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ProSmile

Multi-state, multi-specialty dental group

Overview

ProSmile is a large multi-specialty dental group that operates through a network of affiliated dental practices across several states. It provides comprehensive dental care services, including general and specialty dentistry, by coordinating a broad system of clinics under one umbrella. The company supports its member practices with mentorship, leadership development, and engagement programs to maintain consistent, high-quality patient care. Unlike smaller independent practices, ProSmile stands out by its scale and nationwide reach, offering centralized guidance, shared best practices, and standardized processes to help dentists grow their practices and deliver patient-centered care. The company’s goal is to build great smiles by empowering people and practices through support, mentorship, and growth, ensuring patients feel seen, valued, and cared for.

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About ProSmile

Simplify's Rating
Why ProSmile is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

ConsultingHealthcare

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Woodbridge Township, New Jersey

Founded

2020

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Simplify's Take

What believers are saying

  • Neptune Dental acquisition closed February 5, 2025, strengthening New Jersey density.
  • Destiny Dental deal expanded ProSmile into Michigan and Illinois in August 2024.
  • ProSmile keeps hiring dentists, hygienists, specialists, and managers across affiliated practices.

What critics are saying

  • ProSmile settled a 2022 data-breach class action for $440,000 in 2025.
  • BankUnited senior financing from February 2024 raises refinancing pressure if acquisitions slow.
  • Private-equity roll-up dependence creates existential risk if integration fails or cash generation weakens.

What makes ProSmile unique

  • TriSpan-backed DSO, expanded from 2019 into East Coast and Midwest via add-ons.
  • Multi-specialty platform spans preventive, restorative, oral surgery, implants, orthodontics, and sleep dentistry.
  • AtlantiCare collaboration ties ProSmile into senior care networks in southern New Jersey.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Health Savings Account/Flexible Spending Account

Life & Disability Insurance

Employee Assistance Program (EAP)

Identity Theft & Fraud Protection

Legal Support Services

Discount Programs

Wellness Program

Financial Wellness and Planning Tools

Growth & Insights and Company News

Headcount

6 month growth

4%

1 year growth

3%

2 year growth

3%
PharmiWeb
Feb 17th, 2025
ProSmile Acquires Neptune Dental in NJ

ProSmile, a leading dental services organization, has completed its acquisition of Neptune Dental Care in Neptune, New Jersey, as of February 5, 2025. This acquisition enhances ProSmile's presence in New Jersey and is part of its strategic growth through acquisitions. Since TriSpan's investment in ProSmile in May 2019, the company has expanded significantly across the East Coast and Midwest. This marks ProSmile's eighth add-on acquisition.

PharmiWeb
Sep 6th, 2024
ProSmile Completes Acquisition of Destiny Dental Practices Located in Midwest

Acquisition expands Company's presence into Michigan, Illinois and other Midwest statesWOODBRIDGE, NJ / ACCESSWIRE / September 4, 2024 / ProSmile Holdings LLC ("ProSmile" or the "Company"), a leading multi-specialty dental services organization (DSO) and the fastest growing de...

Newswire
Sep 4th, 2024
ProSmile Completes Acquisition of Destiny Dental Practices Located in Midwest

ProSmile completes acquisition of Destiny Dental practices located in Midwest.

Abl Advisor
Mar 1st, 2024
B. Riley Securities Advises ProSmile Holdings on Debt Financing from BankUnited - Article | ABL Advisor

Source: abladvisor.com, Date: 2/23/2024 7:30:00 AM, Article: B. Riley Securities served as exclusive financial advisor to ProSmile Holdings, LLC, one of the largest and fastest growing Dental Service Organizations (“DSO”) in the Mid-Atlantic region, in its successful debt financing from BankUnited, a Florida-based commercial bank. ProSmile is backed by TriSpan, an established middle-market private equity...

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