Privitar

Privitar

Software for data anonymization and masking

Overview

Privitar provides software that helps large organizations and government agencies protect privacy while using data for analytics. It offers data privacy tools for anonymization and data masking, which remove or hide personally identifiable information from datasets so analytics can be performed without exposing sensitive details. The products are licensed to enterprises and governments, with related consulting and support services to implement and maintain the solutions. Privitar differentiates itself by focusing on data governance and privacy compliance at scale, and by engaging the market with events and forums that discuss data privacy trends and challenges. The company’s goal is to enable safe data sharing and analytics while meeting regulatory requirements and protecting individuals’ privacy.

About Privitar

Simplify's Rating
Why Privitar is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Enterprise Software

Cybersecurity

Company Size

11-50

Company Stage

Series C

Total Funding

$148M

Headquarters

London, United Kingdom

Founded

2014

Get referred to Privitar

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • Salesforce wants Informatica’s privacy stack for Agentforce, boosting Privitar’s strategic importance now.
  • Informatica said integration work targets global customers and early-2024 delivery, widening enterprise distribution.
  • Privitar’s compliance automation directly serves regulated buyers handling sensitive data, especially finance and government.

What critics are saying

  • Salesforce’s May 27, 2025 Informatica acquisition threatens Privitar’s standalone product identity by fiscal 2027.
  • Informatica cut 35 Redwood City roles in January 2026, signaling post-deal overlap reduction.
  • BigID and OneTrust keep compressing privacy software margins with broader discovery and governance suites.

What makes Privitar unique

  • Informatica folded Privitar into IDMC on August 2, 2023, preserving policy-based privacy controls.
  • Privitar’s masking and anonymization tools support GDPR, CPRA, and HIPAA workflows across regions.
  • The platform embeds auditable, policy-driven data access into enterprise analytics pipelines.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$148M

Meets

Industry Average

Funded Over

6 Rounds

Notable Investors:
Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Below Average

Industry standards

$50M
$7M
Privitar
$40M
Figma
$50M
Medium
$62M
SeatGeek
$100M
Oura

Benefits

Generous Holiday

Private Health Insurance

Maternity/Paternity

Pension Contributions

Stock Options

Other Insurance

Technology

Snacks & Lunch

Bike to Work Scheme

Growth & Insights and Company News

Headcount

6 month growth

-40%

1 year growth

-40%

2 year growth

-40%
TechCrunch
Jun 14th, 2023
Informatica acquires Privitar, once valued at $400M, to expand its data management stack | TechCrunch

One of the recurring themes in the area of enterprise IT these days is consolidation, and today we're getting another dose of it in the area of enterprise

Ziff Davis Performance Marketing
Jun 9th, 2023
Nile and Palo Alto Partner on Enterprise Campus Security

To bolster cloud data access management and governance capabilities, Informatica announced its intent to acquire Privitar.

VentureBeat
May 18th, 2023
Skyflow Launches ‘Privacy Vault’ For Building Llms

Join top executives in San Francisco on July 11-12, to hear how leaders are integrating and optimizing AI investments for success. Learn More. Palo Alto, California-based Skyflow, a company that makes it easier for developers to embed data privacy into their applications, today announced the launch of a “privacy vault” for large language models.The solution, as the name suggests, provides enterprises with a layer of data privacy and security throughout the entire lifecycle of their LLMs, beginning with data collection and continuing through model training and deployment.It comes as enterprises across sectors continue to race to embed LLMs, like the GPT series of models, into their workflows to simplify processes and boost productivity. Why a privacy vault for GPT models?LLMs are all the rage today, helping with things like text generation, image generation and summarization. However, most of the models that are out there have been trained on publicly available data. This makes them suitable for broader public use, but not so much for the enterprise side of things.

Privitar
Dec 20th, 2022
Privitar Releases MDP 1.1

Privitar Ltd. has recently released MDP 1.1, the latest version of its data security platform.

Privitar
Dec 14th, 2022
Key Takeaways from The State of Data Analytics

Privitar Ltd. recently partnered with leading analyst firm Bloor Research to uncover the most pressing challenges facing data leaders today.

Recently Posted Jobs

Sign up to get curated job recommendations

There are no jobs for Privitar right now.

Find jobs on Simplify and start your career today

We update Privitar's jobs every few hours, so check again soon! Browse all jobs →