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About PrizePicks
Industries
Fintech
Entertainment
Gaming
Company Size
501-1,000
Company Stage
Seed
Total Funding
$2.2M
Headquarters
Atlanta, Georgia
Founded
2015
Overview
PrizePicks operates a daily fantasy sports platform where users can predict the performance of athletes in various sports. Users choose between 2 to 5 players and decide if each will perform above or below a specific benchmark. The accuracy of these predictions determines potential winnings, with users able to earn up to 10 times their entry fees. The platform caters mainly to sports fans in the United States and Canada, although some states have restrictions on participation. PrizePicks generates revenue through entry fees and offers real-money games, making it an appealing option for sports enthusiasts looking to engage more with their favorite teams and players. The company has been recognized with awards such as SBC Rising Star and Atlanta Top Workplace, highlighting its success and positive work environment.
Simplify's Take
What believers are saying
- PrizePicks' new CMO, Mike Quigley, brings 30 years of marketing expertise to the company.
- The launch of 'Streak' expands PrizePicks' offerings with a free-to-play contest.
- PrizePicks' partnership with Kindbridge enhances its responsible gaming initiatives.
What critics are saying
- Emerging DFS platforms with unique features could draw users away from PrizePicks.
- Ambiguous DFS regulations in certain states may impact PrizePicks' market operations.
- Increased scrutiny on DFS platforms could lead to operational challenges for PrizePicks.
What makes PrizePicks unique
- PrizePicks offers the widest sports coverage among DFS operators in North America.
- The platform focuses on over/under predictions, simplifying the DFS experience for users.
- PrizePicks has strategic partnerships with major sports teams like the Atlanta Braves.
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Funding
Total Funding
$2.2M
Below
Industry Average
Funded Over
1 Rounds
Industry standards
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Sick Leave
Paid Holidays
Flexible Work Hours
Performance Bonus
Company Social Events
Growth & Insights and Company News
6 month growth
↑ 1%1 year growth
↑ 0%2 year growth
↑ 7%Veteran Niantic and YouTube executive brings over 30 years of consumer marketing expertise to fantasy sports leaderATLANTA, Feb. 3, 2025 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, today announced the appointment of Mike Quigley as its new Chief Marketing Officer (CMO). Reporting directly to PrizePicks Chief Executive Officer (CEO), Mike Ybarra, Quigley will be responsible for further building out a best-in-class marketing organization and overseeing brand vision, go-to-market strategy, campaign development and overall marketing efforts across the company."Mike Quigley is a renowned marketing and gaming executive with tremendous experience in driving player engagement, launching campaign activations and scaling successful brands," said Mike Ybarra, CEO of PrizePicks. "His deep expertise in digital marketing, combined with his player-first mindset, makes him the ideal leader to help us further elevate the PrizePicks brand and engage our passionate players."Quigley is a seasoned marketing executive with over 30 years of experience in the gaming industry with a focus on user acquisition, community engagement, and player retention. Most recently, Quigley served as the CMO at Niantic, where he led global marketing efforts for the company's real-world augmented reality games, including the blockbuster mobile game, Pokémon GO. Prior to Niantic, he was Director of Consumer Marketing at Google/YouTube, managing the marketing strategy and execution of campaigns for both original programming and live-stream events including Coachella and SXSW
Joe Budden, Druski and more Featured in Picksmas Holiday Campaign. ATLANTA , Dec. 5, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, is spreading holiday cheer this season with the launch of an exciting new marketing campaign and the return of its popular Picksmas holiday promotional campaign. To kick things off, PrizePicks has unveiled a new commercial that features some of the internet's biggest personalities, including Joe Budden, Druski, BigXThaPlug, Sketch and Spice Adams. "I'd like to thank my PrizePicks family for getting me back on a basketball court so many years after I retired from the game I love," said renowned rapper and broadcaster Joe Budden. "I had a blast as we always do, I can't believe I've gone my whole life without knowing how athletic Spice Adams is!"
Larger-than-Life Personalities Lock in for Football Season in New Campaign by Fastest-Growing Daily Fantasy OperatorATLANTA, Aug. 29, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, premiered today a new commercial campaign for football season featuring a star-studded roster of dynamic personalities including Joe Budden, Drew "Druski" Desbordes, Suga' Sean O'Malley, Kyle Foregard and Trent Attyah (a.k.a BookItWithTrent). The "Run Your Game" campaign showcases the PrizePicks app and the unique thrill of connecting with friends around the biggest moments in sports and culture.Media personality and broadcaster Joe Budden said, "PrizePicks is fun, fresh, simple to use and most importantly for me, not afraid to take risks. Nothing about PrizePicks feels like the old guard being run by old rules. They're truly a great organization that isn't afraid to embrace creativity and that's paramount to me."The first spot of the series captures Druski, Joe Budden and Trent sharing thoughts on the best picks for the night, mirroring the ongoing collaborative conversations among PrizePicks' online community. The group chat moves offline when Druski and Trent meet up at a restaurant and witness their correct picks happen in real time as Budden joins them sharing the excitement of hitting a winning lineup.A pool party with Suga' Sean and Trent is the backdrop for another commercial within the campaign, where the duo explain how to lock in for game day on PrizePicks
New Game Type Gives Participants a Chance to Win up to $1MATLANTA, Aug. 27, 2024 /PRNewswire/ -- PrizePicks , the largest daily fantasy sports operator in North America, announced today the launch of Streak, an engaging new free to play fantasy offering. The new game allows fans to choose one player projection per day to build a streak of winning picks to compete for an opportunity to win up to $1M. Streak will debut in 13 jurisdictions including New York, Ohio, New Jersey and Pennsylvania, expanding the company's footprint in key markets across the country."Our goal at PrizePicks is to lead the online gaming industry by offering innovative new game types that exceed the expectations of our members and give them new ways to play," said PrizePicks CEO Mike Ybarra. "Streak adds to our growing list of contests and allows us to reach even more sports fans across the country."Streak offers an easy to navigate interface where members swipe through 10 player cards to make their free daily pick. As members build a streak of winning selections, they are awarded a free four-pick lineup to use on the full PrizePicks pick 'em contest board to win preset payouts based on the length of the winning streak
Original skits, co-branded specialty merch and social takeovers highlight unique partnership between Atlanta's comedic superstar and daily fantasy sports leaderATLANTA, Aug. 21, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, announced today that it signed the multitalented comedian and actor, Drew "Druski" Desbordes, as a brand ambassador. As one of the fastest-growing comedic stars with millions of followers, Druski will partner with PrizePicks to develop original online content, co-branded specialty merchandise, national advertising campaigns, and other one-of-a-kind engagements for the daily fantasy sports community.As part of the partnership, Druski and PrizePicks will collaborate on creating social skits, an original short-form series for YouTube, and a co-branded line of exclusive merchandise. Additionally, Druski will participate in several events for the PrizePicks community such as the PrizePicks World Championship and social media takeovers on select football Sundays. PrizePicks is also the title sponsor of Druski's Inaugural Coulda Fest happening in Atlanta at State Farm Arena in Atlanta on September 7th."I'm fired up to work with PrizePicks, we've done some cool stuff over the years and I'm excited to keep it coming," Druski said. "Coulda Fest is a celebration of Atlanta's culture that brings us back to the special times in our city's history with a night of music and comedy
PrizePicks is Hiring for 17 Jobs on Simplify!
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About PrizePicks
Industries
Fintech
Entertainment
Gaming
Company Size
501-1,000
Company Stage
Seed
Total Funding
$2.2M
Headquarters
Atlanta, Georgia
Founded
2015
PrizePicks is Hiring for 17 Jobs on Simplify!
Find jobs on Simplify and start your career today