Red Badger, The Digital Product transformation consultancy for blue chips, today announced that it has signed a partnership agreement with Contentful, a leading composable content platform for digital-first business.In today’s digital-first world, for businesses of all sizes, across market sectors, digital content is at the heart of the customer experience. To build successful customer relationships, businesses need their content to be infinitely composable — easily adapting to new challenges and opportunities as the accelerated pace of the market demands. Businesses must move faster to keep up with evolving customer expectations and new market opportunities.The Contentful® Composable Content Platform makes this possible by bringing the building blocks of content together so businesses can create once and reuse for any digital experience.The API-first platform integrates easily with data sources and new functionality as digital experiences and technology evolve. With built-in orchestration, a robust app ecosystem, and app framework to easily extend the platform, Contentful frees teams across the business to work together to connect, create, and extend content more efficiently. Contentful helps companies unlock the power of digital content so they can build faster and deliver at scale, making their content a strategic business asset.This partnership with Contentful will advance Red Badger’s ability to deliver best-in-class digital experiences for customers. Red Badger’s pioneering teams thrive on complex, business-critical problems, in big complex organisations such as Nando’s, Sky, Security Bank, Santander and BBC.“We are delighted to announce this partnership with Contentful, bolstering our capabilities and giving us the ability to manage content across multiple platforms

Red Badger, the Digital Product transformation consultancy for blue-chips, announces a new approach to writing custom, multi-platform applications by sharing an application’s behaviour as a single and easy-to-test Rust core that can be consumed with confidence across every UI platform.Rust has proven itself a safe, scalable and performant language, beloved by engineers, especially as a system language. It is emerging now as the language of choice for big tech and is fast being adopted by consumer-facing enterprises. In this area, where the human interface is a critical differentiator of digital products and services, most apps need to be built three times. Once for iOS (hopefully in Swift), once for Android (hopefully in Kotlin), and once for web (hopefully in TypeScript). This approach offers no code reuse, no saving of effort, and no learning from issues.Options available to date include React Native (with the need to think about Web separately). Kotlin Multiplatform Mobile (KMM), or Flutter (with Dart)