Rare

Rare

Drives global community action for conservation

Overview

Rare helps people and communities protect and restore the planet by running programs that focus on waters, lands, and climate. It works by providing tools, knowledge, resources, and partnerships that empower local action, which can then grow to regional and national impact. Its programs—the Center for Behavior & the Environment, Fish Forever, Lands for Life, Climate Culture, and Innovative Finance—support community-led conservation, sustainable use of resources, and climate resilience across more than 60 countries. Rare differs from competitors by tying behavior change science directly to on-the-ground conservation and financing, using a global network built over more than five decades to coordinate local actions at scale. The goal is to turn individual actions into collective impact that safeguards ecosystems and protects people’s livelihoods.

About Rare

Simplify's Rating
Why Rare is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Social Impact

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Arlington, Virginia

Founded

N/A

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Simplify's Take

What believers are saying

  • ERF granted Rare £3 million in June 2026 for three-year fisheries expansion.
  • New East Coast and West Coast philanthropic roles show active capital formation in 2026.
  • Coastal 500’s 2026 membership surge strengthens Rare’s policy influence with local leaders.

What critics are saying

  • Rare depends on philanthropy; 2026 growth roles signal fundraising pressure and donor concentration.
  • Fish Forever expansion across five countries raises execution risk across Indonesia, Philippines, Guatemala, Mozambique, Bahamas.
  • If grants stall, Rare’s program-heavy model loses scale and field teams shrink within 12 months.

What makes Rare unique

  • Behavior-change conservation model still anchors Rare’s niche across 50 years.
  • Coastal 500 passed 500 members in March 2026, signaling unmatched local-government reach.
  • SHINE links solar jobs, energy bills, and community adoption in Boston neighborhoods.

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Benefits

Flexible Work Hours

Company News

Business Wire
Sep 6th, 2023
Rare Launches SHINE Community Solar Initiative to Bring Green Jobs, Lower Energy Bills to Greater Boston's Underserved Communities

BOSTON--( BUSINESS WIRE )-- Rare, an international conservation organization specializing in social change for the environment, today announced the launch of Solar Helping Ignite Neighborhood Economies (SHINE), an initiative aimed at connecting solar power job opportunities and renewable home energy to underserved neighborhoods of Boston.

Business Wire
Oct 19th, 2022
The Zendesk Foundation Announces First Inaugural Impact Awards Recipients

SAN FRANCISCO--(BUSINESS WIRE)--The Zendesk Foundation today announced that 25 nonprofit organizations will receive a share of $US 500,000 in cash grants, as well as free Zendesk software, through the Foundation’s first global Tech for Good Impact Awards. Four nonprofits were awarded the highest grant amount of $US 50,000 each. The combination of cash grants and technology is designed to empower a range of social impact initiatives to scale operations in order to further help communities and people in need. “We believe democratizing access to technology is a key part of creating a more equitable society,” said Adrian McDermott, CTO of Zendesk. “If we can help drive social change by giving nonprofits access to technology that’s easy to use and implement, we want to make it widely available.”

VentureBeat
Aug 24th, 2022
Carbon Counts Announces Everforest, A Mobile Title About Climate Change

Interested in learning what's next for the gaming industry? Join gaming executives to discuss emerging parts of the industry this October at GamesBeat Summit Next. Register today. Carbon Counts today announced its new casual mobile game: EverForest. It is a “play-to-plant” game, which aims to use the game to plant 100 million trees around the world by 2025

Penn Museum
Apr 8th, 2022
Peabody Essex Museum partnered with RARE on Apr 22nd 22'.

It’s also why Peabody Essex Museum is partnering on April 22 and 23 with Rare, an organization focused on behavior change to tackle global conservation challenges.

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