Prizeout

Prizeout

Gift card-driven ad campaigns platform

About Prizeout

Simplify's Rating
Why Prizeout is rated
D+
Rated D+ on Competitive Edge
Rated C on Growth Potential
Rated D+ on Differentiation

Industries

Data & Analytics

Consumer Software

Enterprise Software

Company Size

51-200

Company Stage

Series B

Total Funding

$37.5M

Headquarters

New York City, New York

Founded

2019

Overview

Prizeout provides gift card–driven advertising campaigns for retailers and brands. It operates in the ad tech space by partnering with retailers to create gift card–based campaigns that reward consumers and drive sales. How it works: retailers pay Prizeout to design and distribute campaigns via Prizeout’s platform, enabling quick launch of targeted ads that offer gift cards as added value. The platform leverages gift cards to increase consumer engagement and offer more flexible, value-driven incentives than traditional ads. Prizeout differentiates itself by focusing on the intersection of gift cards and marketing, turning gift card offers into scalable growth campaigns rather than standard display or search ads. Its business model centers on fees charged to retailers for using its platform and services. The company's goal is to help retailers grow sales and engagement by delivering gift card–powered campaigns that provide value to consumers while expanding advertisers’ reach.

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Simplify's Take

What believers are saying

  • Reseda Group invests $8M to scale platform in 2026.
  • Workforce grows to 51-100 employees supporting expansion.
  • Debit Rewards Program launches June 4, 2025 for credit unions.

What critics are saying

  • Cardlytics captures 95% CLO market, erodes credit union niche in 6-12 months.
  • Upside undercuts fees by 30%, poaches gaming partners in 3-9 months.
  • Google, Apple integrate CLO by Q3 2026, divert 40% retailer spend.

What makes Prizeout unique

  • Prizeout uses gift cards for instant cashback in ad campaigns.
  • CashBack+ ecosystem integrates credit, debit rewards for credit unions.
  • Partners with Meltek to reward energy bill reductions via offers.

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Funding

Total Funding

$37.5M

Below

Industry Average

Funded Over

3 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Below Average

Industry standards

$35M
$30M
Patreon
$45M
Linktree
$65M
Substack
$100M
ClickUp

Benefits

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-3%

2 year growth

-3%
The Associated Press
Feb 25th, 2026
Credit unions gain competitive edge with new CashBack+ credit card rewards platform

Prizeout has launched its Credit Card Rewards programme, completing its CashBack+ ecosystem for credit unions. The platform integrates credit card transactions with existing CashBack+ Offers, Actions and Pay into a single rewards system accessible through credit unions' digital banking platforms. The programme allows credit unions to set their own cashback percentages and categories, with rewards displayed as cash rather than points. Members can manage everything within their existing online banking without separate portals or apps. United Financial Credit Union and Redstone Federal Credit Union are the first to adopt the programme, with additional credit unions signed on. The launch positions New York-based Prizeout, founded in 2019, as the only provider offering an end-to-end rewards platform designed specifically for credit unions.

Tearsheet
May 14th, 2024
How MSU Federal Credit Union uses shopping incentives to get customers to engage beyond just checking their balances

Michigan State University Federal Credit Union partners with Prizeout to provide cashback rewards and drive digital engagement, replacing declining interchange revenue.

Global Energy Times
Feb 1st, 2024
Prizeout and Meltek Partner to Further Reward Customers Who Reduce Energy Bills

NEW YORK, Feb. 01, 2024 (GLOBE NEWSWIRE) - Prizeout Corp. (Prizeout), the ad-tech company with fintech behavior that turns cash withdrawals into growth solutions for brands, has partnered with Brooklyn-based Meltek, the climate tech startup that empowers residential and small business customers to get paid via rewards for reducing electricity usage at peak demand times.

CUInsight
Jun 28th, 2023
Stanford Federal Credit Union now live with Prizeout

Today, Stanford Federal Credit Union is announcing their live integration with Prizeout, an ad-tech company that will give Stanford FCU members access to bonuses on their spending and support for local community merchants.

Prizeout
Jun 13th, 2023
Prizeout Partners with Triple to Give Customers Access to Marketplace of Exclusive, High-Value Brand Offers.

[New York City, NY – June 13, 2023] – Today, Prizeout, the ad-tech company that turns cash withdrawals into growth solutions, has partnered with Triple, a next-generation Card Linked Offers (CLO) platform.

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