Priorities

Priorities

Political action committee for voter mobilization

About Priorities

Simplify's Rating
Why Priorities is rated
C+
Rated B on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Government & Public Sector

Social Impact

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

null

Founded

2011

Overview

Priorities USA focuses on mobilizing American voters and safeguarding their voting rights. The organization builds infrastructure to persuade and engage voters in support of Democratic candidates and policies. By utilizing various platforms, Priorities USA ensures that every citizen's voice is represented and that the democratic process is accessible. It serves progressive voters, Democratic candidates, and advocacy groups, generating revenue through fundraising and donations. These funds are allocated to voter outreach programs, advertising campaigns, and initiatives aimed at influencing public opinion and voter behavior, with the ultimate goal of maintaining Democratic power at all levels of government.

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Simplify's Take

What believers are saying

  • Digital advertising strategies increase voter engagement and outreach.
  • Partnerships with organizations like Latino Victory improve communication with diverse communities.
  • Social media platforms offer expanded influence through tailored campaigns.

What critics are saying

  • Political polarization may limit effectiveness in reaching bipartisan audiences.
  • Misinformation and deepfake technology could undermine digital ad credibility.
  • Changes in campaign finance laws could impact fundraising capabilities.

What makes Priorities unique

  • Priorities USA partners with culturally specific organizations for targeted voter mobilization.
  • The organization focuses on digital advertising to enhance voter engagement.
  • Priorities USA leverages data analytics to optimize voter outreach strategies.

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Company News

Voting While Black
Oct 6th, 2020
Priorities USA Action launches digital ads

In partnership with Color of Change PAC, Priorities USA Action is launching multiple new digital ads that hold Donald Trump accountable for his failed leadership and make the case for Joe Biden’s steady leadership on the issues that matter most to Black Americans.

Miami Herald
Sep 23rd, 2020
Priorities USA Action partners with Latino Victory

Priorities USA Action, the largest Democratic super PAC in the country, is teaming up with Latino Victory Fund to launch a series of Spanish ads on stations in Miami, Tampa and Orlando, focusing on the state’s Hispanic voters.

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