather than generic slogans, family and pet mugs, and designs for birthdays, Mother's Day and Father's Day, weddings and anniversaries, and milestones such as graduations, promotions, retirements, and first homes. Seasonal designs cover Christmas, Halloween, fall, and spring and summer, and the guide advises sellers using a third-party fulfillment service to check holiday order cutoff dates and plan at least three to four weeks ahead of major holidays to allow for production, shipping, and seasonal delays. On style, the resource highlights minimalist layouts with fine-line illustrations and plenty of empty space, black ceramic mugs such as Printful's dishwasher-safe Black Glossy Mug paired with white typography or metallic-inspired graphics, maximalist designs held together by a common theme or palette, and nature-inspired landscapes and silhouettes for hiking, camping, and stargazing niches. For businesses, the guide covers logo mugs, employee and team mugs for onboarding kits and work anniversaries, and promotional mugs. Creating and Selling Custom Mugs "A mug is the rare product people use every single morning, so a good design earns attention for years. This guide gives creators 31 starting points and a way to sell them without holding stock," said Davis Sarmins, Director of Growth Marketing at Printful. The guide closes with a four-step process: choose a mug type, size, and color from Printful's drinkware range; upload artwork or make your own mug design in the free Design Maker, adjusting placement within the print area and previewing the result; connect a store on Shopify, Etsy, WooCommerce, Wix, Squarespace, or another supported platform; and let Printful print, pack, and ship each order directly to the customer. Sellers weighing production techniques can also consult Printful's companion resource on the best method of printing mugs. About Printful Printful is a global ecommerce platform and on-demand production partner that helps entrepreneurs and businesses create and sell custom products online. Through in-house production, fulfillment services, ecommerce integrations, and design tools, Printful enables brands to launch and grow without holding inventory. Maria Kennedy Printful Latvia AS +1 818-351-7181 email us here Visit us on social media: LinkedIn Instagram Facebook YouTube TikTok X Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Medusa
Aug 26th, 2026
New integrations aug'26.

New integrations aug'26. Carla Böddeker The Medusa ecosystem kept growing this month, with 15 new community integrations joining the directory, including Printful, Richpanel, Packeta, MONEI, and more. Its Integrations Directory grew by 15 new community-contributed integrations this month, spanning payments, fulfillment, print-on-demand, customer support, and more. Printful. Printful brings print-on-demand fulfillment to your Medusa store, syncing Printful products into your catalog and automatically creating Printful orders when payment is captured. It also registers as a fulfillment provider, so Printful shipping options are available directly in the admin, ideal for merchants selling custom or made-to-order goods. Richpanel. Richpanel connects your store to the Richpanel customer support platform, syncing order, customer, fulfillment, return, and payment events. Your support team gets full order context alongside every conversation, no switching tools to see what a customer bought, when it shipped, or whether it was refunded. Brand Management. Brand Management adds full brand management to your Medusa store, letting you create and manage brands and assign products to them. It ships with a REST API and an admin dashboard UI, a useful addition for multi-brand catalogs that need brands as a first-class part of the product model. More new integrations. Payments. * PayPal - Add PayPal Smart Buttons, built by an authorized PayPal partner. * MONEI - Accept cards, Bizum, and wallets through MONEI, a popular gateway in Spain. * Mobupay - Add card payments for New Caledonia and the French Pacific via Mobupay. * CutLuy - Let Cambodian shoppers pay by scanning a Bakong KHQR code, via CutLuy. * CLINK - Take self-custodial Bitcoin Lightning payments via the CLINK protocol. * Cryptonly - Add cryptocurrency payments to your Medusa store through Cryptonly. Fulfillment. * Packeta - Ship via Packeta (Zásilkovna) with pickup points, Z-BOX, and tracking. * VMS Guru - Link packing videos to orders via VMS Guru for dispute resolution. Notifications. * Email Notifications - Send transactional emails on store events via any SMTP server. Other. * Category Images - Add and manage images on product categories in your Medusa admin. * Finbaze - Sync Medusa orders into Finbaze for AI-driven bookkeeping and VAT. * PunchCommerce - Enable B2B PunchOut procurement via cXML, OCI, and IDS-Connect. Get your integration featured. Want to see your integration in the next update? Here's how to get your plugin listed in the Medusa Integrations Directory: * Naming: Name your package following the convention medusa-plugin-[plugin-name] * Metadata: Add medusa-plugin or medusa-plugin-integration as an NPM keyword * Publish: Publish your package to NPM Once published, your integration will be automatically picked up during the next sync. For a full guide on creating and publishing plugins, check out the Medusa documentation.

INSO
Jul 24th, 2026
Gelato pricing (2026): plans, costs, and whether it's worth it.

Gelato pricing (2026): plans, costs, and whether it's worth it. Gelato is free to install with an optional $29.99/month Gelato+ plan. It holds a 4.8-star Shopify rating across 953 reviews. Here's the full cost breakdown and an honest verdict on whether it's worth the price. Alex Mashkovtsev Founder · Eng Lead Key takeaways * Gelato is free to install - the $29.99/month Gelato+ plan is optional, not required to sell. * Gelato holds a 4.8-star Shopify App Store rating across 953 reviews. * Your real Gelato bill is driven by per-product cost and shipping, charged on every order - not the software plan. * Printful is Gelato's closest priced competitor, undercutting Gelato+ by $5/month ($24.99 vs $29.99) with a much larger review base at the same 4.8 | rating. * Gelato's pricing is worth it specifically for sellers who need its distributed local-print network for international fulfillment - otherwise Printful is the cheaper pick. Gelato is free to install, and there's no required subscription to start selling - the app doesn't charge you to list products or connect your store. The optional Gelato+ plan runs $29.99/month for sellers who want extra features beyond the free tier. On the Shopify App Store, Gelato holds a 4.8-star rating across 953 reviews. Its verdict: Gelato's pricing is worth it if you specifically want its distributed local-print fulfillment network - if that's not a priority, Printful undercuts Gelato+ by $5/month at the same 4.8-star rating with a much larger review base. | At a glance | | App cost | Free to install; no required subscription | | Optional plan | Gelato+ - $29.99/month | | Rating | 4.8 | (953 reviews) | | What you actually pay per sale | Gelato's per-item product cost, plus shipping | Who this is for: Shopify merchants running a print-on-demand storefront who want to know what Gelato really costs before committing - the free base plan, the optional $29.99/month Gelato+ plan, and whether Gelato's price is justified by its distributed print network versus cheaper competitors. If your priority is the lowest software cost with no local-print network requirement, weigh Printful's $24.99/month plan against Gelato+ before assuming you need Gelato. 01 How much does Gelato cost? Gelato is free to install on Shopify, and there's no required monthly fee to keep selling - you only pay for the products you actually sell, at Gelato's per-item cost, plus shipping. The one paid tier, Gelato+, is optional and runs $29.99/month. 02 Gelato's plans: free vs. Gelato+. | Plan | Price | | Free | $0/month - pay only per-product cost and shipping on each sale | | Gelato+ | $29.99/month | Like most print-on-demand apps, Gelato's free tier isn't a stripped-down trial - it's a functioning way to run a store indefinitely. Gelato+ sits on top as an upgrade for sellers who've outgrown what the free tier covers, not a gate you have to pay through to start selling. 03 What's included at each tier. The free plan covers the core Gelato workflow: connecting your Shopify store, listing products, and routing orders to Gelato's print network as they come in. Gelato+ sits on top as the upgrade for sellers who want more out of the app day to day, adding features beyond that core workflow for higher-volume sellers. 04 Hidden costs: product pricing and shipping, not software fees. The biggest line item in your Gelato bill was never the software - it's the per-item product cost (which varies by product type) and shipping, both charged on every order. Because the app itself is free, roundups that only compare Gelato's "$0" or "$29.99" software price against competitors' subscription fees are comparing the wrong number: your real per-order cost is driven by product and shipping rates, not the monthly plan. Practical implication: price your retail listings off Gelato's actual per-product cost plus shipping and your target margin - not off the app being free or its optional plan being $29.99. A free app with expensive per-item costs can still be more expensive to run than a paid app with cheaper base products, depending on what you sell. * Printful - Gelato's closest priced competitor: matching 4.8-star rating, but Printful undercuts Gelato+ by $5/month ($24.99 vs $29.99) and carries a much larger review base. Gelato's distributed local-print network is a real advantage over Printful for international, high-volume sellers, but it doesn't change the price gap. * Printify - positioned as a lower-cost, network-based alternative that routes orders across multiple third-party print providers rather than fulfilling in-house, with provider mix and per-product costs varying by provider. For most merchants, the deciding factor between print-on-demand apps isn't the software's monthly price - since several, including Gelato, are free at the entry tier - it's the underlying per-product costs, catalog breadth, and fulfillment network for the specific products and regions you sell into. Gelato's case for its price rests on that last point: the local-print network, not the number on the plan. 06 Is Gelato worth it? Its take. Yes, but with a clear condition. Gelato's free tier removes the software-cost question entirely for getting started - you can list products and start selling without paying Gelato anything up front, and your real cost is the per-item product price and shipping you'd owe on any print-on-demand platform. The $29.99/month Gelato+ plan is worth paying for specifically because of Gelato's distributed local-print network, which benefits international and high-volume sellers. If that network isn't something you need, Printful is the honestly cheaper pick at the same 4.8-star rating: $24.99/month with a larger review base. Bottom line: start on Gelato's free plan - there's no required subscription, so there's no reason not to. Upgrade to Gelato+ ($29.99/month) only if you specifically need its distributed print network for international fulfillment; if you don't, Printful's $24.99/month plan is the better-priced equivalent. Either way, budget your margins around Gelato's per-product and shipping costs, not the software price, since that's where most of your actual spend will land. 07 frequently asked questions. * Does Gelato have a free plan? - Yes. Gelato is free to install on Shopify with no required monthly subscription - you can run a store on the free plan indefinitely, paying only Gelato's per-item product cost and shipping on each order. * How much does Gelato cost? - The app is free, with an optional Gelato+ plan at $29.99/month for sellers who want extra features. The bigger cost driver for most sellers is Gelato's per-product cost and shipping, charged on every order regardless of plan. * Is Gelato worth the price? - Yes, specifically if you need Gelato's distributed local-print fulfillment network for international or high-volume selling. If that's not a priority, Printful offers the same 4.8-star rating at a cheaper $24.99/month with a larger review base. * What does the Gelato+ plan include? - Gelato+ is Gelato's $29.99/month optional upgrade over the free plan, aimed at sellers who've outgrown the free tier's feature set. * What's a cheaper alternative to Gelato? - Printful is the closest priced competitor, matching Gelato's 4.8-star rating while undercutting Gelato+ by $5/month ($24.99 vs $29.99) and carrying a much larger review base. Printify is positioned as a lower-cost, network-based alternative. Sources & verification. Ratings, review counts, and pricing verified 2026-07-24 against: Gelato: Print on Demand on the Shopify App Store Alex Mashkovtsev Founder · Eng Lead at INSO Alex leads engineering at INSO, an AI-native product & commerce studio. He's shipped custom Shopify apps, checkout redesigns, and theme architecture for brands across the US and EU.

Today in Business
Jun 17th, 2026
Printful launches integration for Sidekick, bringing print-on-demand guidance into Shopify's AI assistant.

Printful launches integration for Sidekick, bringing print-on-demand guidance into Shopify's AI assistant. Merchants can now explore Printful's catalog, track setup progress, and receive contextual next-step guidance directly within Shopify's AI assistant... As Shopify expands Sidekick into a core merchant experience, Today in Business want Printful to feel like a natural part of the tools merchants already use to run and grow their businesses." - Niks Evalds, Head of Product at Printful CHARLOTTE, NC, UNITED STATES, June 17, 2026 / EINPresswire.com / - Printful today announced a new integration for Sidekick, Shopify's AI assistant, following Shopify's general availability launch of Sidekick App Extensions. With this release, Shopify merchants can get onboarding guidance and explore Printful's product catalog through natural conversation in Sidekick - without leaving Shopify Admin or opening the Printful app. Built using Shopify's newly available Sidekick App Extensions, the integration makes Printful among the early print-on-demand platforms participating directly in the Sidekick experience. Merchants can now discover products, understand setup progress, and get contextual guidance in the same place where Shopify is already helping them run and grow their business. A More Conversational Way to Get Started With Print-on-Demand With the Sidekick integration live, Shopify merchants using Printful can now: | Get setup guidance in plain language. Merchants can ask Sidekick about their Printful setup progress and receive contextual guidance on completed steps, pending actions, and recommended next steps. | Explore Printful products directly in chat. Merchants can browse Printful's catalog through Sidekick conversations and quickly navigate to relevant products and categories inside Shopify. The experience is designed around conversational intent rather than specific commands, allowing merchants to interact naturally while discovering products, preparing their store, and learning what to do next. "Helping more merchants succeed is at the center of everything we build at Printful," said Niks Evalds, Head of Product at Printful. "As Shopify expands Sidekick into a core merchant experience, we want Printful to feel like a natural part of the tools merchants already use to run and grow their businesses." Why Sidekick, and Why Now Shopify recently made Sidekick App Extensions generally available, enabling third-party apps to connect directly into Sidekick. Printful's merchant research points to a strong demand for more intuitive onboarding and product discovery experiences, especially for new merchants getting started with print-on-demand. The Sidekick integration is designed to simplify those early steps by making guidance and product exploration more conversational and accessible inside Shopify. What Merchants Can Expect Next The Sidekick integration is rolling out to Shopify merchants installing Printful. Printful also plans to continue expanding how merchants can interact with its tools and workflows through Sidekick as Shopify evolves the platform experience. About Printful Printful is a leading print-on-demand platform that helps entrepreneurs and brands design, create, and sell custom products online. With on-demand fulfillment and global logistics, Printful makes it easy for merchants to launch and scale e-commerce businesses without inventory risk. Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. Today in Business do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Shiptou
Jun 8th, 2026
Printful vs Shiptou: which POD partner is better?

Printful vs Shiptou: which POD partner is better? Published June 8, 2026 · Shiptou Introduction. established brands seeking consistent DTF print quality, faster fulfillment (24-48 hours), and higher profit margins. While Printful offers a vast product catalog and global network, Shiptou's centralized Texas facility eliminates the quality inconsistencies and high base costs associated with Printful's decentralized DTG model. Choosing the Right Fulfillment Partner Selecting the right fulfillment partner is the most critical operational decision you will make for your e-commerce brand. Your partner dictates your product quality, your shipping speed, and ultimately, your profit margins. For years, Printful has been the undisputed heavyweight champion of the Print-on-Demand (POD) space. However, as the industry evolves and technologies like Direct-to-Film (DTF) printing become the new gold standard, agile, specialized providers like Shiptou are challenging the status quo. If you are weighing Printful vs Shiptou, this detailed comparison will break down exactly how the two platforms stack up across the metrics that actually matter to your business. The most significant difference between Printful and Shiptou lies in their core printing technology. Printful: Built its empire on Direct-to-Garment (DTG) printing. While DTG can produce decent results, it is highly variable. The ink soaks into the fabric, which can lead to dull colors, especially on dark garments or polyester blends. Furthermore, because Printful uses dozens of different facilities, the calibration of their DTG machines can vary, leading to inconsistent results for your customers. Shiptou: Specializes exclusively in Direct-to-Film (DTF) printing. DTF involves printing the design onto a film and heat-pressing it onto the garment. This method ensures the ink sits on top of the fabric, resulting in incredibly vibrant colors, sharp details, and unmatched durability. A DTF print from Shiptou will not crack or peel after a few washes. Because all printing is done in its centralized Texas facility, the quality is rigorously controlled and 100% consistent. 2. Fulfillment speed and location. In e-commerce, speed is money. Slow shipping leads to negative reviews and lost repeat business. Printful: Operates a global network of facilities. While this sounds great in theory, the reality is that your orders are often routed based on capacity rather than proximity to the customer. This can lead to unpredictable fulfillment times, especially during Q4 when their network gets congested. Shiptou: Operates from a single, highly optimized facility in Texas. Geographically, Texas is the perfect hub for US fulfillment, allowing standard shipping to reach both coasts in 2-3 days. Its streamlined DTF process allows Shiptou to maintain a strict 24-48 hour fulfillment turnaround, ensuring your customers get their orders fast, even during peak seasons. 3. Pricing and profit margins. At the end of the day, you are running a business. Your fulfillment costs directly impact your ability to grow. Printful: Known for having some of the highest base costs in the industry. They justify this with their large network and software suite, but for the average seller, it means razor-thin margins. You have to achieve massive sales volume to unlock their meaningful discount tiers. Shiptou: Offers transparent, highly competitive base pricing from day one. Shiptou don't believe in punishing growing brands with high costs. There are no monthly subscription fees, no hidden integration costs, and no contracts. By keeping its overhead low and its operations centralized, Shiptou pass the savings directly to you, allowing you to scale profitably. 4. Platform Integrations Both platforms understand that seamless integration is vital.Want to guarantee fast shipping for your customers? - no monthly fees, no contracts. Printful: Offers integrations with nearly every platform imaginable. Shiptou: Focuses on deep, reliable integrations with the platforms that matter most to serious sellers. Shiptou offer one-click connections for Shopify, Etsy, Amazon, TikTok Shop, WooCommerce, and eBay. Its API ensures that orders sync instantly and tracking numbers are automatically pushed back to your storefront. 5. White-Label branding. Your customers should never know your fulfillment partner exists. Printful: Offers white-label shipping, but their massive scale means occasional slip-ups where packing slips or return addresses betray the POD origin. Shiptou: Provides 100% true white-label fulfillment. Every package looks exactly like it came from your own warehouse. Shiptou offer blind shipping and custom pack-ins to elevate your brand's unboxing experience. The verdict. If you are a hobbyist looking for the absolute widest variety of obscure products (like bean bags or flip-flops), Printful's massive catalog might appeal to you. However, if you are a serious brand owner focused on apparel, and you care about consistent, high-end print quality, rapid fulfillment, and maximizing your profit margins, Shiptou is the clear winner. By focusing on doing one thing perfectly - DTF apparel fulfillment from a central US hub - Shiptou provides the reliability that growing brands need. Ready to make the switch? See its full Printful alternative guide. Frequently asked questions. Shiptou offers superior print quality due to its exclusive use of advanced DTF (Direct-toFilm) technology, which provides more vibrant colors and better durability than Printful's Experience the Shiptou difference for yourself. monthly fees, no contracts. standard DTG process. Does Shiptou ship faster than Printful? Generally, yes. Shiptou maintains a strict 24-48 hour fulfillment window from its central Texas facility, avoiding the routing delays common in Printful's decentralized network. Can I use both Printful and Shiptou? Yes, many sellers use Shiptou for their high-volume apparel items to maximize margins and quality, while keeping Printful for niche, non-apparel items that Shiptou may not carry. How hard is it to switch from Printful to Shiptou? Need a fulfillment partner built for growth? Shiptou helps e-commerce teams ship faster with white-label fulfillment and no minimums.

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