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Overview
Reolink makes security camera systems and intelligent visual technology for homes, small and medium-sized businesses, and communities. Its cameras connect via Wi-Fi or cellular networks and are managed through an app that lets users monitor feeds, receive alerts, and adjust settings. It differentiates itself with a broad product range for consumer and conservation deployments and a focus on affordable, easy-to-use security tech. Its goal is to deliver reliable, accessible security technology to everyone while supporting wildlife and community initiatives.
About Reolink
Industries
Hardware
Consumer Software
Company Size
11-50
Company Stage
N/A
Total Funding
N/A
Headquarters
Wan Chai District, Hong Kong
Founded
2007
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Simplify's Take
What believers are saying
- Subscription-free AI search supports premium pricing and lowers buyer friction.
- Qualcomm-powered battery models address installation convenience and long battery-life demand.
- Homey and NVR integrations expand Reolink beyond cameras into broader smart-home systems.
What critics are saying
- Aggressive pricing compresses margins and pressures competing camera vendors on Amazon.
- Local AI search commoditizes cloud-based video search revenue for rival security platforms.
- Triple-lens and SMB analytics raise support complexity, risking quality issues and higher returns.
What makes Reolink unique
- OMVI triple-lens cameras combine panoramic coverage with auto-tracked close-up zoom.
- ReoNeura AI enables local video search without subscriptions or cloud dependency.
- Professional Series adds SMB analytics like heatmaps, people counting, and 36-stream VMS.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Paid Vacation
Paid Holidays
Performance Bonus
Professional Development Budget
Company News
Reolink unveils Professional Series. Reolink has unveiled its new Professional Series, a high-performance range of AI-powered IP cameras and NVR systems designed specifically for the evolving needs of small-to-medium businesses. As the UK security landscape matures, businesses are increasingly looking for solutions that offer more than simple video recording. Designed to bridge the gap between entry-level surveillance products and more complex enterprise systems, the new Professional Series delivers scalable security solutions for sectors including retail, offices and multi-site operations. The range was recently showcased at The Security Event 2026, underlining Reolink's ambitions within the professional security market and giving installers and security professionals an opportunity to experience the new technology first hand. At the core of the launch is ReoNeura AI technology, designed to transform surveillance from a passive background system into a more intelligent and proactive platform. Traditional security systems can often suffer from what the company describes as 'false alarm fatigue', whereas ReoNeura is designed to accurately identify people, vehicles and objects in real time. This intelligence also powers an AI Video Search function, allowing users to locate incidents quickly by searching for specific actions or visual elements. Rather than manually reviewing hours of footage, users can search for details such as a particular vehicle type, a person wearing a blue T-shirt or even certain animal behaviour. Beyond security, the Professional Series also introduces a range of operational and business intelligence tools designed to help businesses better understand how their premises are used. Integrated Heatmap technology visually displays traffic distribution across a site, enabling users to identify high-traffic hotspots at a glance. Reolink says this can help businesses make more informed decisions regarding store layouts, product placement and staffing levels. The range also combines People Counting and Zone Crowd Monitoring technologies to provide more refined operational data. While People Counting focuses on tracking the number of individuals crossing a designated line within a specific timeframe, Zone Crowd Monitoring is designed for real-time density analysis, making it particularly useful for active queue management and occupancy monitoring. By processing all data directly on-device, Reolink says businesses retain full ownership and control of their information while benefiting from valuable operational insights. Showcased at the recent Security Event at the NEC To support growing businesses and more sophisticated installations, Reolink has also developed a dedicated Video Management System (VMS). Acting as a centralised management platform, the VMS allows businesses to manage multiple devices and locations from a single interface, helping address one of the biggest logistical challenges faced by expanding SMBs. The professional-grade platform also supports up to 36 live camera streams simultaneously on a single screen, delivering comprehensive multi-site monitoring capabilities. The Reolink Professional Series includes a broad portfolio of products including IP cameras, high frame rate 30FPS cameras, 180° dual-lens panoramic cameras, vandal-proof dome cameras, PTZ models and compatible NVR systems. Selected products also feature Alarm In/Out interfaces for flexible alarm integration and the company's ColorX full-colour night vision technology. By integrating these technologies into a single ecosystem, Reolink says the Professional Series delivers enhanced security coverage alongside professional-grade performance and operational intelligence for growing businesses. Loading...
Reolink has integrated its security cameras with Homey, a smart home platform by Athom (part of LG Electronics), enabling cameras to trigger automated actions across more than 1,000 connected brands. The integration transforms Reolink cameras from standalone monitoring devices into active smart home participants. Reolink's built-in person, pet and vehicle detection can now trigger "Homey Flows" — automations that control lights, locks, thermostats and other devices. Users can manage everything through the Homey app, receiving notifications, capturing snapshots and controlling camera features like spotlights and pan-tilt rotation. Most Reolink WiFi, PoE and NVR systems are compatible, excluding 4G/LTE models. Setup requires simply adding cameras through the Homey App Store to begin creating automated workflows.
Reolink introduces the Solar Floodlight Cam during its Annual Spring event, offering smart ai-powered, wire-free outdoor security at a special price. Mar 25, 2026, 09:08 ET LOS ANGELES, March 25, 2026 /PRNewswire/ - Reolink, an innovative leader in intelligent visual technology for homes and businesses, introduces its Solar Floodlight Cam during its Annual Spring Sale, offering its newest camera design at a special price in addition to amazing deals on some of Reolink's most popular products from March 25 to 31 on Reolink's online store and Amazon shop. Launching today, the Solar Floodlight Cam is an advanced wire-free outdoor security camera designed to provide bright, reliable protection without electrical wiring or complicated installation. The Solar Floodlight Cam combines a sharp 2K HD camera, 1000-lumen floodlights, and smart on-device AI detection to help users keep an eye on driveways, porches, and backyards with ease. Its built-in solar panel and 7,800mAh battery are powered by Reolink's SolarEase(TM) Technology, delivering a full day of power with as little as one hour of sunlight, even in low-light or partially shaded areas. Additionally, a fully-charged battery can last for up to three months without solar input, delivering high-level security and visibility without the hassle. With a wide 150° field of view and intelligent detection that distinguishes between people, vehicles, and animals, the Solar Floodlight Cam can also be configured to activate for specific detection types, helping deter intruders while avoiding unnecessary disturbance to pets or wildlife. A 110 dB siren adds an extra layer of protection when needed. The Solar Floodlight Cam's live feed is delivered entirely through the Reolink App, where users can also customize lighting levels, receive instant alerts and communicate through two-way audio in real time. It also integrates seamlessly with the Reolink Home Hub and Reolink NVR, making it easy to expand into a full home security system. The Solar Floodlight Camera is available now on Reolink's online store and Amazon shop with a special promotional price of $87.99 (regular price $109.99) during Reolink's Annual Spring Sale from March 25 to 31. Additional Spring Savings Reolink's Annual Spring Sale runs March 25 to 31, offering limited-time discounts of up to 48% across a wide range of products including the following items: * Go Ultra - A fully wire-free 4K (8MP) LTE security camera with a rechargeable battery, solar power support, and infrared night vision for remote outdoor use, now reduced from $189.99 to $98.99. * TrackFlex Floodlight WiFi - A 4K dual-lens PTZ floodlight camera with 360° coverage, 6x hybrid zoom, 3000-lumen lighting, 270° PIR-based out-of-view detection, and on-device AI Video Search with no monthly fees, now priced at $179.99, down from $299.99. * Argus PT Ultra - A 4K (8MP) wireless pan-and-tilt camera offering 355° pan, 140° tilt, color and black-and-white night vision, intelligent person/vehicle/pet detection, and optional solar power, now available for $119.99, reduced from $149.99. * Elite Pro Floodlight PoE - A 16MP dual-lens PoE floodlight camera with a 180° panoramic view, 2800-lumen adjustable lighting, on-device ReoNeura(TM) AI video search, and Motion Track snapshots, now discounted from $269.99 to $188.99. * RLK16-1200D8-A - A 12MP PoE security system featuring a 16-channel NVR, 4TB of pre-installed storage (expandable to 16TB), eight high-resolution dome cameras, intelligent person/vehicle/pet detection, and 24/7 local recording, now reduced from $1499.99 to $1049.99. About Reolink Reolink offers smart security solutions for homes and businesses, aiming for a seamless security experience with its wide range of products. Serving millions globally, it provides video surveillance and protection, standing out for its commitment to security technology innovation. For more information about Reolink, please visit www.Reolink.com. SOURCE Reolink Innovation Inc.
Reolink introduces the Solar Floodlight Cam during its Annual Spring event, offering smart ai-powered, wire-free outdoor security at a special price. PR Newswire Today at 6:08am PDT LOS ANGELES, March 25, 2026 /PRNewswire/ - Reolink, an innovative leader in intelligent visual technology for homes and businesses, introduces its Solar Floodlight Cam during its Annual Spring Sale, offering its newest camera design at a special price in addition to amazing deals on some of Reolink's most popular products from March 25 to 31 on Reolink's online store and Amazon shop. Launching today, the Solar Floodlight Cam is an advanced wire-free outdoor security camera designed to provide bright, reliable protection without electrical wiring or complicated installation. The Solar Floodlight Cam combines a sharp 2K HD camera, 1000-lumen floodlights, and smart on-device AI detection to help users keep an eye on driveways, porches, and backyards with ease. Its built-in solar panel and 7,800mAh battery are powered by Reolink's SolarEase(TM) Technology, delivering a full day of power with as little as one hour of sunlight, even in low-light or partially shaded areas. Additionally, a fully-charged battery can last for up to three months without solar input, delivering high-level security and visibility without the hassle. With a wide 150° field of view and intelligent detection that distinguishes between people, vehicles, and animals, the Solar Floodlight Cam can also be configured to activate for specific detection types, helping deter intruders while avoiding unnecessary disturbance to pets or wildlife. A 110 dB siren adds an extra layer of protection when needed. The Solar Floodlight Cam's live feed is delivered entirely through the Reolink App, where users can also customize lighting levels, receive instant alerts and communicate through two-way audio in real time. It also integrates seamlessly with the Reolink Home Hub and Reolink NVR, making it easy to expand into a full home security system. The Solar Floodlight Camera is available now on Reolink's online store and Amazon shop with a special promotional price of $87.99 (regular price $109.99) during Reolink's Annual Spring Sale from March 25 to 31. Additional Spring Savings Reolink's Annual Spring Sale runs March 25 to 31, offering limited-time discounts of up to 48% across a wide range of products including the following items: * Go Ultra - A fully wire-free 4K (8MP) LTE security camera with a rechargeable battery, solar power support, and infrared night vision for remote outdoor use, now reduced from $189.99 to $98.99. * TrackFlex Floodlight WiFi - A 4K dual-lens PTZ floodlight camera with 360° coverage, 6x hybrid zoom, 3000-lumen lighting, 270° PIR-based out-of-view detection, and on-device AI Video Search with no monthly fees, now priced at $179.99, down from $299.99. * Argus PT Ultra - A 4K (8MP) wireless pan-and-tilt camera offering 355° pan, 140° tilt, color and black-and-white night vision, intelligent person/vehicle/pet detection, and optional solar power, now available for $119.99, reduced from $149.99. * Elite Pro Floodlight PoE - A 16MP dual-lens PoE floodlight camera with a 180° panoramic view, 2800-lumen adjustable lighting, on-device ReoNeura(TM) AI video search, and Motion Track snapshots, now discounted from $269.99 to $188.99. * RLK16-1200D8-A - A 12MP PoE security system featuring a 16-channel NVR, 4TB of pre-installed storage (expandable to 16TB), eight high-resolution dome cameras, intelligent person/vehicle/pet detection, and 24/7 local recording, now reduced from $1499.99 to $1049.99. About Reolink Reolink offers smart security solutions for homes and businesses, aiming for a seamless security experience with its wide range of products. Serving millions globally, it provides video surveillance and protection, standing out for its commitment to security technology innovation. For more information about Reolink, please visit www.Reolink.com. SOURCE Reolink Innovation Inc. This is a paid placement. For further inquiries, please contact PR Newswire directly.
Reolink launches TrackFlex Floodlight WiFi with 360-degree coverage. Reolink has announced the TrackFlex Floodlight WiFi, a hardwired outdoor floodlight camera that pairs a dual-lens 4K imaging system with pan-and-tilt movement for full 360-degree horizontal coverage. The company says the new model is available in the U.S. starting at $259.99 through Reolink's online store and Amazon, and it is positioned as a subscription-free option with on-device AI search for recorded clips. TrackFlex Floodlight WiFi is built around a 2-in-1 dual-lens design, combining a wide-angle 4K lens for area coverage with a telephoto lens used for close-up tracking. The approach keeps a wide view for context while the tracking lens maintains detail on moving subjects, even as the camera rotates or follows motion. Both views can be displayed at the same time in the Reolink app. Floodlight hardware, siren, and tunable lighting. On the lighting side, Reolink rates the integrated floodlights at up to 3,000 lumens and includes adjustable color temperature options for a cooler or warmer look. A built-in siren is also part of the package, rated up to 110dB. Local AI video search, no subscription positioning. The headline feature is Reolink's local AI video search, marketed under its ReoNeura AI branding. Search and filtering are handled on-device, allowing users to retrieve events using text descriptions and object categories without cloud processing or recurring fees. The TrackFlex can identify common classes such as people, vehicles, animals, and packages directly on the device. This no-subscription approach stands out in a segment where AI-powered search is often tied to paid cloud plans, with Reolink leaning instead on local processing and local storage support. Motion detection beyond the camera's current view. Reolink also highlights out-of-view motion detection designed to catch activity outside the camera's immediate framing and trigger the camera to rotate toward it. This is described as using a 270-degree motion detection zone to prompt pan-and-tilt tracking. Awards and early reveal history. Although TrackFlex Floodlight WiFi is launching now for retail, it is not a first-time reveal. Reolink previously showcased the camera at IFA 2025, where it received multiple "Best of IFA" mentions and an IFA Innovation Awards honoree placement. Coverage from the show described it as a hardwired dual-lens floodlight camera with 4K recording, 360-degree pan-and-tilt, bright adjustable lighting, and local AI search as a key differentiator. Price and availability. The Reolink TrackFlex Floodlight WiFi is now available in the U.S., with pricing starting at $259.99 via Reolink.com and Amazon.
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About Reolink
Industries
Hardware
Consumer Software
Company Size
11-50
Company Stage
N/A
Total Funding
N/A
Headquarters
Wan Chai District, Hong Kong
Founded
2007
Reolink is Hiring for 15 Jobs on Simplify!
Find jobs on Simplify and start your career today