Reunion Marketing

Reunion Marketing

SEO and PPC for auto dealerships

Overview

Reunion Marketing provides digital marketing services tailored for automotive dealerships, focusing on increasing visibility and conversions through data-driven SEO and PPC. Their offerings include tools like the KeyLift SEO Platform and LocalEyes for local SEO, which help dealerships improve search rankings and attract local in-market car shoppers. The company differentiates itself through deep automotive market expertise, a suite of purpose-built tools, and a commitment to data-backed results and customer service. The goal is to drive more qualified traffic to dealership sites and convert visitors into customers.

About Reunion Marketing

Simplify's Rating
Why Reunion Marketing is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Automotive & Transportation

Consulting

Enterprise Software

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

Cary, North Carolina

Founded

2015

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Simplify's Take

What believers are saying

  • Subaru certification opened access to approved retailer spend in March 2026.
  • Reunion says more than 500 dealers use Altitude, creating sticky recurring relationships.
  • New CCXO Patrick McMullen can lift retention, upsell, and client satisfaction through 2026.

What critics are saying

  • Google AI Overviews and LLM search commoditize SEO, undermining Reunion’s core value proposition.
  • Altitude and Subaru certifications still depend on dealership ad budgets and OEM program rules.
  • If GEO tracking fails to prove ROI fast, dealers will switch to larger platforms.

What makes Reunion Marketing unique

  • Reunion’s Altitude platform bundles SEO, PPC, inventory intelligence, and GEO for dealers.
  • Subaru certified Reunion Marketing on March 3, 2026, validating its automotive playbook.
  • Patrick McMullen joined April 6, 2026, adding MAX Digital retention expertise.

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Benefits

Health Insurance

Paid Time Off

Remote Work Options

Flexible Work Hours

Professional Development Budget

Company News

Reunion Marketing
Mar 28th, 2026
Reunion Marketing appoints Patrick McMullen as Chief Client Experience Officer to elevate end-to-end client journey.

Reunion Marketing appoints Patrick McMullen as Chief Client Experience Officer to elevate end-to-end client journey. Cary, NC - March 26, 2026 - Reunion Marketing, a leading digital marketing agency within the automotive industry, today announces the appointment of Chief Client Experience Officer (CCXO), Patrick McMullen. This strategic leadership role is designed to further elevate the company's client-first philosophy and deliver a more seamless, impactful experience across the entire client journey. In this role, McMullen will oversee the end-to-end client experience, from onboarding and strategy alignment, to ongoing and long-term partnership growth. This appointment underscores Reunion Marketing's deep commitment to not only driving consistent and measurable results but also ensuring that every interaction is thoughtful, transparent, and value-driven. McMullen reflects on this position, saying, "This is a true full-circle moment, from working with the founders as clients to later experiencing Reunion Marketing's impact firsthand as a client myself. I'm excited to now be on the same team, helping scale client partnerships and drive the next phase of growth. Patrick lends the organization 18 years of leadership in automotive SaaS. He spent the past 14 years with MAX Digital, where he played a key leadership role in scaling the business and helping guide the company through a successful exit to publicly traded ACV Auctions. Pat has built and led high-performing customer success and account management teams supporting thousands of dealerships nationwide, consistently delivering strong retention and net revenue growth. The creation of the Chief Client Experience Officer role reflects Reunion Marketing's belief that exceptional outcomes are built on exceptional relationships. By unifying strategy, communication, and service delivery, the company aims to create a more cohesive and proactive client journey that not only meets expectations, but consistently exceeds them. Patrick's first day in the CCXO role at Reunion Marketing will be April 6, 2026.

Reunion Marketing
Mar 3rd, 2026
Reunion Marketing joins the Subaru Certified Digital Program.

Reunion Marketing joins the Subaru Certified Digital Program. Reunion Marketing, a leading digital marketing agency and technology company, announced its inclusion in the Subaru Certified Digital Program, expanding its ability to support Subaru retailers with a fully approved digital marketing solution. Through this partnership, Reunion Marketing is now certified to deliver a comprehensive digital performance stack aligned with Subaru program standards, including: * Paid Advertising spanning intent-driven search and data-driven performance campaigns * Search Engine Optimization and Local Visibility Strategy * Generative Engine Optimization (GEO) to support discoverability in AI-Driven platforms * Market Data and competitive insights to inform smarter targeting decisions Together, these capabilities enable Subaru retailers to take a more proactive approach to market coverage, strengthening visibility within their AOR while identifying growth opportunities beyond it. As consumer discovery continues to evolve across both traditional and AI-powered environments, Reunion Marketing's certified offerings are designed to help retailers compete more effectively through connected strategy, data-informed targeting, and adaptive digital execution. "We're proud to support Subaru Retailers through the Certified Digital Program," said Dave Spannhake, CEO and Founder, at Reunion Marketing. "This partnership allows us to bring forward-thinking solutions, including GEO and market intelligence, to help retailers stay visible and competitive as the landscape of search continues to evolve." About Reunion Marketing. Reunion Marketing is committed to delivering exceptional digital results for automotive dealerships through data-driven strategies and AI-powered solutions. Its expertise lies in enhancing dealers' digital presence by leveraging proven processes across the core pillars of digital marketing: SEO, GEO, and Paid Advertising. At Reunion Marketing, Reunion Marketing Incorporated believe dealerships deserve a partner that delivers measurable results to drive more leads, paired with exceptional customer service that sets a new standard. More than 500 forward-thinking dealers, dedicated to revolutionizing the online buying experience, rely on Reunion Marketing and its Altitude platform. Its data obsession has sparked a digital renaissance with the release of Altitude. Winner of multiple industry awards, Reunion Marketing will always abide by the mantra that "data beats intuition". Media Contact: Emily Usher, Director, Marketing 704-526-7747

Reunion Marketing
May 2nd, 2025
Reunion Marketing Launches Altitude: A Marketing-Technology Platform Bringing Sales & Inventory Intelligence to Automotive Dealerships

**FOR IMMEDIATE RELEASE** CARY, NORTH CAROLINA - May 1st, 2025 - Reunion Marketing is proud to announce the official launch of Altitude, a powerful new martech platform, designed to equip automotive dealerships with market intelligence that can inform their digital marketing strategies.

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