Priorities

Priorities

Political action committee for voter mobilization

About Priorities

Simplify's Rating
Why Priorities is rated
C+
Rated B on Competitive Edge
Rated C on Growth Potential
Rated C on Rating Differentiation

Industries

Government & Public Sector

Social Impact

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

null

Founded

2011

Overview

Priorities USA mobilizes American voters and protects their voting rights through political advocacy. The organization builds infrastructure to persuade and engage voters in support of Democratic candidates and policies. It operates by reaching out to citizens across various platforms to ensure their voices are heard and the democratic process is accessible. Unlike other political action committees, Priorities USA focuses specifically on progressive values and Democratic interests, serving a wide range of clients including voters, candidates, and advocacy groups. The organization funds its initiatives through donations and contributions, which are used for voter outreach programs and advertising campaigns aimed at influencing public opinion and voter behavior.

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Simplify's Take

What believers are saying

  • Digital advertising strategies increase voter engagement and outreach.
  • Partnerships with organizations like Latino Victory improve communication with diverse communities.
  • Social media platforms offer expanded influence through tailored campaigns.

What critics are saying

  • Political polarization may limit effectiveness in reaching bipartisan audiences.
  • Misinformation and deepfake technology could undermine digital ad credibility.
  • Changes in campaign finance laws could impact fundraising capabilities.

What makes Priorities unique

  • Priorities USA partners with culturally specific organizations for targeted voter mobilization.
  • The organization focuses on digital advertising to enhance voter engagement.
  • Priorities USA leverages data analytics to optimize voter outreach strategies.

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Company News

Voting While Black
Oct 6th, 2020
Priorities USA Action launches digital ads

In partnership with Color of Change PAC, Priorities USA Action is launching multiple new digital ads that hold Donald Trump accountable for his failed leadership and make the case for Joe Biden’s steady leadership on the issues that matter most to Black Americans.

Miami Herald
Sep 23rd, 2020
Priorities USA Action partners with Latino Victory

Priorities USA Action, the largest Democratic super PAC in the country, is teaming up with Latino Victory Fund to launch a series of Spanish ads on stations in Miami, Tampa and Orlando, focusing on the state’s Hispanic voters.

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