PrizePicks operates a daily fantasy sports platform where users can predict the performance of athletes in various sports. Users choose between 2 to 5 players and make predictions on whether each player will perform above or below a specific benchmark. The accuracy of these predictions determines the potential winnings, with users able to earn up to 10 times their entry fees. The platform is designed for sports enthusiasts in the United States and Canada, although some states have regulatory restrictions that limit participation. PrizePicks generates revenue through entry fees and offers real-money games, making it a popular option for fans who want to engage more deeply with sports. The company has been recognized with several awards, including the SBC Rising Star and Atlanta Top Workplace awards.

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 PrizePicks

Joe Budden, Druski and more Featured in Picksmas Holiday Campaign. ATLANTA , Dec. 5, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, is spreading holiday cheer this season with the launch of an exciting new marketing campaign and the return of its popular Picksmas holiday promotional campaign. To kick things off, PrizePicks has unveiled a new commercial that features some of the internet's biggest personalities, including Joe Budden, Druski, BigXThaPlug, Sketch and Spice Adams. "I'd like to thank my PrizePicks family for getting me back on a basketball court so many years after I retired from the game I love," said renowned rapper and broadcaster Joe Budden. "I had a blast as we always do, I can't believe I've gone my whole life without knowing how athletic Spice Adams is!"

Prizepicks Kicks Off The Holiday Season With Star-Studded Commercial And Annual Picksmas Campaign

Original skits, co-branded specialty merch and social takeovers highlight unique partnership between Atlanta's comedic superstar and daily fantasy sports leaderATLANTA, Aug. 21, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, announced today that it signed the multitalented comedian and actor, Drew "Druski" Desbordes, as a brand ambassador. As one of the fastest-growing comedic stars with millions of followers, Druski will partner with PrizePicks to develop original online content, co-branded specialty merchandise, national advertising campaigns, and other one-of-a-kind engagements for the daily fantasy sports community.As part of the partnership, Druski and PrizePicks will collaborate on creating social skits, an original short-form series for YouTube, and a co-branded line of exclusive merchandise. Additionally, Druski will participate in several events for the PrizePicks community such as the PrizePicks World Championship and social media takeovers on select football Sundays. PrizePicks is also the title sponsor of Druski's Inaugural Coulda Fest happening in Atlanta at State Farm Arena in Atlanta on September 7th."I'm fired up to work with PrizePicks, we've done some cool stuff over the years and I'm excited to keep it coming," Druski said. "Coulda Fest is a celebration of Atlanta's culture that brings us back to the special times in our city's history with a night of music and comedy

Prizepicks Signs Comedian Druski To Brand Partnership

Atlanta-based PrizePicks, the popular daily fantasy sports operator, has a new CEO. Adam Wexler, the multi-time tech founder who started PrizePicks, is handing the reins over to Mike Ybarra. The leadership change is effective immediately, according to a pres release Monday. Ybarra brings decades of experience in the gaming industry and as a leader at public companies. Bringing him on as the top executive could prove pivotal for the fast-growing company that started in 2017 and has been rapidly expanding over the last few years. He was at Microsoft for 19 years, serving as the tech giant’s Corporate Vice President for Xbox Live and Xbox Game Pass until 2019

Fast-Growing Atlanta-Based Company Prizepicks Names New Ceo

All 35 Jurisdictions where PrizePicks Operates Daily Fantasy Sports Offering Will Include Program BenefitsATLANTA, June 12, 2024 /PRNewswire/ -- PrizePicks , the largest daily fantasy sports operator in North America, and Kindbridge Behavioral Health , a pioneering mental health service provider dedicated to supporting individuals facing challenges related to problem gaming, announced today a groundbreaking collaboration that will provide access to Kindbridge's top-tier clinical services at no initial cost to PrizePicks players and customer-facing employees. The program will support problem gaming prevention, treatment and recovery efforts."We are proud to partner with Kindbridge and to be the first operator to cover program costs entirely, removing a significant barrier to access," said Adam Wexler, PrizePicks Co-founder and CEO. "It's essential that the fantasy sports industry invests and innovates in the area of responsible gaming. This initiative not only helps players and employees but also strengthens PrizePicks' role in promoting social responsibility within the industry. By addressing both prevention and treatment, we are paving the way for a healthier gaming community."PrizePicks will incur all initial costs of Kindbridge's comprehensive support services for its customer-facing employees and player community, setting a new benchmark in the DFS industry for responsible gaming and problem gaming support. Players on PrizePicks and customer support employees will have immediate access to an in-depth clinical assessment, clinical review and care plan development session, as well as access to educational and peer support groups."It is inspiring to see a DFS operator actively providing essential care resources to their audience

Prizepicks Announces Responsible Gaming Collaboration With Kindbridge Behavioral Health

SidePrize dba PrizePicks to spend $25 Million to expand in Atlanta Georgia creating 1,000 new jobs. SidePrize dba PrizePicks to spend $25 Million to expand in Atlanta Georgia creating 1,000 new jobs.Atlanta, Georgia — According to state and local development sources, SidePrize dba PrizePicks plans to invest $25,000,000.00 to build out 33,000 square feet of new space in Atlanta. The company is creating 1,000 new jobs at this facility. The company plans to occupy the new space in Atlanta, on or about November 1, 2025. According to the company website PrizePicks is the fastest-growing sports company in North America according to the 2023 Inc. 5000 rankings, two years running, and the largest independent skill-based fantasy sports operator in the country

Sideprize Dba Prizepicks To Spend $25 Million To Expand In Atlanta Georgia Creating 1,000 New Jobs.

Former Warner Bros. Discovery Executive Renee White Joining to Lead People OperationsATLANTA, April 24, 2024 /PRNewswire/ -- PrizePicks , the largest daily fantasy sports operator in North America, announced today the hiring of Renee White as its Chief People Officer (CPO), reporting to Co-founder and Chief Executive Officer Adam Wexler. The company also announced the appointment of Phil Sherwood as Senior Director of Responsible Gaming.Renee White: White will build upon PrizePicks' incredible people operations team to help lead the company through its next phase of growth and expansion, bringing decades of experience from blue chip organizations. Most recently, White spent nearly two decades at Warner Bros. Discovery in various leadership roles, delivering strategic guidance to senior-level management, demonstrating a deep understanding of complex organizational structure and operations. She last served as the Head of People & Culture for Turner Sports , Bleacher Report and Turner Studios, leading the HR function, guiding long-term strategy along with building a diverse and inclusive culture

Prizepicks Announces New Chief People Officer And Key Responsible Gaming Hire

Veteran Niantic and YouTube executive brings over 30 years of consumer marketing expertise to fantasy sports leaderATLANTA, Feb. 3, 2025 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, today announced the appointment of Mike Quigley as its new Chief Marketing Officer (CMO). Reporting directly to PrizePicks Chief Executive Officer (CEO), Mike Ybarra, Quigley will be responsible for further building out a best-in-class marketing organization and overseeing brand vision, go-to-market strategy, campaign development and overall marketing efforts across the company."Mike Quigley is a renowned marketing and gaming executive with tremendous experience in driving player engagement, launching campaign activations and scaling successful brands," said Mike Ybarra, CEO of PrizePicks. "His deep expertise in digital marketing, combined with his player-first mindset, makes him the ideal leader to help us further elevate the PrizePicks brand and engage our passionate players."Quigley is a seasoned marketing executive with over 30 years of experience in the gaming industry with a focus on user acquisition, community engagement, and player retention. Most recently, Quigley served as the CMO at Niantic, where he led global marketing efforts for the company's real-world augmented reality games, including the blockbuster mobile game, Pokémon GO. Prior to Niantic, he was Director of Consumer Marketing at Google/YouTube, managing the marketing strategy and execution of campaigns for both original programming and live-stream events including Coachella and SXSW

Prizepicks Appoints Mike Quigley As Chief Marketing Officer To Drive Brand Growth And Player Engagement

Larger-than-Life Personalities Lock in for Football Season in New Campaign by Fastest-Growing Daily Fantasy OperatorATLANTA, Aug. 29, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, premiered today a new commercial campaign for football season featuring a star-studded roster of dynamic personalities including Joe Budden, Drew "Druski" Desbordes, Suga' Sean O'Malley, Kyle Foregard and Trent Attyah (a.k.a BookItWithTrent). The "Run Your Game" campaign showcases the PrizePicks app and the unique thrill of connecting with friends around the biggest moments in sports and culture.Media personality and broadcaster Joe Budden said, "PrizePicks is fun, fresh, simple to use and most importantly for me, not afraid to take risks. Nothing about PrizePicks feels like the old guard being run by old rules. They're truly a great organization that isn't afraid to embrace creativity and that's paramount to me."The first spot of the series captures Druski, Joe Budden and Trent sharing thoughts on the best picks for the night, mirroring the ongoing collaborative conversations among PrizePicks' online community. The group chat moves offline when Druski and Trent meet up at a restaurant and witness their correct picks happen in real time as Budden joins them sharing the excitement of hitting a winning lineup.A pool party with Suga' Sean and Trent is the backdrop for another commercial within the campaign, where the duo explain how to lock in for game day on PrizePicks

Prizepicks Debuts "Run Your Game" Commercial Series Featuring Joe Budden, Druski And Suga Sean O'Malley

New Game Type Gives Participants a Chance to Win up to $1MATLANTA, Aug. 27, 2024 /PRNewswire/ -- PrizePicks , the largest daily fantasy sports operator in North America, announced today the launch of Streak, an engaging new free to play fantasy offering. The new game allows fans to choose one player projection per day to build a streak of winning picks to compete for an opportunity to win up to $1M. Streak will debut in 13 jurisdictions including New York, Ohio, New Jersey and Pennsylvania, expanding the company's footprint in key markets across the country."Our goal at PrizePicks is to lead the online gaming industry by offering innovative new game types that exceed the expectations of our members and give them new ways to play," said PrizePicks CEO Mike Ybarra. "Streak adds to our growing list of contests and allows us to reach even more sports fans across the country."Streak offers an easy to navigate interface where members swipe through 10 player cards to make their free daily pick. As members build a streak of winning selections, they are awarded a free four-pick lineup to use on the full PrizePicks pick 'em contest board to win preset payouts based on the length of the winning streak

Prizepicks Launches New Free To Play Contest "Streak"

Founder and CEO Adam Wexler Named Executive ChairmanATLANTA, Aug. 5, 2024 /PRNewswire/ -- PrizePicks, the largest daily fantasy sports operator in North America, today announced the appointment of Mike Ybarra, former President of Blizzard Entertainment, as the company's Chief Executive Officer, effective immediately. Ybarra will join the Board of PrizePicks and succeeds Adam Wexler, PrizePicks' Founder and CEO, who will be transitioning to the role of Executive Chairman."I am unbelievably proud of what we have built at PrizePicks. Through our culture of constant innovation and having a player-first mindset, PrizePicks has achieved explosive growth," said Wexler. "Attracting someone with Mike's background is a true testament to our legitimacy and success to date, and it is a great honor to partner with him. Mike's track record of introducing fan favorite games, driving development initiatives and scaling large customer bases will propel us to new heights."Since founding PrizePicks in 2017, Wexler has led the company's transformation from a nascent startup into the leading daily fantasy sports company in North America, with a profitable, rapidly growing business model

Gaming Veteran Mike Ybarra Appointed As Ceo Of Prizepicks

Atlanta-Based Daily Fantasy Sports Operator Teams Up with Hometown Entertainment DestinationATLANTA, June 20, 2024 /PRNewswire/ -- Today, PrizePicks, the leading daily fantasy sports platform in North America, announced a partnership with State Farm Arena. Hosting dozens of events annually featuring the biggest artists, comedians and athletes in the world, State Farm Arena's new partnership with PrizePicks expands the presence of the daily fantasy sports leader's commitment to its hometown."We are excited to team up with State Farm Arena, an integral destination elevating the entertainment scene in Atlanta," said Adam Wexler, CEO of PrizePicks. "State Farm Arena shares our ethos in innovating the entertainment experience and this partnership facilitates a way for us to engage more people in the community."As part of the partnership, PrizePicks will receive highly visible in-arena signage in State Farm Arena for every concert, hip hop show, comedy show, and other sporting events. Additionally, PrizePicks will have rotating, full-day exposure in the heart of Atlanta's Sports and Entertainment District, steps away from State Farm Arena, Mercedes-Benz Stadium, and the Georgia World Congress Center.Today's news follows PrizePicks' recent developments in Atlanta including a new 33,000-square-foot headquarters , as well as an extension of its partnership with the Atlanta Braves.PrizePicks is the fastest-growing sports company in North America according to the 2023 Inc. 5000 rankings. As the company continues to expand to new markets, responsible gaming education remains a key focus

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PrizePicks

Daily fantasy sports prediction platform

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