Prodege

Prodege

Data-driven rewards platforms for market research

Overview

Prodege runs consumer-rewards platforms such as Swagbucks, MyPoints, InboxDollars, and Upromise, where users earn rewards for online activities like shopping and taking surveys. The company collects first‑party data from these engagements and sells insights to brands through its market research and analytics tools, offering access to a global panel of about 120 million members. It differentiates itself by combining a large, active rewards audience with data-driven analytics and mobile-first survey capabilities gained through acquisitions like Pollfish, BitBurst, and AdGate Media. Its goal is to connect brands with an engaged global audience and deliver actionable insights that improve marketing performance and foster loyalty.

About Prodege

Simplify's Rating
Why Prodege is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consumer Software

Enterprise Software

Company Size

501-1,000

Company Stage

Series A

Total Funding

$60M

Headquarters

El Segundo, California

Founded

2005

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Simplify's Take

What believers are saying

  • May 2025 Conversational AI launch gives Prodege a fresh enterprise selling point.
  • January 2025 management projected over $250 million for mobile gaming clients.
  • TMRE 2024 sessions with P&G and Panera validated enterprise demand for Prodege research tools.

What critics are saying

  • Google and Meta capture performance marketing budgets, squeezing Prodege's rewards-based user acquisition economics.
  • Employee reports of 2023 layoffs signal cost pressure and integration strain across Prodege's portfolio.
  • If gaming clients slow, Prodege's 2025 mobile-growth engine and research cross-sell weaken sharply.

What makes Prodege unique

  • Swagbucks, MyPoints, and InboxDollars give Prodege owned consumer attention at scale.
  • Pollfish plus 2025 Conversational AI turns first-party panels into faster qualitative research.
  • Great Hill backed 2021 growth and 2022 acquisitions added Pollfish, BitBurst, and AdGate Media.

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Funding

Total Funding

$60M

Above

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Above Average

Industry standards

$15M
$8.2M
Discord
$15M
Canva
$30M
Kalshi
$60M
Prodege

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Life Insurance

Paid Sick Leave

Paid Holidays

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

17%
Prodege
Jun 4th, 2026
Beware of job scams using the Prodege name.

Beware of job scams using the Prodege name. Prodege, Llc has been made aware of scammers impersonating Prodege to target job seekers. These scams use its company name, logos, and even the names of real Prodege employees, but they do not come from Prodege, Llc. How to spot a scam: * The email comes from a domain that is not @prodege.com. A recent scam used "@prodege.us." All real Prodege emails end in @prodege.com, and legitimate communication comes only from an @prodege.comaddress or through its official careers portal. * You are offered a role without completing an interview process. Prodege, Llc conduct interviews over Zoom and in person. Prodege, Llc do not hire based on messaging or email alone. * You are sent a check to deposit, asked to buy your own equipment or software before starting, or asked to send money. * You are asked for sensitive personal information by email. What's true about its hiring process: * All open Prodege roles are posted on its official careers page (https://prodege.wd108.myworkdayjobs.com/Prodege_Careers) and its LinkedIn jobs page (https://www.linkedin.com/company/prod-g-llc/jobs/). If a role isn't listed in one of these two places, treat any offer for it as suspicious. * Prodege, Llc conduct interviews over Zoom or in person. * Prodege, Llc will never send you a check to deposit, ask you to purchase equipment up front, or request money during hiring. * Prodege, Llc will never ask for sensitive personal information over email. If you receive a suspicious message, do not respond, do not deposit any check, and do not share personal or financial information. You can report job scams to the FBI's Internet Crime Complaint Center at https://www.ic3.gov. Thank you for your interest in a career at Prodege. Please apply only through its official careers page and deal directly with Prodege. Notice to third-party recruiters and staffing agencies. Prodege does not accept unsolicited resumes from recruiting agencies, staffing firms, or third-party recruiters. Resumes submitted without a signed agreement in place will not create any obligation on the part of Prodege. Prodege, Llc will not owe a placement fee for any candidate submitted without a signed contract, and any such resume may be treated as a direct application at no cost to Prodege. All conversations about contracts, partnerships, or recruiting arrangements must go through the Prodege People team. Agencies should not contact hiring managers or other employees directly regarding placements.

National Mortgage Professional
Aug 12th, 2025
Some Buyers Bet the House

Truework, a platform that delivers verification reports, partnered with research firm Prodege to conduct a national, online survey of people who took the plunge and bought a home within the past 24 months - despite historic socioeconomic roadblocks, not the least of which were rising loan rates.

Book Launch Express
Oct 3rd, 2024
Prodege to Present Ground-Breaking Conversational AI Insights with Procter & Gamble and Innovative Market Research with Panera Bread on Oct 8 at The Market Research Event (TMRE) in Orlando, FLA

At 3:15pm ET, Prodege will join forces with P&G to present "Smart Conversations: How AI is Redefining Qualitative Research."

Prodege
Sep 9th, 2024
Prodege Launches New Conversational AI Feature

Prodege launches new conversational AI feature.

Prodege
Jul 25th, 2024
ETF Adoption Strong Among Financial Advisors and Institutions

State Street Global Advisors, in partnership with A2Bplanning and Prodege, conducted an online survey among individual investors, financial advisors and institutional investors.

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