R

Reltio

B2B data platform with velocity packs

Overview

Reltio provides a data management platform for businesses to organize and harmonize large data sets. It uses velocity packs—prebuilt components and industry-specific data models—that can be customized to fit a company’s needs, enabling data cleansing and interoperability to deliver business value within 90 days. The product targets B2B customers across technology, finance, healthcare, and retail, and is complemented by a network of service partners (systems integrators, technology vendors, data providers, consultants) that help implement the platform. Unlike some competitors that require building data models from scratch, Reltio emphasizes rapid deployment with ready-to-use packs and an ecosystem of partners to accelerate implementation. The company's goal is to help organizations manage data efficiently and gain a competitive advantage by turning complex data into actionable insights quickly.

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About Reltio

Simplify's Rating
Why Reltio is rated
B+
Rated B on Competitive Edge
Rated A on Growth Potential
Rated B on Differentiation

Industries

Data & AnalyticsConsultingEnterprise Software

Company Size

501-1,000

Company Stage

Late Stage VC

Total Funding

$237M

Headquarters

Palo Alto, CA

Founded

2011

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What believers are saying

  • SAP paid €1.076 billion on May 7, 2026, validating Reltio’s strategic value.
  • April 2026 Gartner named Reltio a Leader, strongest on Completeness of Vision.
  • Q3 2026 revenue contribution reached €39 million, showing immediate post-acquisition monetization.

What critics are saying

  • SAP owns Reltio after May 7, 2026; standalone independence ends quickly.
  • Reltio generated only €39 million Q3 2026 revenue contribution versus €17 million IFRS operating loss.
  • Competitors like Informatica and Boomi can target customers uneasy about SAP lock-in.

What makes Reltio unique

  • Reltio’s AI-native MDM and AgentFlow unify structured and unstructured enterprise data.
  • Velocity packs and prebuilt integrations shorten deployments across healthcare, finance, and life sciences.
  • SAP now embeds Reltio into Business Data Cloud, expanding distribution and credibility.

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Funding

Total Funding

$237M

Above

Industry Average

Funded Over

5 Rounds

Late VC funding comparison data is currently unavailable. We're working to provide this information soon!
Late VC Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Life Insurance
  • Paid Sick Leave
  • Paid Vacation
  • Parental Leave
  • Home Office Stipend
  • Phone/Internet Stipend
  • Flexible Work Hours
  • Remote Work Options

Growth & Insights and Company News

6 month growth

0%

1 year growth

0%

2 year growth

0%
Inc.
Oct 27th, 2026
First-time founder who struggled to raise funds celebrates $1.24B exit

Reltio, a data management startup, has been sold in a $1.24 billion exit, according to the article's headline, marking a win for its first-time founder, who struggled for years to raise money. Venture capitalist Ravi Viswanathan joined Reltio's cap table and backed each later funding round. His support helped turn the startup into a market leader.

Business Wire
Apr 23rd, 2026
Reltio launches platform to unlock 90% of enterprise "dark data" for AI readiness

Reltio has launched version 2026.1 of its context intelligence platform, addressing what it calls the "AI Readiness Gap". A Harvard Business Review survey found only 15% of organisations possess the necessary data foundation for Agentic AI, whilst IDC reports 90% of enterprise data remains unstructured and inaccessible to AI systems. The release introduces Reltio AgentFlow Unstructured, which ingests and extracts insights from PDFs, Word documents and HTML, unifying structured and unstructured data for the first time. A Fortune 500 insurance customer using the platform achieved a 75% reduction in manual document processing time. The update includes enhanced entity resolution, automated stewardship agents, AI-driven mapping capabilities and conversational segmentation tools. Reltio has raised $295 million to date and was named a Leader in Gartner's 2026 Magic Quadrant for Master Data Management Solutions.

KnowledgeNile
Apr 6th, 2026
Reltio named a Leader in the 2026 Gartner(R) Magic Quadrant(TM) for Master Data Management Solutions.

Reltio named a Leader in the 2026 Gartner(R) Magic Quadrant(TM) for Master Data Management Solutions. Business wire india. Reltio, a leader in AI-powered context intelligence, today announced it has been named a Leader in the 2026 Gartner(R) Magic Quadrant(TM) for Master Data Management Solutions. Reltio was also positioned furthest for Completeness of Vision. The evaluation was based on specific criteria that analyzed the company's overall Completeness of Vision and Ability to Execute. Reltio's MDM platform, Reltio Data Cloud, is a cloud-native, multitenant, multidomain MDM platform built on an intelligent data graph that unifies entities, relationships, interactions and groups. Reltio models master data as an entity graph, capturing attributes, relationships and interactions across domains such as person, organization, product and location. This supports flexible schemas, resolve-on-read patterns and consistent operational and analytical profiles exposed directly through APIs. As organizations look to connect trusted data across operational, analytical and AI use cases, modern MDM platforms are increasingly expected to support flexible data models, real-time access and broader enterprise interoperability. "Enterprises are under pressure to turn fragmented data into trusted, usable context for operations, analytics and AI," said Manish Sood, CEO, Founder and Chairman of Reltio. "We believe this recognition from Gartner as a Leader, and our position being the furthest for Completeness of Vision, which we feel reflects Reltio's long-standing commitment to helping customers unify data across the enterprise in real time and at scale. At Reltio, that vision is centered on context intelligence: giving organizations the ability to connect trusted data, relationships and interactions across the business so they can make better decisions, move faster and power AI with greater confidence." Reltio provides agent-based automation through its AgentFlow layer, offering prebuilt agents for data management and business processes, with extensibility for custom agents. The platform can also extract attributes from unstructured content, such as documents, and link them to the entity graph with lineage and traceability. In addition, Reltio offers industry-specific velocity packs for life sciences, healthcare, financial services and insurance, and for B2B, B2C, product and supplier use cases, with preconfigured data models and integrations that support faster deployments and time to value. Reltio also extends connectivity across the enterprise through the Reltio Integration Hub, helping customers integrate with more than 1,000 enterprise applications. "Master data management today must do more than create clean records. It must connect trusted data across operational, analytical and AI use cases," said Ansh Kanwar, Chief Product Officer at Reltio. "Reltio Data Cloud was built as a cloud-native, multidomain platform for that purpose. We believe this recognition underscores the strength of our architecture, from our intelligent data graph and API-first data access to AgentFlow, unstructured data enablement and industry-specific accelerators." To learn more, access a complimentary copy of the 2026 Gartner(R) Magic Quadrant(TM) for Master Data Management Solutions report here. Gartner Disclaimer Gartner, Magic Quadrant for Master Data Management Solutions, Stephen Kennedy, Lyn Robison, Divya Radhakrishnan, 6 April 2026. Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates. Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner's business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose. About Reltio Reltio is a leader in data unification and management, delivering cloud-native, AI-native master data management (MDM) to help enterprises create trusted data and unlock context intelligence for analytics, automation, and agentic AI. Designed for complex, multi-vendor environments, Reltio helps organizations unify, cleanse, harmonize, govern, and activate core data from multiple sources in real time - across SAP and non-SAP systems. The Reltio Data Cloud uses advanced entity resolution, continuous data quality, and relationship intelligence within an intelligent data graph to connect data across systems and reveal the full context behind customers, products, suppliers, and other key business entities. This enables organizations to reduce data friction, improve operational execution, and accelerate time to trusted decisions. For more information, visit reltio.com

Constellation Research
Mar 27th, 2026
SAP acquires Reltio to boost Business Data Cloud for enterprise AI agents

SAP has acquired Reltio, a master data management firm, to enhance its Business Data Cloud (BDC) and support enterprise AI agents. The deal comes a year after SAP launched BDC with Databricks. Reltio's platform will unify, cleanse and harmonise both SAP and non-SAP data, providing critical context for AI applications including Joule and third-party agents. The acquisition addresses SAP's need to integrate data from multiple sources as AI agents operate across different enterprise systems. Reltio brings prebuilt industry-focused data models, matching logic and integrations that complement SAP's vertical offerings. The platform will become a core capability within SAP BDC whilst remaining available as a standalone product. SAP executives emphasised the acquisition positions the company as a leading business AI provider with improved data governance capabilities.

PR Newswire
Mar 27th, 2026
SAP to Acquire Reltio: Make SAP and Non-SAP Data AI-Ready

/PRNewswire/ -- SAP SE (NYSE: SAP) and Reltio Inc. today announced that SAP has agreed to acquire Reltio, a leading master data management (MDM) software...

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