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Overview
Reacher provides an AI-powered influencer marketing platform that automates and scales affiliate programs for brands on TikTok Shop. It automates creator discovery, outreach, and management through a CRM, real-time dashboards, and automated Spark Ads, enabling brands to manage large numbers of creators without adding headcount. The platform includes email outreach to a creator database and access to an exclusive influencer network, with dynamic payout adjustments and an affiliate program that pays referrals. Reacher’s goal is to help brands grow GMV and affiliate revenue by efficiently coordinating large creator programs through AI-driven automation.
About Reacher
Industries
Data & Analytics
Enterprise Software
AI & Machine Learning
Company Size
11-50
Company Stage
Seed
Total Funding
$130K
Headquarters
San Francisco, California
Founded
2025
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Simplify's Take
What believers are saying
- Reacher reached Gold ranking on the TikTok Shop App Store by July 2026.
- Jerry Qian said Reacher serves 1,000+ brands and indexes 3.4 million creators.
- API, MCP, contracts, cohort analysis, and image briefs expand usage and retention.
What critics are saying
- TikTok can change app-store rankings or APIs, instantly shrinking Reacher distribution.
- A 2025 seed round and small team leave Reacher exposed to copycats like agency software.
- If TikTok Shop demand stalls in 2027, Reacher’s whole product becomes irrelevant.
What makes Reacher unique
- YC Summer 2025 and TikTok Shop App Store Gold validate Reacher’s category focus.
- Jerry Qian brings Meta and NASA experience; Bora Mutluoglu brings Palo Alto Networks.
- Reacher automates creator discovery, outreach, contracts, samples, and payouts inside one workflow.
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Funding
Total Funding
$130k
Below
Industry Average
Funded Over
1 Rounds
Y CombinatorIndustry standards
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
Paid Vacation
Paid Holidays
Hybrid Work Options
Stock Options
401(k) Retirement Plan
401(k) Company Match
Wellness Program
Mental Health Support
Gym Membership
Phone/Internet Stipend
Home Office Stipend
Professional Development Budget
Conference Attendance Budget
Tuition Reimbursement
Professional Certification Support
Mentorship Program
Family Planning Benefits
Fertility Treatment Support
Adoption Assistance
Parental Leave
Relocation Assistance
Commuter Benefits
Meal Benefits
Employee Discounts
Company Social Events
Growth & Insights
6 month growth
↓ -12%1 year growth
↑ 12%2 year growth
↑ 16%Reacher is Hiring for 8 Jobs on Simplify!
Find jobs on Simplify and start your career today
About Reacher
Industries
Data & Analytics
Enterprise Software
AI & Machine Learning
Company Size
11-50
Company Stage
Seed
Total Funding
$130K
Headquarters
San Francisco, California
Founded
2025
Reacher is Hiring for 8 Jobs on Simplify!
Find jobs on Simplify and start your career today